# Shinsegae Centum City basement cake shop in Busan: Sijeunikeu peach - By Narin (https://superchart.com/en/@harbor-routine/) - Written Sep 5, 2026 - Local places › Cafés › Haeundae, Busan - Sponsored: This post was written with a visit supported by the store. - English edition: https://superchart.com/en/@harbor-routine/seezyneek-centum-city-peach-cake/ - Also in: [한국어](https://superchart.com/ko/@harbor-routine/seezyneek-centum-city-peach-cake/index.md) ## In short Sijeunikeu Shinsegae Department Store Centum City Branch is a fresh-fruit cake shop in the Basement 1 food hall of Shinsegae Department Store's Centum City branch in Haeundae, Busan. Torn between the fig cake and the peach cake, the writer took the peach cake home in a box and lit a candle on an ordinary weekend evening, with cheese and fresh fruit tucked into soft cream that went down easily even on a full stomach. The fruit and filling at Sijeunikeu were so generous that the cake never felt like an overpriced department store buy. ## Good to know - **Location**: Basement 1 food hall, Shinsegae Department Store Centum City branch - **Signature**: Fruit cake piled high with fresh fruit - **Ordered this time**: Peach cake (to go) - **Also considered**: Fig cake *as written by the visitor on Sep 5, 2026* ## Where is Sijeunikeu in Shinsegae Centum City? Sijeunikeu Shinsegae Department Store Centum City Branch is a fresh-fruit cake shop over near the basement 1 food hall of Shinsegae Department Store's Centum City branch. I was thinking, what should I do this weekend... and ended up wandering around Shinsegae. There were so many good-looking desserts, and since I'm a total bread lover, I loved that Shinsegae has such a variety of bakeries :) ![Sijeunikeu storefront on the basement 1 floor of Shinsegae Department Store Centum City branch](https://img.superchart.com/images/seezyneek-centum-city-peach-cake/seezyneek-centum-city-peach-cake-01-10hrl-1200.webp) But the one that really caught my eye this time !!! was Sijeunikeu Shinsegae Department Store Centum City Branch — the cake spot near Centum City Station. ![Fresh fruit cakes in the Sijeunikeu showcase](https://img.superchart.com/images/seezyneek-centum-city-peach-cake/seezyneek-centum-city-peach-cake-02-q550g-900.webp) Their signature is fruit cake piled high with fresh fruit. A lot of the cakes are made with premium fruit, so they'd make great gifts too. I went back and forth between the fig cake and the peach cake, and ended up picking the peach cake! Sijeunikeu Shinsegae Department Store Centum City Branch sits near the basement 1 food hall of the Centum City branch, so it's easy to stop by while shopping, and also a good spot to grab a cake to box up and take home. There's a food market and other food-related shops on that floor too, so it's nice to browse while looking at desserts. ![Sijeunikeu cakes on display piled high with fruit](https://img.superchart.com/images/seezyneek-centum-city-peach-cake/seezyneek-centum-city-peach-cake-03-1031o-900.webp) ## How much fresh fruit is on top of the peach cake? Sijeunikeu's biggest feature is definitely the visual of fruit piled on without holding back. Fresh strawberries and mangoes are loaded generously on top of the cakes, and just looking at them felt fresh and bright. It wasn't just a little fruit on top — it was more like 'is it really okay to pile this much on?' levels of abundance, a cake that photographed beautifully too. ![A Sijeunikeu cake loaded generously with fresh fruit](https://img.superchart.com/images/seezyneek-centum-city-peach-cake/seezyneek-centum-city-peach-cake-04-7rwgq-900.webp) ![Close-up of a Sijeunikeu fruit cake's visual](https://img.superchart.com/images/seezyneek-centum-city-peach-cake/seezyneek-centum-city-peach-cake-05-r5cn9-900.webp) When picking a cake, taste matters but these days looks can't be ignored either. On that front, Sijeunikeu's cakes definitely had an eye-catching style. So that's how I ended up boxing up the peach cake to take home haha ## Is a department store cake at Sijeunikeu worth the price? You know that vague assumption that department store cakes must be expensive??? Aside from the franchise bakeries inside department stores, I'd always assumed that an independent cake shop being in a department store meant it'd cost a bit more — but with fruit piled generously on top and the filling packed full, the price and taste felt completely worth it !!! ![The Sijeunikeu peach cake boxed to take home](https://img.superchart.com/images/seezyneek-centum-city-peach-cake/seezyneek-centum-city-peach-cake-06-1b2nu-900.webp) ![Top of the Sijeunikeu cake topped with peach](https://img.superchart.com/images/seezyneek-centum-city-peach-cake/seezyneek-centum-city-peach-cake-07-tz9m0-900.webp) ![Side view of the Sijeunikeu peach cake](https://img.superchart.com/images/seezyneek-centum-city-peach-cake/seezyneek-centum-city-peach-cake-08-1th5p-900.webp) ![Glossy peach slices on top of the cake](https://img.superchart.com/images/seezyneek-centum-city-peach-cake/seezyneek-centum-city-peach-cake-09-1np0l-900.webp) ![Sijeunikeu peach cake sprinkled with gold dust](https://img.superchart.com/images/seezyneek-centum-city-peach-cake/seezyneek-centum-city-peach-cake-10-fk3pa-900.webp) So gorgeous it's almost too much... and if you look closely there's gold dust sprinkled on it lol ![Close-up showing the gold dust detail on the cake](https://img.superchart.com/images/seezyneek-centum-city-peach-cake/seezyneek-centum-city-peach-cake-11-ns0x0-900.webp) ![The Sijeunikeu cake brought home](https://img.superchart.com/images/seezyneek-centum-city-peach-cake/seezyneek-centum-city-peach-cake-12-1cw7i-900.webp) ## Lighting a candle at home on an ordinary weekend evening So I bring home one Sijeunikeu peach cake lol. It wasn't any special day, but everyone was happy to see a cake show up anyway ?hahaha. I used to only eat cake on birthdays or anniversaries, but just one cake on an ordinary weekend afternoon completely changed the mood at home. Blew out a candle too lolol ![The Sijeunikeu peach cake with a candle lit](https://img.superchart.com/images/seezyneek-centum-city-peach-cake/seezyneek-centum-city-peach-cake-13-1b662-676.webp) ![A candle lit on the cake at home on a weekend evening](https://img.superchart.com/images/seezyneek-centum-city-peach-cake/seezyneek-centum-city-peach-cake-14-1vgqd-900.webp) Time to open it up and dig in !! I'd eaten a big dinner and was genuinely full, but this still went down so easily~~? ![The Sijeunikeu peach cake fully unboxed](https://img.superchart.com/images/seezyneek-centum-city-peach-cake/seezyneek-centum-city-peach-cake-15-1rgm1-900.webp) ![The peach cake unwrapped and placed on a plate](https://img.superchart.com/images/seezyneek-centum-city-peach-cake/seezyneek-centum-city-peach-cake-16-2j3e7-900.webp) ### What's inside the peach cake? Cheese under the cream Cutting into the Sijeunikeu peach cake, the fruit blends in between the soft sponge and cream, so even one slice gives you the full bright freshness of the fruit. ![Cross-section of the cake showing sponge and cream](https://img.superchart.com/images/seezyneek-centum-city-peach-cake/seezyneek-centum-city-peach-cake-17-18zak-900.webp) ![A slice of cake showing the cheese cream inside](https://img.superchart.com/images/seezyneek-centum-city-peach-cake/seezyneek-centum-city-peach-cake-18-r5y4a-900.webp) ![A forkful of the peach cake being lifted](https://img.superchart.com/images/seezyneek-centum-city-peach-cake/seezyneek-centum-city-peach-cake-19-176hi-900.webp) And inside there's cheese!!! The soft flavor of the cream combined with the fresh, bright taste of the fruit kept it from feeling heavy, which I loved. If you prefer a bright, fruity cake over one that's just plain sweet, this one will really suit your taste. ## Why Sijeunikeu is an easy stop while shopping in Centum City On top of everything, it's a great spot to stop by when you have plans or shopping to do in Centum City. Since it's inside Shinsegae Department Store's Centum City branch, it's not hard to find, and it's convenient to browse or box up a cake before or after shopping. It's great for preparing a cake on a special day like a birthday or anniversary, and just as good, like in my case, for finding a dessert to share with family or friends at home even on a totally ordinary day. ![The cake display case at Sijeunikeu Shinsegae Centum City branch](https://img.superchart.com/images/seezyneek-centum-city-peach-cake/seezyneek-centum-city-peach-cake-20-1r13o-900.webp) If you're looking for a cake in Centum City these days, it might be worth checking out Sijeunikeu, where you'll find flashy cakes piled with fresh fruit instead of the usual kind. If you especially love fruit, the moment you see the showcase you might find yourself in the happy dilemma of not knowing which cake to pick :) If you're shopping in Centum City and hunting for a good dessert, stop by Sijeunikeu, where a fruit-packed cake is the signature! ## Where it is - Sijeunikeu Shinsegae Department Store Centum City Branch (시즈니크 신세계백화점 센텀시티점) - 35 Centumnam-daero, Haeundae-gu, Busan, South Korea, Basement 1 - 부산광역시 해운대구 센텀남대로 35 지하1층 - 35.1688179, 129.1295233 - Google Maps: https://www.google.com/maps/search/%EC%8B%9C%EC%A6%88%EB%8B%88%ED%81%AC%20%EC%8B%A0%EC%84%B8%EA%B3%84%EB%B0%B1%ED%99%94%EC%A0%90%20%EC%84%BC%ED%85%80%EC%8B%9C%ED%8B%B0%EC%A0%90/@35.1688179,129.1295233,17z --- Superchart · https://superchart.com/en/@harbor-routine/seezyneek-centum-city-peach-cake/ · https://superchart.com/llms.txt