# Sinnonhyeon café with pumpkin sandwich and vanilla latte: Selecto

- By Daon (https://superchart.com/en/@between-city-cafes/)
- Written Sep 9, 2026
- Local places › Cafés › Seocho, Seoul
- Sponsored: This visit was sponsored by the business.
- English edition: https://superchart.com/en/@between-city-cafes/sinnonhyeon-pumpkin-sandwich-selecto-coffee/
- Also in: [한국어](https://superchart.com/ko/@between-city-cafes/sinnonhyeon-pumpkin-sandwich-selecto-coffee/index.md)

## In short

Selecto Coffee Sinnonhyeon Branch 24 Auto Brew Cafe is a 24-hour bakery café in Seocho, Seoul, a 3-minute walk from Sinnonhyeon Station. I spent about 2 hours in the solo study zone writing my cover letter, with a fresh pumpkin sandwich and a thick, delicious iced vanilla latte. Verdict: a great pick for a roomy solo seat and a satisfying sandwich.

## Good to know

- **Location**: 3-minute walk from Sinnonhyeon Station
- **Operation**: Staffed from morning to evening; self-service from night to dawn
- **Hours**: Open 24 hours
- **Study zone**: Solo seats with laptop charging
- **Ordered**: Iced vanilla latte and pumpkin sandwich

*as written by the visitor on Sep 9, 2026*

## A 24-hour bakery café near Sinnonhyeon Station

![Selecto Coffee Sinnonhyeon Branch main image](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-01-11ypk-900.webp)

Today, I thought I’d introduce Selecto Coffee Sinnonhyeon Branch, a 24-hour bakery café I recommend near Sinnonhyeon Station~!! It operates as a staffed café from morning to evening, then as a self-service café from night until dawn! I had something to do nearby and stayed for about 2 hours, and both the sandwich and coffee were even tastier than I expected, so I reallllllllllly recommend it >_<

### Getting there

![Directions to Selecto Coffee Sinnonhyeon Branch](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-02-303sf-520.webp)

Selecto Coffee Sinnonhyeon Branch, the bakery café near Sinnonhyeon Station that I recommend, is a station-area café just a 3-minute walk from the station!

![Café exterior near Sinnonhyeon Station](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-03-83mcr-900.webp)

![Spacious Selecto Coffee Sinnonhyeon Branch](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-04-34ak1-900.webp)

And the café is insanely huge!

## A spacious interior and sunlit seats

![Interior of Selecto Coffee Sinnonhyeon Branch](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-05-17y1k-900.webp)

![Spacious café interior seating](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-06-pyc90-900.webp)

Now, let me show you inside~ Just like the exterior, the interior is incredibly spacious for a Seoul café! Honestly, I don’t think you’d ever have to wait~~

![Wide seating inside the café](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-07-scwvx-900.webp)

![Seating area at Selecto Coffee](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-08-r785-900.webp)

It also gets lovely warm sunlight~!

![Sunlit café seating](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-09-1gsgi-900.webp)

![Café interior with warm sunlight](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-10-1b9hb-900.webp)

And I liked that the open kitchen lets you check the cleanliness with your own two eyes :>

![Café space with an open kitchen](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-11-iuoiu-900.webp)

## A solo study zone that was great for writing my cover letter

If you ask me what the very best feature of the 24-hour Selecto Coffee Sinnonhyeon Branch is, I’d definitely say its study zone for café-goers.

![Solo study zone in the café](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-12-zfaqq-900.webp)

It is set up for sitting alone, and first of all, the sofa was sooooo comfy—it gets my approval ㅠ

![Study zone with a comfortable sofa](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-13-1nf0y-900.webp)

![Single-person café study seat](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-14-61ecs-900.webp)

So I settled into the study zone (to write my cover letter). The table was really wide for one person~

![Solo work seat with a wide table](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-15-18rw9-900.webp)

Naturally, since it is a study zone, you can charge your laptop too!

## Sandwich and dessert menu

![Selecto Coffee menu guide](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-16-idtx0-900.webp)

![Café menu and dessert guide](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-17-1nwe1-900.webp)

![Sinnonhyeon pumpkin sandwich and vanilla latte at Selecto Coffee](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-18-1w4js-1280.webp)

Now, I’ll reveal the menu too~

![Bakery café dessert menu](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-19-15ubv-1280.webp)

![Selecto Coffee menu board](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-20-uotmw-906.webp)

As you would expect from a bakery café, there are lots of desserts ready to go. But Selecto Coffee mainly sells sandwiches, so I strongly recommend trying one ^^

![Card collection notice](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-21-lgodm-900.webp)

Don’t forget your card! Such a small thoughtful touch—props to the owner~

## Iced vanilla latte and pumpkin sandwich

![Ordered drink and sandwich](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-22-1yeds-900.webp)

I ordered an iced vanilla latte and a pumpkin sandwich.

![Iced vanilla latte and pumpkin sandwich](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-23-gzo6s-900.webp)

As someone who absolutely loves sandwiches, I dare say this: Selecto really knows how to make a sandwich~~!

![Pumpkin sandwich with fresh egg](https://img.superchart.com/images/sinnonhyeon-pumpkin-sandwich-selecto-coffee/sinnonhyeon-pumpkin-sandwich-selecto-coffee-24-uigtg-900.webp)

Of course, the food was fresh and generously filled! You can tell when a sandwich was made by looking at the egg, and this egg was super fresh, haha. I wanted to come back and try another kind of sandwich~

And the iced vanilla latte, which I had zero expectations for, was seriously thick and tasty too. If you like sweet coffee, trust me and order an iced vanilla latte just once!

## Where it is

- Selecto Coffee Sinnonhyeon Branch 24 Auto Brew Cafe (셀렉토커피 신논현점 24 오토브루 카페)
- 31 Gangnam-daero 79-gil, Seocho-gu, Seoul, South Korea
- 서울특별시 서초구 강남대로79길 31 1층
- 37.5044637, 127.0225839
- Google Maps: https://www.google.com/maps/search/%EC%85%80%EB%A0%89%ED%86%A0%EC%BB%A4%ED%94%BC%20%EC%8B%A0%EB%85%BC%ED%98%84%EC%A0%90%2024%20%EC%98%A4%ED%86%A0%EB%B8%8C%EB%A3%A8%20%EC%B9%B4%ED%8E%98/@37.5044637,127.0225839,17z

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