# Five americanos at a 24-hour Sinnonhyeon coffee shop: Selecto Coffee - By Yerin Ga (https://superchart.com/en/@ikseon-quiet-saucer/) - Written Sep 21, 2026 - Local places › Cafés › Seocho, Seoul - Sponsored: This post was written as part of a sponsored store visit. - English edition: https://superchart.com/en/@ikseon-quiet-saucer/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/ - Also in: [한국어](https://superchart.com/ko/@ikseon-quiet-saucer/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/index.md) ## In short Selecto Coffee Sinnonhyeon Branch 24 Auto Brew Cafe is a 24-hour café and dessert spot a short walk from Exit 1 of Sinnonhyeon Station in Seocho, Seoul. The americano menu alone runs to five kinds and the sandwich list is long, so the writer ordered a smoked salmon sandwich for 8,500 won and two mocha americanos at 3,800 won each, and found the ciabatta, the generous cabbage filling and the heavy coffee all satisfying. With the café switching to unmanned service after staff go home and a 24-hour print machine on site, Selecto Coffee Sinnonhyeon suits nearby office workers and students. ## Good to know - **Location**: A short walk from Exit 1 of Sinnonhyeon Station - **Smoked salmon sandwich**: ₩8,500 - **Mocha americano**: ₩3,800 - **Americano types**: Mocha, Bright, Blue Mountain, Geisha, Decaf (5 kinds) - **Hours**: Open 24 hours, switches to unmanned after staff leave - **Ordering**: Kiosk - **Review event**: Free slice cake or macaron with orders over ₩12,000 - **Other facilities**: 24-hour print machine, separated group space - **Price reference**: ₩8,500 ≈ $6.2 · ₩3,800 ≈ $2.8 · ₩12,000 ≈ $8.7 (2026-09-22) *as written by the visitor on Sep 21, 2026* ![Exterior of Selecto Coffee Sinnonhyeon Branch near Exit 1 of Sinnonhyeon Station](https://img.superchart.com/images/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich-01-1hqaa-1200.webp) You can find this place with just a short walk from Exit 1 of Sinnonhyeon Station. ![View around the entrance of Selecto Coffee Sinnonhyeon Branch](https://img.superchart.com/images/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich-02-51emp-900.webp) ## When is a 24-hour café near Sinnonhyeon Station worth it? Craving a good coffee after a meal? Need a spot to work on your laptop or study while grabbing a bite? Want a simple snack or drink for a late-night break? If so, I recommend right here — this 24-hour café near Sinnonhyeon Station, Selecto Coffee Sinnonhyeon Branch. ![Drink menu board listing five types of americano](https://img.superchart.com/images/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich-03-1ubal-900.webp) ## Five kinds of americano on the Selecto Coffee menu The drink menu is varied, but they even have five different types of americano. - Mocha americano - Bright americano - Blue Mountain americano - Geisha americano - Decaf americano Most cafés only have one type of coffee so there's no choice, but here you get five kinds, which is great. For people who can't handle caffeine or don't like strong acidity, it's nice that you can pick according to your taste. ![Salads and sandwiches displayed in the showcase](https://img.superchart.com/images/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich-04-bla47-900.webp) Salads and sandwiches. I had the sandwich and it was genuinely delicious. ![Café interior seating with spaced-out tables](https://img.superchart.com/images/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich-05-14biz-900.webp) ## Inside Selecto Coffee Sinnonhyeon: space and seating Here's the interior space. I might have shot it to look extra spacious, but it really is roomy in person. And the tables aren't crammed together, so the space feels totally comfortable. There's even more space in the back besides this, but I didn't manage to take a photo of it... ![Unmanned café machine placed at the back of the store](https://img.superchart.com/images/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich-06-1avf1-900.webp) Looks like it switches to unmanned mode once the staff go home. I saw an unmanned café machine set up in the back there. There are a lot of unmanned cafés these days, but running a 24-hour setup like this is really nice too. ![Separate seating area set aside for group gatherings](https://img.superchart.com/images/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich-07-a2v6a-900.webp) This area is a separated space, so it seems good for using with a group of people. ![24-hour print machine installed inside the café](https://img.superchart.com/images/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich-08-14ibk-900.webp) They even have a 24-hour print machine. This is basically a café made for the office workers and students in the area. What a convenient café — I'm honestly a little envious of the people who work or study nearby! ![주문용 키오스크 화면](https://img.superchart.com/images/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich-09-1johs-900.webp) ## Kiosk ordering and the dessert and snack corner Now let's talk about the menu. You order here using this kiosk. ![Notice about the Naver review event](https://img.superchart.com/images/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich-10-1ynpb-900.webp) There's a Naver review event where you can get a slice of cake or a macaron! Getting a slice of cake free with orders over 12,000 won — isn't that a total steal? ![Snack display shelf good for pairing with coffee](https://img.superchart.com/images/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich-11-gi5t6-900.webp) Simple snacks that go well with coffee. Personally the shiitake mushroom snack looks tasty. ![Cookie display with only a few pieces left](https://img.superchart.com/images/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich-12-1q1kv-900.webp) The cookies seem popular — there are already only a few left. ![Display case with slice cakes, bagels, and salad](https://img.superchart.com/images/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich-13-1ezg0-900.webp) Slice cakes, bagels, and salad~ ![Bakery corner with root vegetable bread](https://img.superchart.com/images/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich-14-frlc3-900.webp) There's even root vegetable bread! Personally I really love a café with lots of bread or snacks to eat alongside the coffee. Eat a sandwich for a meal, then coffee and dessert for a follow-up — that's basically the perfect meal, right? haha! ![Showcase displaying the sandwich lineup](https://img.superchart.com/images/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich-15-uouv2-900.webp) ## Smoked salmon sandwich 8,500 won, mocha americano 3,800 won Here's the sandwich lineup at Selecto Coffee Sinnonhyeon Branch. - Smoked salmon sandwich - Pulled pork sandwich - Ricotta cheese sandwich - Chicken sandwich - Light chicken sandwich - Light ricotta cheese sandwich - Egg mayo sandwich - Ham cheese sandwich There were quite a few sandwich options, and I picked the salmon sandwich. I was a bit disappointed there wasn't a salmon sandwich shown in the photo case, but when I asked the staff, they said they'd make it fresh right away. So if the sandwich you want isn't on display, just ask the staff! After some deliberation, I ordered: Smoked salmon sandwich ₩8,500 Mocha americano ₩3,800, two cups ![Smoked salmon sandwich packed with cabbage](https://img.superchart.com/images/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich-16-gunym-900.webp) The smoked salmon sandwich ❤ Look at that amount of cabbage. Completely packed! ![Cross-section of the smoked salmon sandwich on ciabatta bread](https://img.superchart.com/images/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich-17-1skx4-900.webp) The bread isn't just plain sliced bread — it looks like ciabatta. Totally chewy, and the sauce paired perfectly with the salmon. Genuinely delicious. The sandwich alone makes this a must-visit spot near Sinnonhyeon Station bb If you like salmon, I recommend the smoked salmon sandwich. ![Mocha americano served alongside the sandwich](https://img.superchart.com/images/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich-18-10u98-900.webp) ## How the mocha americano tastes: heavy, no acidity The coffee was really delicious too. I don't like acidity, so I ordered the mocha americano, and it was a total good choice. That heavy, rich coffee aroma was completely my taste. ![Two cups of mocha americano on the table](https://img.superchart.com/images/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich-19-pu24v-900.webp) That heavy, rich coffee aroma was completely my taste. ![Leftover coffee poured into a takeout cup](https://img.superchart.com/images/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich-20-9unsz-900.webp) If you don't finish your coffee, they'll swap it into a takeout cup upon request. If you're looking for a 24-hour café near Sinnonhyeon Station with good coffee and good sandwiches, I recommend Selecto Coffee. ## Where it is - Selecto Coffee Sinnonhyeon Branch 24 Auto Brew Cafe (셀렉토커피 신논현점 24 오토브루 카페) - 31 Gangnam-daero 79-gil, 1st floor, Seocho-gu, Seoul, South Korea - 서울특별시 서초구 강남대로79길 31 1층 - 37.5044637, 127.0225839 - Google Maps: https://www.google.com/maps/search/%EC%85%80%EB%A0%89%ED%86%A0%EC%BB%A4%ED%94%BC%20%EC%8B%A0%EB%85%BC%ED%98%84%EC%A0%90%2024%20%EC%98%A4%ED%86%A0%EB%B8%8C%EB%A3%A8%20%EC%B9%B4%ED%8E%98/@37.5044637,127.0225839,17z --- Superchart · https://superchart.com/en/@ikseon-quiet-saucer/seonnonhyeon-selecto-coffee-smoked-salmon-sandwich/ · https://superchart.com/llms.txt