# Yeonnam-dong brunch café with salmon open sandwich and syrup: Jam Jam

- By Jian (https://superchart.com/en/@paper-napkin-meals-2/)
- Written Sep 19, 2026
- Local places › Cafés › Mapo, Seoul
- Sponsored: This post was written after receiving a visit and menu items provided by the restaurant.
- English edition: https://superchart.com/en/@paper-napkin-meals-2/yeonnam-jamjam-salmon-open-sandwich/
- Also in: [한국어](https://superchart.com/ko/@paper-napkin-meals-2/yeonnam-jamjam-salmon-open-sandwich/index.md)

## In short

Jam Jam is a quiet basement brunch café on Seongmisan-ro 29-gil in Yeonnam-dong, Mapo-gu, Seoul. At Jam Jam the salmon open sandwich arrives with two mayo sauces, and the spicy mayo plus the syrup served on the side turns it into a sweet-and-salty plate alongside an iced Americano. Jam Jam is an easy place for quiet conversation over brunch in Yeonnam-dong, and well worth a return visit.

## Good to know

- **Address**: B1, 24 Seongmisan-ro 29-gil, Mapo-gu, Seoul
- **Ordered**: Salmon sandwich, iced Americano
- **Hours**: See Naver Place
- **Parking**: Not available (nearby public parking lot recommended)
- **Would revisit**: High

*as written by the visitor on Sep 19, 2026*

Hi everyone! It's Doodoo :)

![Signature photo of Jam Jam, a Yeonnam-dong brunch café](https://img.superchart.com/images/yeonnam-jamjam-salmon-open-sandwich/yeonnam-jamjam-salmon-open-sandwich-01-1ojwl-1200.webp)

For anyone who wants to relax quietly and cozily in one of Yeonnam-dong's charming alleys, or enjoy a bit of healing through gorgeous, carefully made desserts and brunch — this is the place!

Let me introduce a brunch café in Yeonnam-dong known for its distinctive dishes and mood.

A place where you can meet a salmon sandwich with two kinds of mayo sauce, fresh salmon, rugola, and the unexpected charm of sweet syrup — Jam Jam, a quiet, atmospheric salmon sandwich spot in Yeonnam-dong.

![Jam Jam's salmon open sandwich brunch table setting](https://img.superchart.com/images/yeonnam-jamjam-salmon-open-sandwich/yeonnam-jamjam-salmon-open-sandwich-02-16fqp-900.webp)

## Jam Jam menu, hours and parking in Yeonnam-dong

- 💰 Menu ordered: Salmon sandwich
- 👍 Would revisit: High
- 🕰️ Address: 24 Seongmisan-ro 29-gil, B1, Mapo-gu, Seoul, South Korea
- 🕰️ Hours: Check Naver Place
- 🚗 Parking: Not available (nearby public parking lot recommended)

🎯 Recommended for: anyone wanting a quiet, atmospheric brunch café in Yeonnam-dong with a perfect salmon sandwich, anyone who wants to taste the sweet-and-salty savoriness of fresh salmon topped with two mayo sauces, a soft-boiled egg, and syrup, and anyone looking for a pleasant Yeonnam-dong date or brunch with a partner or friend.

![Jam Jam entrance in the Seongmisan-ro alley of Yeonnam-dong](https://img.superchart.com/images/yeonnam-jamjam-salmon-open-sandwich/yeonnam-jamjam-salmon-open-sandwich-03-emv6q-900.webp)

![Stairs leading down to Jam Jam's basement entrance](https://img.superchart.com/images/yeonnam-jamjam-salmon-open-sandwich/yeonnam-jamjam-salmon-open-sandwich-04-dyb8u-900.webp)

## What is the basement space at Jam Jam like?

As soon as you step in, you're greeted by a cozy, sophisticated yet calm interior.

![Jam Jam's calm interior design](https://img.superchart.com/images/yeonnam-jamjam-salmon-open-sandwich/yeonnam-jamjam-salmon-open-sandwich-05-1wzp5-900.webp)

![Jam Jam's cozy indoor seating](https://img.superchart.com/images/yeonnam-jamjam-salmon-open-sandwich/yeonnam-jamjam-salmon-open-sandwich-06-2o9sc-900.webp)

The space is very tidy and thoroughly kept clean, making it perfect for quiet conversation or a cozy date in Yeonnam-dong.

![A neatly arranged table at Jam Jam](https://img.superchart.com/images/yeonnam-jamjam-salmon-open-sandwich/yeonnam-jamjam-salmon-open-sandwich-07-1ww75-900.webp)

![Seating arrangement at Jam Jam suited for quiet conversation](https://img.superchart.com/images/yeonnam-jamjam-salmon-open-sandwich/yeonnam-jamjam-salmon-open-sandwich-08-1bo0v-900.webp)

Thanks to the kind owner, it's a space where you feel at ease the whole meal.

![Interior decor and lighting inside Jam Jam café](https://img.superchart.com/images/yeonnam-jamjam-salmon-open-sandwich/yeonnam-jamjam-salmon-open-sandwich-09-1joeh-900.webp)

## Jam Jam's salmon open sandwich: spicy mayo and syrup, sweet and salty

I tried Jam Jam's brunch menu — the salmon sandwich and an iced Americano.

![Jam Jam's salmon sandwich and iced Americano set](https://img.superchart.com/images/yeonnam-jamjam-salmon-open-sandwich/yeonnam-jamjam-salmon-open-sandwich-10-1w5q0-m-900.webp)

The salmon sandwich is an open sandwich, and the visuals alone were amazing. There was so much salmon piled on top — totally satisfying!

![Open sandwich piled with thick salmon slices](https://img.superchart.com/images/yeonnam-jamjam-salmon-open-sandwich/yeonnam-jamjam-salmon-open-sandwich-11-jcse2-900.webp)

Thick, fresh salmon, slightly bitter rugola, a moist soft-boiled egg, and refreshing tomato came together like a work of art.

![Salmon sandwich topped with rugola, soft-boiled egg, and tomato](https://img.superchart.com/images/yeonnam-jamjam-salmon-open-sandwich/yeonnam-jamjam-salmon-open-sandwich-12-1r8dn-900.webp)

Of the two mayo sauces served alongside, the spicy one especially cut through the richness of the salmon perfectly — so good. It had an addictive flavor.

Drizzling on the syrup served separately gave it a sweet-and-salty savoriness that kept me reaching for more — a real treat. Highly recommend the salmon sandwich!!

![Cross-section of the salmon sandwich drizzled with syrup](https://img.superchart.com/images/yeonnam-jamjam-salmon-open-sandwich/yeonnam-jamjam-salmon-open-sandwich-13-1eh7u-900.webp)

## Does an iced Americano work with this brunch?

The iced Americano was clean and nutty, pairing well with the brunch menu.

![A cup of Jam Jam's iced Americano](https://img.superchart.com/images/yeonnam-jamjam-salmon-open-sandwich/yeonnam-jamjam-salmon-open-sandwich-14-a3yt0-900.webp)

Jam Jam is satisfying even just for a leisurely cup of coffee!!

![A relaxed table at Jam Jam with coffee](https://img.superchart.com/images/yeonnam-jamjam-salmon-open-sandwich/yeonnam-jamjam-salmon-open-sandwich-15-1p27v-900.webp)

Everyone, do check out Jam Jam — the quiet, atmospheric salmon sandwich spot in Yeonnam-dong!

![Final shot of Jam Jam's brunch plate](https://img.superchart.com/images/yeonnam-jamjam-salmon-open-sandwich/yeonnam-jamjam-salmon-open-sandwich-16-10umf-900.webp)

![Ambiance shot of Jam Jam café in Yeonnam-dong](https://img.superchart.com/images/yeonnam-jamjam-salmon-open-sandwich/yeonnam-jamjam-salmon-open-sandwich-17-bsf5r-900.webp)

## Doodoo's verdict on Jam Jam

> A salmon sandwich where the spicy mayo and syrup blend fantastically with the salmon for a savory finish! The best spot for a relaxed, quiet-conversation brunch in a Yeonnam-dong alley — Jam Jam, where the owner's careful touch and kindness make me want to come back.

## Where it is

- Jam Jam (잼잼)
- 24 Seongmisan-ro 29-gil, B1, Mapo-gu, Seoul, South Korea
- 서울특별시 마포구 성미산로29길 24 지하1층
- 37.565055, 126.9223616
- Google Maps: https://www.google.com/maps/search/%EC%9E%BC%EC%9E%BC/@37.565055,126.9223616,17z

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Superchart · https://superchart.com/en/@paper-napkin-meals-2/yeonnam-jamjam-salmon-open-sandwich/ · https://superchart.com/llms.txt
