# Jongno 3-ga bakery with Sungsimdang value: rice chestnut loaf, Munhwa - By Drawer Dabbler (https://superchart.com/en/@lipstick-drawer-log/) - Written Oct 3, 2026 - Local places › Cafés › Jongno, Seoul - Sponsored: This post was written with a visit experience provided by Munhwa Bakery. - English edition: https://superchart.com/en/@lipstick-drawer-log/jongno-bakery-munhwa-jeppang-value-breads/ - Also in: [한국어](https://superchart.com/ko/@lipstick-drawer-log/jongno-bakery-munhwa-jeppang-value-breads/index.md) · [日本語](https://superchart.com/ja/@lipstick-drawer-log/jongno-bakery-munhwa-jeppang-value-breads/index.md) ## In short Munhwa Bakery (문화제빵) is a takeout-only bakery in Jongno, Seoul, about 200m from Jongno 3-ga Station Exit 6. Many breads at Munhwa Bakery cost in the ₩3,000s and even the priciest are ₩5,000-6,000, so a rice chestnut loaf (₩5,800), injeolmi bread (₩3,800, filled with cream and red bean) and coffee bread (₩5,800) came to only the low-to-mid ₩10,000s. Munhwa Bakery is a Jongno 3-ga bakery that holds its own against Daejeon's famous Sungsimdang on both taste and price. ## Good to know - **Location**: 1F, 65 Donhwamun-ro, Jongno-gu, Seoul, about 200m from Jongno 3-ga Station Exit 6 - **Hours**: Daily 11:00-20:00 - **Parking**: Not available - **Format**: Takeout only with no seating; packaging and mobile payment available - **Rice chestnut loaf**: ₩5,800 - **Injeolmi bread (roasted soybean rice cake style)**: ₩3,800 - **Coffee bread**: ₩5,800 - **Price range**: Many breads in the ₩3,000s; even the priciest are ₩5,000-6,000 - **Event**: Free salt bread for posting a receipt photo review (at the time of the visit) - **Price reference**: ₩3,000 ≈ $2.2 · ₩5,000 ≈ $3.7 · ₩5,800 ≈ $4.3 (2026-10-07) *as written by the visitor on Oct 3, 2026* I visited a bakery in Jongno 3-ga that makes me not envy Sungsimdang at all. This review focuses on the breads you really should buy at Munhwa Bakery, so pay attention to what follows. ## Where is Munhwa Bakery? ![Munhwa Bakery storefront near Jongno 3-ga Station](https://img.superchart.com/images/jongno-bakery-munhwa-jeppang-value-breads/jongno-bakery-munhwa-jeppang-value-breads-01-g9vhf-900.webp) Munhwa Bakery is just 200m from Exit 6 of Jongno 3-ga Station, a triple-line station on Lines 1, 3 and 5. It is right by the station, so access is very easy. ### Munhwa Bakery store info - Address: 65 Donhwamun-ro, Jongno-gu, Seoul, 1st floor (lot-number address: 173 Waryong-dong, Jongno-gu, Seoul) - Hours: daily 11:00-20:00 - No parking - Takeout available, easy-pay available ## What does the outside of Munhwa Bakery look like? Munhwa Bakery gives off a proper Jongno 3-ga bakery vibe from the outside. The big bread sign out front is so cute, too. It is near Jongno 3-ga Station, so it was easy to find. ![Munhwa Bakery exterior and bread sign](https://img.superchart.com/images/jongno-bakery-munhwa-jeppang-value-breads/jongno-bakery-munhwa-jeppang-value-breads-02-18gdq-900.webp) ![Hanok-style exterior of Munhwa Bakery](https://img.superchart.com/images/jongno-bakery-munhwa-jeppang-value-breads/jongno-bakery-munhwa-jeppang-value-breads-03-uolll-900.webp) ![In front of Munhwa Bakery on Donhwamun-ro](https://img.superchart.com/images/jongno-bakery-munhwa-jeppang-value-breads/jongno-bakery-munhwa-jeppang-value-breads-04-1et4a-900.webp) The sign has a lovely feel, and the whole place has the charm of a hanok (traditional Korean house) that captures Jongno's culture. I think it is a great spot for foreign visitors as well as locals. ![Charming Munhwa Bakery sign and exterior](https://img.superchart.com/images/jongno-bakery-munhwa-jeppang-value-breads/jongno-bakery-munhwa-jeppang-value-breads-05-15dc4-900.webp) ![Area around the entrance of Munhwa Bakery](https://img.superchart.com/images/jongno-bakery-munhwa-jeppang-value-breads/jongno-bakery-munhwa-jeppang-value-breads-06-e2frb-900.webp) I hear Munhwa Bakery won an award in the café dessert category of a Korean consumer industry evaluation. It is also a Save the Children partner shop, a bakery that helps save children. ## Inside Munhwa Bakery: types of bread and prices Inside, there are no separate tables for eating in, just neatly displayed bread. It is a takeout-only bakery. Once I saw the prices, I thought I had absolutely picked the right Jongno 3-ga bakery. I filmed every bread they make as a short clip, so take your time watching. ![Short clip of the breads displayed inside Munhwa Bakery](https://img.superchart.com/images/jongno-bakery-munhwa-jeppang-value-breads/jongno-bakery-munhwa-jeppang-value-breads-07-18ww6-1200.webp) The lineup is solid, focused on tasty breads, and the prices are so kind!! ![Types of bread on Munhwa Bakery's shelves](https://img.superchart.com/images/jongno-bakery-munhwa-jeppang-value-breads/jongno-bakery-munhwa-jeppang-value-breads-08-8s2v8-900.webp) ![Breads and prices at Munhwa Bakery](https://img.superchart.com/images/jongno-bakery-munhwa-jeppang-value-breads/jongno-bakery-munhwa-jeppang-value-breads-09-wifyi-900.webp) ![Bread display in the takeout shop Munhwa Bakery](https://img.superchart.com/images/jongno-bakery-munhwa-jeppang-value-breads/jongno-bakery-munhwa-jeppang-value-breads-10-1j3je-900.webp) ![Breads sold at Munhwa Bakery](https://img.superchart.com/images/jongno-bakery-munhwa-jeppang-value-breads/jongno-bakery-munhwa-jeppang-value-breads-11-12apq-900.webp) ![Types of bread on Munhwa Bakery's counter](https://img.superchart.com/images/jongno-bakery-munhwa-jeppang-value-breads/jongno-bakery-munhwa-jeppang-value-breads-12-11d71-900.webp) ![Bread display at Munhwa Bakery](https://img.superchart.com/images/jongno-bakery-munhwa-jeppang-value-breads/jongno-bakery-munhwa-jeppang-value-breads-13-1gvnm-900.webp) ### Why this bakery rivals Sungsimdang Many breads at Munhwa Bakery are in the ₩3,000s, and the priciest are only ₩5,000-6,000, so the value is great. Just as Daejeon's famous Sungsimdang is known for great taste and bargain prices, Munhwa Bakery's prices were wonderfully kind too. I ordered a bit of everything, mostly large breads, and was surprised that the total came to only the low-to-mid ₩10,000s. Bread prices are really expensive these days, right? Every bread looked fresh and delicious and I wanted to buy them all, but there aren't many people in my household, so we couldn't finish that much. After a lot of agonizing, I bought just three breads. Delicious taste and great-value prices are why I don't envy Daejeon's Sungsimdang. ![Inside Munhwa Bakery](https://img.superchart.com/images/jongno-bakery-munhwa-jeppang-value-breads/jongno-bakery-munhwa-jeppang-value-breads-14-1lrm5-900.webp) ![Review event and tasting corner area at Munhwa Bakery](https://img.superchart.com/images/jongno-bakery-munhwa-jeppang-value-breads/jongno-bakery-munhwa-jeppang-value-breads-15-15mep-900.webp) ### Munhwa Bakery review event and tasting corner Munhwa Bakery gives away a salt bread if you write a photo review with your receipt, which is such a generous event. There is a tasting corner too. I had just eaten a meal so I skipped the samples, but the neatly arranged tasting corner left an impression. ## 3 breads I bought at Munhwa Bakery I carried home a shopping bag full of bread, happily skipping the whole way. ![Bread packed to go from Munhwa Bakery](https://img.superchart.com/images/jongno-bakery-munhwa-jeppang-value-breads/jongno-bakery-munhwa-jeppang-value-breads-16-171ud-900.webp) These photos were taken while I was eating, so I'll mostly show you the cross-sections. ### Rice chestnut loaf ₩5,800: fresh-baked taste after 15 seconds in the microwave Munhwa Bakery's rice chestnut loaf (쌀밤식빵) was packed with chestnuts inside. To enjoy it like a freshly baked loaf, just microwave it for 15 seconds and you get warm, chewy bread. ![Cross-section of Munhwa Bakery's rice chestnut loaf full of chestnuts](https://img.superchart.com/images/jongno-bakery-munhwa-jeppang-value-breads/jongno-bakery-munhwa-jeppang-value-breads-17-1e76b-900.webp) ![Eating Munhwa Bakery's rice chestnut loaf](https://img.superchart.com/images/jongno-bakery-munhwa-jeppang-value-breads/jongno-bakery-munhwa-jeppang-value-breads-18-iojhn-900.webp) ### Injeolmi bread ₩3,800: full of cream and red bean ![Cross-section of Munhwa Bakery's injeolmi bread filled with cream and red bean](https://img.superchart.com/images/jongno-bakery-munhwa-jeppang-value-breads/jongno-bakery-munhwa-jeppang-value-breads-19-1r336-900.webp) This is the cross-section of Munhwa Bakery's injeolmi bread (bread coated in roasted soybean powder, like injeolmi rice cake). The outside is nicely dusted with injeolmi powder, and the inside is full of cream and red bean. ### Coffee bread ₩5,800: tears apart softly by hand ![Munhwa Bakery's coffee bread](https://img.superchart.com/images/jongno-bakery-munhwa-jeppang-value-breads/jongno-bakery-munhwa-jeppang-value-breads-20-1b1kf-900.webp) Munhwa Bakery's coffee bread is also soft, chewy and delicious. It tears apart softly when you pull it by hand. ![Munhwa Bakery's coffee bread torn apart by hand](https://img.superchart.com/images/jongno-bakery-munhwa-jeppang-value-breads/jongno-bakery-munhwa-jeppang-value-breads-21-suu2a-900.webp) That was Munhwa Bakery, a Jongno 3-ga bakery that makes me not envy Sungsimdang. ## Where it is - Munhwa Bakery (문화제빵) - 65 Donhwamun-ro, Jongno-gu, Seoul, South Korea - 서울특별시 종로구 돈화문로 65 1층 - 37.5742708, 126.9908703 - Google Maps: https://www.google.com/maps/search/%EB%AC%B8%ED%99%94%EC%A0%9C%EB%B9%B5/@37.5742708,126.9908703,17z --- Superchart · https://superchart.com/en/@lipstick-drawer-log/jongno-bakery-munhwa-jeppang-value-breads/ · https://superchart.com/llms.txt