# Melon snow bingsu with cheese cube topping, Paju café: Fruit Forest

- By Doha (https://superchart.com/en/@mug-meal-pages/)
- Written Sep 4, 2026
- Local places › Cafés › Paju, Gyeonggi
- Sponsored: This post was written after receiving a store visit sponsorship.
- English edition: https://superchart.com/en/@mug-meal-pages/paju-seopae-fruits-forest-melon-bingsu/
- Also in: [한국어](https://superchart.com/ko/@mug-meal-pages/paju-seopae-fruits-forest-melon-bingsu/index.md)

## In short

Fruit Forest Paju Direct Store is a fresh fruit bingsu (shaved ice) and dessert café near Simhaksan in Paju, Gyeonggi. On the second floor, the melon snow bingsu (₩28,000) came piled with diced fresh melon, melon ice cream, and cheesecake cube toppings over milk snow ice, alongside a fruit display stacked with mango, melon, and shine muscat grapes and a rabbit mural photo zone. The melon was so sweet and the portion so generous that the bowl was scraped clean — a solid weekend drive or date spot.

## Good to know

- **Hours**: Open daily 10:00–21:00
- **Address**: 144 Dolgotji-gil, Paju-si, Gyeonggi-do, South Korea (1st–3rd floor)
- **Ordered**: Melon snow bingsu ₩28,000
- **Bingsu size**: Standard serves 2–3; the 10-fruit mixed bingsu serves 4–5
- **Parking**: 1st floor parking lot
- **Seating**: 2nd floor sofa seats and round tables by floor-to-ceiling windows

*as written by the visitor on Sep 4, 2026*

Today I'm introducing a place near Seopae-dong in Paju — Fruit Forest Paju Direct Store!

- Open every day of the year, 10:00 AM – 9:00 PM

## The exterior and parking

![Fruit Forest Paju Direct Store building exterior seen from a distance](https://img.superchart.com/images/paju-seopae-fruits-forest-melon-bingsu/paju-seopae-fruits-forest-melon-bingsu-01-fguwy-966.webp)

Here's the whole building seen from a distance! Isn't that sky just gorgeous?☁️💙 The building was way bigger and more impressive than I expected — I was so surprised! The sleek brown exterior with big glass windows reflecting the blue sky felt so aesthetic...✨ Seeing the big "mango bingsu sanctuary" poster on the 2nd floor window along with the FRUITS FOREST sign got me excited before I even walked in...🫶 The 1st floor is a parking lot, which made it super convenient to drive there!👍

![1st floor entrance of Fruit Forest Paju Direct Store](https://img.superchart.com/images/paju-seopae-fruits-forest-melon-bingsu/paju-seopae-fruits-forest-melon-bingsu-02-1hhxo-966.webp)

![Exposed concrete staircase leading up to the 2nd floor](https://img.superchart.com/images/paju-seopae-fruits-forest-melon-bingsu/paju-seopae-fruits-forest-melon-bingsu-03-q59x5-966.webp)

This is the 1st floor entrance! I noticed a cute chalkboard that looked like it was hand-written by the owner, right inside the glass door~🥰 Shall we open the door and go in now? Right as you enter, you see the stairs up to the 2nd floor! Exposed concrete stairs with a simple black steel railing... isn't that so hip and modern?🖤 The walls are finished in a dark gray tone, giving it a cool, urban feel that's totally my style!🔥

## The 2nd floor atmosphere and fruit display

![Gray-toned order counter with pendant lighting](https://img.superchart.com/images/paju-seopae-fruits-forest-melon-bingsu/paju-seopae-fruits-forest-melon-bingsu-04-k8sb7-966.webp)

Climb the stairs and the first thing that greets you is a sleek, clean gray-toned counter! The round pendant lights hanging above are so cute too~🖤 The menu board is packed with a lineup of bingsu and desserts, so my heart was already racing before I even ordered!

![Bingsu and dessert menu board next to the counter](https://img.superchart.com/images/paju-seopae-fruits-forest-melon-bingsu/paju-seopae-fruits-forest-melon-bingsu-05-n4ds2-966.webp)

![Apple mango and gold mango display wrapped in netting](https://img.superchart.com/images/paju-seopae-fruits-forest-melon-bingsu/paju-seopae-fruits-forest-melon-bingsu-06-17fsg-966.webp)

![Fresh fruit display with melon and kiwi](https://img.superchart.com/images/paju-seopae-fruits-forest-melon-bingsu/paju-seopae-fruits-forest-melon-bingsu-07-3mjpm-966.webp)

![Refrigerated showcase stocked with shine muscat grapes and watermelon](https://img.superchart.com/images/paju-seopae-fruits-forest-melon-bingsu/paju-seopae-fruits-forest-melon-bingsu-08-6iyaj-966.webp)

And then, the star of the show — the fruit display! I thought, this really is a Fruit Forest~🌿 Apple mangoes and gold mangoes, carefully wrapped in yellow netting, stacked up like mountains layer after layer... that glossy visual is amazing, right?👍 Big melons and kiwis were lined up right next to them! Even more impressive was the refrigerated showcase right beside it! Inside the big fridge, mangoes packed every shelf~ plus fresh shine muscat grapes, grapefruit, pineapple, and even watermelon!🍉🍍 The sweet, fragrant fruit smell drifted out and I felt happy the whole time I was looking around!💖

![Café wall mural of mango and orange trees](https://img.superchart.com/images/paju-seopae-fruits-forest-melon-bingsu/paju-seopae-fruits-forest-melon-bingsu-09-1uyyg-966.webp)

And then I glanced to the side — is that mural for real? Between lush mango and orange trees, a rabbit fairy popped up like it jumped straight out of a storybook!🐰 With round lighting glowing softly too, it was totally my kind of photo zone~📸

![Rabbit fairy mural and round light photo zone](https://img.superchart.com/images/paju-seopae-fruits-forest-melon-bingsu/paju-seopae-fruits-forest-melon-bingsu-10-1t3ql-966.webp)

![2nd floor seating with floor-to-ceiling windows and round tables](https://img.superchart.com/images/paju-seopae-fruits-forest-melon-bingsu/paju-seopae-fruits-forest-melon-bingsu-11-1ep8r-966.webp)

The inner space of the café is also really spacious and pleasant! Both side walls are big floor-to-ceiling windows~ so the blue sky and green view outside come right into view!☁️🌿 High ceilings and lots of natural light made it feel so open~ By the window there were cozy sofa seats with colorful rainbow cushions that looked super comfortable!✨ White & black mid-century style round tables were spaced out nicely~ perfect for chatting!

## What's on the bingsu and drink menu?

![Menu board listing snow bingsu and drinks](https://img.superchart.com/images/paju-seopae-fruits-forest-melon-bingsu/paju-seopae-fruits-forest-melon-bingsu-12-3ivyc-966.webp)

Let me show you the big lineup! Just looking at the visuals makes it totally clear why this place is called a bingsu sanctuary...🥹 The bingsu come in a generous standard size for 2–3 people!

- Fresh mango snow bingsu: The BEST-tagged signature menu! Covered edge to edge in yellow fresh mango with a scoop of ice cream on top — a gorgeous sight~🥭
- Peach snow bingsu: Piled high with pale peach slices~ hits that pink aesthetic perfectly!🍑
- Melon snow bingsu: Round, thick-cut melon pieces stacked like a mountain~ looks refreshing just to see!🍈
- Fig snow bingsu: Sweet fig slices paired with blueberries... such a luxurious flavor combo!🫐
- Injeolmi red bean bingsu: Loaded with nutty roasted soybean powder, red beans, and almonds~ a classic bingsu hitting that grandma-chic craving with pure nuttiness!
- 10-fruit mixed bingsu: A massive size for 4–5 people! The ultimate menu overflowing with every kind of fresh fruit imaginable!🍓🥝🍌

Besides bingsu, the drink menu is also really solid~🥤 Coffee ranges from basic americano and vanilla latte all the way to decaf cold brew! There are also warm traditional teas like ginger tea and ssanghwa tea~☕️ Being a fresh fruit specialty shop, the juice lineup was amazing... fresh mango juice, watermelon juice, kiwi, mulberry juice, apple kale juice — all at one flat price! There's also plenty of healthy, filling non-coffee options like misugaru (roasted grain drink) with ice, sikhye (sweet rice drink), and Andong yam juice!

![Yellow buzzer with fruit illustrations](https://img.superchart.com/images/paju-seopae-fruits-forest-melon-bingsu/paju-seopae-fruits-forest-melon-bingsu-13-zypvm-966.webp)

Even the buzzer they gave us after ordering was refreshing in itself!💛 A bright yellow background with strawberry, kiwi, blueberry illustrations and the Fruit Forest logo stamped right on it~ that kind of small detail was so cute and thoughtful!✨ I couldn't wait for it to buzz~👍

## Melon snow bingsu ₩28,000 — how did it taste?

![Full view of melon snow bingsu served in a brassware bowl](https://img.superchart.com/images/paju-seopae-fruits-forest-melon-bingsu/paju-seopae-fruits-forest-melon-bingsu-14-1r3jp-966.webp)

![Melon snow bingsu with crystal glass bowls and gold spoon](https://img.superchart.com/images/paju-seopae-fruits-forest-melon-bingsu/paju-seopae-fruits-forest-melon-bingsu-15-1c50p-966.webp)

The full shot the moment I rushed to the counter after the buzzer went off! It comes out in a fancy gold brassware-style bowl piled high with a mountain of pale green melon~✨ They even gave us two crystal glass bowls to portion it out plus a gold spoon — such a nice touch!👍

![Close-up of melon snow bingsu piled with diced fresh melon](https://img.superchart.com/images/paju-seopae-fruits-forest-melon-bingsu/paju-seopae-fruits-forest-melon-bingsu-16-19akj-1200.webp)

![Melon ice cream and cheesecake cube toppings](https://img.superchart.com/images/paju-seopae-fruits-forest-melon-bingsu/paju-seopae-fruits-forest-melon-bingsu-17-kvo7o-966.webp)

![Top of the melon bingsu dusted with powdered sugar](https://img.superchart.com/images/paju-seopae-fruits-forest-melon-bingsu/paju-seopae-fruits-forest-melon-bingsu-18-vdxjz-966.webp)

Up close it's just jaw-dropping!💚 Sweetly ripened fresh melon cut into thick cubes completely covers the surface! On top, a dusting of white powdered sugar makes it look like a snow-covered green forest!✨ And the highlight — the toppings sitting right on top of the melon peak! A generous scoop of melon-flavored ice cream sits front and center~ surrounded by plenty of square cheesecake cubes!🧀 Melon syrup was drizzled all over too, so you could feel the sweetness even before taking a bite!🥰

I carefully scooped up a spoonful with the gold spoon! The fresh melon pieces were so thick and hefty that they filled the whole spoon~🥄 The moment it hit my mouth, cool, sweet juice burst out all through my mouth... being a real fruit specialty shop, the melon's sweetness was insane!👍

![A thick fresh melon piece lifted on a spoon](https://img.superchart.com/images/paju-seopae-fruits-forest-melon-bingsu/paju-seopae-fruits-forest-melon-bingsu-19-1q5ck-966.webp)

![Milk snow ice hidden beneath the melon](https://img.superchart.com/images/paju-seopae-fruits-forest-melon-bingsu/paju-seopae-fruits-forest-melon-bingsu-20-1l2c6-966.webp)

Underneath, soft milk snow ice was hiding, and it melted in my mouth like magic...🥹 Combine that with the chewy, slightly salty cheesecake cubes and the cool melon ice cream in one bite? A sweet-salty-nutty flavor spreads out and it's basically bliss...!💖

![Melon bingsu portioned into a glass bowl](https://img.superchart.com/images/paju-seopae-fruits-forest-melon-bingsu/paju-seopae-fruits-forest-melon-bingsu-21-13y1z-966.webp)

The melon pieces and toppings were so generous that when I first dug in, some melon nearly toppled off, so I had to scoop carefully~ but that just meant the portion was that plentiful — a happy problem!🫶 Cool and sweet~ I scraped the bowl clean down to the last spoonful!🍈 Thanks to this sweet, refreshing melon bingsu, it felt like a whole week's fatigue melted away~🥹 I'd totally recommend it as a weekend drive or date course! Thanks for the delicious meal today too~!

## Where it is

- Fruit Forest Paju Direct Store (과일의숲 파주직영점)
- 144 Dolgotji-gil, Paju-si, Gyeonggi-do, South Korea (1st, 2nd, 3rd floors)
- 경기도 파주시 돌곶이길 144 1,2,3층 과일의숲
- 37.7130579, 126.6939086
- Google Maps: https://www.google.com/maps/search/%EA%B3%BC%EC%9D%BC%EC%9D%98%EC%88%B2%20%ED%8C%8C%EC%A3%BC%EC%A7%81%EC%98%81%EC%A0%90/@37.7130579,126.6939086,17z

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Superchart · https://superchart.com/en/@mug-meal-pages/paju-seopae-fruits-forest-melon-bingsu/ · https://superchart.com/llms.txt
