# Seongnam department-store pop-up for Hyrox shoes: DARIMATI BR-001

- By Eunrim (https://superchart.com/en/@gyeonggi-shopfront-meals/)
- Written Sep 12, 2026
- Local places › Shopping › Seongnam, Gyeonggi
- Sponsored: This visit was sponsored by the business.
- English edition: https://superchart.com/en/@gyeonggi-shopfront-meals/pangyo-darimati-hyrox-popup/
- Also in: [한국어](https://superchart.com/ko/@gyeonggi-shopfront-meals/pangyo-darimati-hyrox-popup/index.md)

## In short

DARIMATI is a hybrid running-shoe brand holding its first Korean pop-up on the fourth floor of Hyundai Department Store Pangyo Branch in Seongnam, Gyeonggi. I tried on the BR-001, checked its stability on a rowing machine, and picked up a short-brim cap for about ₩10,000.
Verdict: A worthwhile stop for runners who want to compare lightness and stability in person.

## Good to know

- **Location**: Right in front of the escalator on the 4th floor of U-PLEX, Hyundai Department Store Pangyo Branch
- **Parking**: First 30 minutes free; ₩1,000 per additional 10 minutes
- **Parking discount**: 1 hour for purchases over ₩50,000; 2 hours over ₩100,000; 3 hours over ₩150,000; 5 hours over ₩200,000
- **Hours**: Weekdays 10:30–20:00; Fri, Sat, Sun, and public holidays until 20:30
- **Cap price**: About ₩10,000
- **Event**: Enter the lucky draw by joining the 30-second rowing-machine challenge
- **Sizes and products**: BR-001 Core Black is available up to size 300; VT-001 is available for pre-order

*as written by the visitor on Sep 12, 2026*

## DARIMATI Pangyo pop-up location and parking

![Directions to the DARIMATI Pangyo pop-up location](https://img.superchart.com/images/pangyo-darimati-hyrox-popup/pangyo-darimati-hyrox-popup-01-9ts03-1200.webp)

The DARIMATI store is right in front of the escalator on the fourth floor of U-PLEX at Hyundai Department Store Pangyo Branch.

![Photo showing the context of the DARIMATI store location](https://img.superchart.com/images/pangyo-darimati-hyrox-popup/pangyo-darimati-hyrox-popup-02-17wjg-900.webp)

You can use the department store parking lot as usual. The first 30 minutes are free, then it costs ₩1,000 per 10 minutes.

- 1 hour for purchases over ₩50,000
- 2 hours for purchases over ₩100,000
- 3 hours for purchases over ₩150,000
- 5 hours for purchases over ₩200,000

Buying something at the store also increases your free parking time depending on the purchase amount, so keep that in mind.

Hours are 10:30 to 20:00 on weekdays, with extended hours until 20:30 on Fridays, Saturdays, Sundays, and public holidays.

## The pop-up atmosphere, from shoes to books

![DARIMATI pop-up store atmosphere](https://img.superchart.com/images/pangyo-darimati-hyrox-popup/pangyo-darimati-hyrox-popup-03-rn223-900.webp)

![Inside the DARIMATI pop-up store](https://img.superchart.com/images/pangyo-darimati-hyrox-popup/pangyo-darimati-hyrox-popup-04-kt96v-900.webp)

There was plenty to browse in the store besides shoes, including caps, T-shirts, and books.

![Browsing products at the DARIMATI pop-up](https://img.superchart.com/images/pangyo-darimati-hyrox-popup/pangyo-darimati-hyrox-popup-05-yw3wk-900.webp)

![Product selection at the DARIMATI store](https://img.superchart.com/images/pangyo-darimati-hyrox-popup/pangyo-darimati-hyrox-popup-06-g6s0e-900.webp)

The most eye-catching thing was the huge rowing machine in the middle of the store. It was less difficult than I expected and totally doable, haha. Everyone, give it a try~!

![Information about the 30-second rowing-machine challenge](https://img.superchart.com/images/pangyo-darimati-hyrox-popup/pangyo-darimati-hyrox-popup-07-hivke-900.webp)

Join the 30-second rowing-machine challenge and you can also enter the lucky draw for prizes.

## BR-001 and information on the new models

![Information on DARIMATI hybrid running shoes](https://img.superchart.com/images/pangyo-darimati-hyrox-popup/pangyo-darimati-hyrox-popup-08-5mg0r-900.webp)

DARIMATI is a hybrid running-shoe brand that launched first in the United States and sold out there. This Pangyo pop-up is its first store in Korea, which made it especially meaningful in itself. Its signature BR-001 is known as a Hyrox shoe chosen by Ha Su-hyeon, the top-ranked CrossFit athlete, and I hear it has been drawing lots of interest among people who work out.

![Introduction to the BR-001 Hyrox shoe](https://img.superchart.com/images/pangyo-darimati-hyrox-popup/pangyo-darimati-hyrox-popup-09-1v5z4-900.webp)

Hyrox in particular involves not only running but also movements such as sled work, lunges, and rowing, so traction and stability matter in a shoe, apparently. The Hyrox shoes in sizes 270 and 280 sold out both online and at the venue, so I could really feel their popularity.

![Information on BR-001 Core Black and VT-001](https://img.superchart.com/images/pangyo-darimati-hyrox-popup/pangyo-darimati-hyrox-popup-10-1eg89-900.webp)

At this pop-up, the new BR-001 Core Black color was introduced in sizes up to 300, while the follow-up VT-001 model, which emphasizes an even lighter feel, was revealed for the first time through pre-orders.

## How the BR-001 felt after trying it on and walking around

![BR-001 tried on in the store](https://img.superchart.com/images/pangyo-darimati-hyrox-popup/pangyo-darimati-hyrox-popup-11-1xapm-900.webp)

The design is simple and the color is easy to wear, so I thought it would go with anything. I tried it on in the store and walked around in it for quite a while. It felt so light and comfortable that I could barely notice its weight.

![Experience of how the BR-001 feels on foot](https://img.superchart.com/images/pangyo-darimati-hyrox-popup/pangyo-darimati-hyrox-popup-12-6h307-900.webp)

According to the brand, the key to these Hyrox shoes is traction that keeps your feet from slipping even in movements that push hard against the ground, such as a sled push. Even when I stood briefly on the rowing machine, my feet felt securely held in place.

![Shoe stability checked on the rowing machine](https://img.superchart.com/images/pangyo-darimati-hyrox-popup/pangyo-darimati-hyrox-popup-13-166pm-900.webp)

![Photo related to hybrid shoes](https://img.superchart.com/images/pangyo-darimati-hyrox-popup/pangyo-darimati-hyrox-popup-14-1dry1-900.webp)

The description of them as hybrid shoes made for running, pushing, and pulling rather than simple running shoes seemed right to me.

![Photo related to hybrid shoes](https://img.superchart.com/images/pangyo-darimati-hyrox-popup/pangyo-darimati-hyrox-popup-15-11aa0-900.webp)

### The short-brim cap I picked up too

I also brought home a cap with the shoes, and it was about ₩10,000.

![DARIMATI short-brim cap](https://img.superchart.com/images/pangyo-darimati-hyrox-popup/pangyo-darimati-hyrox-popup-16-1wt9e-900.webp)

I do not usually wear short-brim caps, so it felt a little unfamiliar at first. But the more I wore it, the more its simple design caught my eye. The fabric is thin, so it seemed perfect for running too.

## My overall take on the DARIMATI Pangyo pop-up

![Overall review of the DARIMATI Pangyo pop-up](https://img.superchart.com/images/pangyo-darimati-hyrox-popup/pangyo-darimati-hyrox-popup-17-smhxd-900.webp)

It was a great opportunity to try on Hyrox shoes that sold out in the United States and were even chosen by a CrossFit athlete. The light feel and secure traction impressed me most, and picking up the cap too made for a satisfying visit.

![Context for the weekend hands-on event information](https://img.superchart.com/images/pangyo-darimati-hyrox-popup/pangyo-darimati-hyrox-popup-18-1en67-900.webp)

They say there will also be hands-on events for children to enjoy on weekends, so if you are interested, it may be worth contacting the store in advance and planning your visit. If you are near Pangyo and planning to buy new running shoes, I recommend stopping by the DARIMATI pop-up at least once.

## Where it is

- Hyundai Department Store Pangyo Branch (현대백화점 판교점) (현대백화점 판교점)
- 20 Panggyoyeok-ro 146beon-gil, Bundang-gu, Seongnam-si, Gyeonggi-do, South Korea
- 경기도 성남시 분당구 판교역로146번길 20 현대백화점 판교점
- 37.3929643, 127.1121154
- Google Maps: https://www.google.com/maps/search/%ED%98%84%EB%8C%80%EB%B0%B1%ED%99%94%EC%A0%90%20%ED%8C%90%EA%B5%90%EC%A0%90/@37.3929643,127.1121154,17z

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