# Jeju City dessert shop on Noyeon-ro for parents' gift sets: Today Jeju - By Yeobaek (https://superchart.com/en/@jeju-cafe-pause/) - Written Sep 14, 2026 - Local places › Cafés › Jeju, Jeju - Sponsored: This post was written based on a store-visit sponsorship. - English edition: https://superchart.com/en/@jeju-cafe-pause/jeju-today-jeju-halbang-madeleine-gift/ - Also in: [한국어](https://superchart.com/ko/@jeju-cafe-pause/jeju-today-jeju-halbang-madeleine-gift/index.md) ## In short Today Jeju Shilla Duty Free Shop Jeju Branch is a Harubangne dol hareubang madeleine shop at 69 Noyeon-ro in Jeju City, Jeju, open daily from 10:00 to 19:00 with free parking. The writer had the 8-flavor Harubangne gift set wrapped as a present for their parents and bought single ang-butter and choco madeleines, priced in the 3,000–4,000 won range, to compare the two flavors. Picked instead of the usual Jeju chocolate souvenir, the gift set drew a simple verdict from the writer's parents: sweet and good. ## Good to know - **Store name**: Today Jeju (Shilla Duty Free Jeju Branch) - **Location**: 1F, 69 Noyeon-ro, Jeju-si, Jeju - **Hours**: Daily 10:00–19:00 - **Service**: Takeout and Naver reservations available - **Parking**: Free parking available - **Harubangne madeleine, single piece**: 3,000–4,000 won range - **What was bought**: Harubangne 8-flavor gift set, single pieces (ang-butter, choco) - **Price reference**: ₩3,000 ≈ $2.2 (2026-09-15) *as written by the visitor on Sep 14, 2026* This is Nyenye 🫧 Today I'm introducing a great spot for buying dessert souvenirs in Jeju: Today Jeju Shilla Duty Free Shop Jeju Branch! Here's the store intro and my visit review. ## Where is Today Jeju on Noyeon-ro, and what are its hours? - 📍 Store name: Today Jeju (Shilla Duty Free Jeju Branch) - 📍 Location: 1F, 69 Noyeon-ro, Jeju-si, Jeju-do, South Korea - 📍 Hours: Daily 10:00–19:00 - 📍 Takeout & Naver reservation available - 📍 Free parking available ![Exterior of Today Jeju Shilla Duty Free Shop Jeju Branch](https://img.superchart.com/images/jeju-today-jeju-halbang-madeleine-gift/jeju-today-jeju-halbang-madeleine-gift-01-1p33s-900.webp) ![Small Today Jeju sign next to the store door](https://img.superchart.com/images/jeju-today-jeju-halbang-madeleine-gift/jeju-today-jeju-halbang-madeleine-gift-02-8t7z9-900.webp) Here's the exterior of Today Jeju Shilla Duty Free Shop Jeju Branch! There's a small Today Jeju sign next to the door. Since they specialize in Harubangne madeleines, there are cute Hallasan and dol hareubang (stone grandfather statue) characters out front. ![Store entrance decorated with Hallasan and dol hareubang characters](https://img.superchart.com/images/jeju-today-jeju-halbang-madeleine-gift/jeju-today-jeju-halbang-madeleine-gift-03-i65oy-900.webp) ## Inside Today Jeju: orange accents and Harubang Sand Once you step inside, the interior is decorated with an orange accent color! Even the takeout bags come in orange too. ![Today Jeju store interior decorated with an orange accent color](https://img.superchart.com/images/jeju-today-jeju-halbang-madeleine-gift/jeju-today-jeju-halbang-madeleine-gift-04-c623j-900.webp) ![Harubangne madeleines displayed on shelves](https://img.superchart.com/images/jeju-today-jeju-halbang-madeleine-gift/jeju-today-jeju-halbang-madeleine-gift-05-1y64r-900.webp) A meeting of the Jeju hareubang and the madeleine!! "Harubangne" — they also sell Harubang Sand, made with chewy marshmallow cream combined with Jeju-grown tangerine and Udo peanuts. ![Display of Harubang Sand made with tangerine and Udo peanuts](https://img.superchart.com/images/jeju-today-jeju-halbang-madeleine-gift/jeju-today-jeju-halbang-madeleine-gift-06-4ihjb-m-900.webp) ![Product description display for Harubang Sand](https://img.superchart.com/images/jeju-today-jeju-halbang-madeleine-gift/jeju-today-jeju-halbang-madeleine-gift-07-1xy4t-900.webp) ![Store corner decorated with colorful dol hareubang props](https://img.superchart.com/images/jeju-today-jeju-halbang-madeleine-gift/jeju-today-jeju-halbang-madeleine-gift-08-xdp3m-900.webp) There were colorful dol hareubang decorations everywhere. Look closely and you'll spot postcards, toothbrushes, keychains and more. There's also a cute I Love Jeju t-shirt and a Today Jeju eco bag~~ ![Souvenir display with postcards and keychains](https://img.superchart.com/images/jeju-today-jeju-halbang-madeleine-gift/jeju-today-jeju-halbang-madeleine-gift-09-lgvd1-900.webp) ![I Love Jeju t-shirts and Today Jeju eco bags](https://img.superchart.com/images/jeju-today-jeju-halbang-madeleine-gift/jeju-today-jeju-halbang-madeleine-gift-10-18ol7-900.webp) ![Individually sold Harubangne madeleines on display](https://img.superchart.com/images/jeju-today-jeju-halbang-madeleine-gift/jeju-today-jeju-halbang-madeleine-gift-11-mg7z5-900.webp) ## How much is a single Harubangne madeleine at Today Jeju? The Harubangne madeleines above can be bought individually. Each one runs in the ₩3,000–4,000 range. Not exactly cheap, but as a Jeju dessert souvenir the Harubangne madeleine is just too cute — I think the recipient would find it adorable and satisfying as a gift! ![Smiling-faced dol hareubang-shaped Harubangne madeleine](https://img.superchart.com/images/jeju-today-jeju-halbang-madeleine-gift/jeju-today-jeju-halbang-madeleine-gift-12-48za1-1200.webp) Aren't they so cute?! Look closely and even their expressions are smiling 😊 ![Harubangne 8-piece gift set wrapped in an orange bag](https://img.superchart.com/images/jeju-today-jeju-halbang-madeleine-gift/jeju-today-jeju-halbang-madeleine-gift-13-vq5ci-900.webp) ## The Harubangne 8-flavor gift set: how did my parents react? They wrapped up the Harubangne 8-flavor gift set for me. So, so cute 🍊🧡 ![Box opened to reveal the 8-flavor Harubangne madeleine set](https://img.superchart.com/images/jeju-today-jeju-halbang-madeleine-gift/jeju-today-jeju-halbang-madeleine-gift-14-12cli-900.webp) Before giving the dessert gift, I couldn't resist peeking inside! So so cute 🤍🤍 As a kid, whenever I went to Jeju I feel like I always ended up buying chocolate. This time, instead of the usual thing, I wanted to give a gift that felt distinctly Jeju, unique and cute — and this was perfect!! I gave it to my parents and they loved it, saying it was sweet and delicious (proud). ![Single ang-butter Harubangne madeleine purchased separately](https://img.superchart.com/images/jeju-today-jeju-halbang-madeleine-gift/jeju-today-jeju-halbang-madeleine-gift-15-n6r49-838.webp) ![Cross-section of the ang-butter madeleine with red bean and butter](https://img.superchart.com/images/jeju-today-jeju-halbang-madeleine-gift/jeju-today-jeju-halbang-madeleine-gift-16-9w1l4-900.webp) ## Ang-butter vs choco madeleine: which flavor won? I wanted to eat one right away so I bought a single ang-butter, and it was really, really good. How can the butter and red bean combination inside be this good...?! Ah, I want to eat it again, seriously 🤤🤤 ![Choco-flavored Harubangne pulled from the gift set for tasting](https://img.superchart.com/images/jeju-today-jeju-halbang-madeleine-gift/jeju-today-jeju-halbang-madeleine-gift-17-1hfgc-900.webp) I gave the set to my parents as a gift and then snuck one for myself haha. I love sweet things so I tried the choco flavor, and it was delicious in a different way from the ang-butter! But personally, I think the ang-butter — with its amazing red bean and butter combo — was maybe even tastier!! If you're looking for a unique, not-so-common souvenir shop in Jeju, I highly recommend Today Jeju Shilla Duty Free Shop Jeju Branch!! Harubangne is cute and delicious, so I really, really recommend it. ## Where it is - Today Jeju Shilla Duty Free Shop Jeju Branch (오늘제주 신라면세점 제주점) - 1F, 69 Noyeon-ro, Jeju-si, Jeju-do, South Korea - 제주특별자치도 제주시 노연로 69 1층 - 33.4862606, 126.4875449 - Google Maps: https://www.google.com/maps/search/%EC%98%A4%EB%8A%98%EC%A0%9C%EC%A3%BC%20%EC%8B%A0%EB%9D%BC%EB%A9%B4%EC%84%B8%EC%A0%90%20%EC%A0%9C%EC%A3%BC%EC%A0%90/@33.4862606,126.4875449,17z --- Superchart · https://superchart.com/en/@jeju-cafe-pause/jeju-today-jeju-halbang-madeleine-gift/ · https://superchart.com/llms.txt