# Gangnam hair salon for natural S-curl perm: Anew Hair - By Dasom (https://superchart.com/en/@seoul-compact-case/) - Written Sep 11, 2026 - Local places › Hair & beauty salons › Gangnam, Seoul - Sponsored: This visit was sponsored by the business. - English edition: https://superchart.com/en/@seoul-compact-case/cheongdam-s-curl-perm-consulting/ - Also in: [한국어](https://superchart.com/ko/@seoul-compact-case/cheongdam-s-curl-perm-consulting/index.md) ## In short Anew Hair Cheongdam Main Branch is a hair salon in Gangnam, Seoul, offering one-on-one hair consultations. After matching the perm and cut to hair condition, face shape, and desired look, the natural S-curls and soft feel were satisfying. Verdict: a good choice for carefully tailoring your perm direction. ## Good to know - **Address**: 5 Seolleung-ro 127-gil, 2F, Gangnam-gu, Seoul, South Korea (서울 강남구 선릉로127길 5, 2층) - **Hours**: Tuesday–Sunday 10:00–20:30 - **Regular closure**: Every Monday - **Parking**: Free parking on the building’s first floor; nearby paid parking is recommended if full. - **Treatment passes**: 5 visits: 10% off / 10 visits: 15% off plus 1 upgrade / 20 visits: 20% off plus 2 upgrades - **Premium membership**: ₩500,000: extra 10% / ₩1,000,000: extra 15% / ₩2,000,000 or ₩3,000,000: extra 20% *as written by the visitor on Sep 11, 2026* ![Hero image introducing a visit to Anew Hair Cheongdam](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-01-12lk5-1200.webp) It had been quite a while since my last perm, so I went to ANU HAIR Cheongdam to tidy up my hair for the first time in ages. Curls matter when I get a perm, of course, but I also really care about keeping my hair from getting too damaged. ANU HAIR says it uses premium products chosen with the scalp and hair in mind, and offers a one-on-one consultation before the service, so I decided to visit. This time I got the Anucase Perm one-on-one personalized consultation package—let me show you how it went! ## Location and parking at Anew Hair Cheongdam Main Branch Anew Hair Cheongdam Main Branch is about a three-minute walk from Exit 2 of Gangnam-gu Office Station. It is so close to the station that it is very convenient by public transit, which I loved. That said, Exit 2 involves a slight detour, so it is easier to use the elevator inside the station to come out! Free parking is available on the building’s first floor, but it is shared by the whole building, so spaces may be limited depending on the situation. If it is full, the salon suggests the SK Hub Blue parking lot or the Nonhyeon-dong 242-38 paid parking lot, both about a three-minute walk away, so keep that in mind if you are driving! ![Location guide for Anew Hair Cheongdam Main Branch](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-02-1wiau-966.webp) ![Parking guide for Anew Hair Cheongdam Main Branch](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-03-dajux-966.webp) ![Salon location guide near Gangnam-gu Office Station](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-04-1klke-966.webp) ## How does the Anucase one-on-one personalized consultation work? Anew Hair Cheongdam Main Branch is centered on Director Eunbyeol, who has 15 years of experience at a Cheongdam-dong hair salon, along with designers from major premium brands including Juno Hair and Chahong. When looking into hair consultations in Gangnam, many people probably want detailed advice on what style will suit them. Rather than starting the service straight away, Anew Hair checks your head shape, face shape, hair condition, and usual style, then decides on the direction through a one-on-one personalized consultation. This time, I received the “Anucase Perm one-on-one personalized consultation package,” which includes that process. It is easy to think of it as a package that does more than simply give you a perm: together, you find a style that suits you and the direction you want through consultation. ![Guide to the Anucase personalized consultation package](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-05-y0q2k-966.webp) ## Service prices and promotions Please refer to the price-list photo below for Anew Hair Cheongdam Main Branch’s service prices! When I visited, it was also running treatment-pass and premium-membership promotions. - Treatment pass: 5 visits, 10% off - Treatment pass: 10 visits, 15% off + 1 upgrade - Treatment pass: 20 visits, 20% off + 2 upgrades - Premium membership: Pay ₩500,000 for an extra 10% benefit - Premium membership: Pay ₩1,000,000 for an extra 15% benefit - Premium membership: Pay ₩2,000,000 or ₩3,000,000 for an extra 20% benefit There are also additional benefits, such as shampoo or scalp and hair care, depending on the amount, so check those too! ※ Promotion details may change, so please confirm when visiting. ![Anew Hair service price list](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-06-f61uq-966.webp) ![Treatment and membership promotion guide](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-07-1n7s5-966.webp) ## The spacious, comfortable salon interior The first thing I noticed when I entered was how spacious and open it felt. Large floor-to-ceiling windows kept it from feeling stuffy, and the white tones with lots of green plants made the interior clean and pretty. The service area was roomy too, so it was comfortable even for a long perm appointment. What I especially liked was that the consultation room and shampoo room were separated for privacy! I could talk comfortably during the consultation without worrying about people around me, and the separate shampoo room felt even more relaxing. And something that is quietly important: the restroom is inside the salon, and even it was clean and prettily decorated. The whole place also had a subtle, lovely scent, so I felt good throughout my stay. ![Spacious, open interior of Anew Hair](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-08-6hpxz-966.webp) ![Salon space with white tones and plants](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-09-tz58s-966.webp) ![Privately separated salon spaces](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-10-18jzd-966.webp) ![Cleanly decorated salon interior](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-11-1q0rw-966.webp) ## Products used and hair condition after the perm Anew Hair says it carefully selects premium products with the scalp and hair in mind. I personally liked the products used during my appointment too, because they smelled nice. My scalp tends to be sensitive, so I pay attention to perm products, but I did not feel any particular discomfort or irritation during the service. Because it had been so long since my last perm, I was worried about hair damage, but I was happy that my hair did not feel rough afterward and instead felt soft. ![Hair products used for the perm service](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-12-1slpn-966.webp) ![Service products selected with scalp and hair in mind](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-13-docs7-966.webp) ## What we matched in the one-on-one consultation before the service The part I was especially satisfied with on this visit was the consultation before the service. Along with the perm and cut, I also mentioned scalp concerns I had been dealing with. They explained in detail everything from what care would be good for me to when I should receive it. For the cut, too, I did not just explain the look I wanted in words. We searched for images together and matched the direction I wanted one by one. I liked that we talked enough to decide on the direction, rather than having a brief consultation and jumping straight into the service. ![One-on-one personalized consultation before the perm](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-14-o9rhi-966.webp) ![Consultation matching the desired style](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-15-10xey-966.webp) ## Senior Director Soyun’s S-curl heat perm Senior Director Soyun gave me an S-curl heat perm. Since it was a perm, I expected it to take quite a long time, but her hands were so quick that it was finished in about three hours. It did not feel rushed at all, though; she checked on the condition of my hair along the way. They also prepared drinks and snacks during the appointment, which was nice. We chatted comfortably, and even though a perm means sitting for a long time, the time went by much faster than I expected. ![S-curl heat perm process](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-16-ugkie-966.webp) ![Perm process checking hair condition](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-17-1fjno-966.webp) ![Heat perm appointment lasting about three hours](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-18-1f1o6-966.webp) ![Drinks and snacks prepared during the perm appointment](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-19-bwy3q-966.webp) ## Natural S-curl results without going overboard And the most important part: the result! Just as I wanted, the curls came out natural and not too much. They were not overly tight or puffy-looking, and the curls flowed naturally through the overall style, which I really liked. More than anything, I was happy that my hair felt softer than expected even after the perm! Maybe because we thoroughly matched the direction I wanted from the consultation onward, it came out naturally just as I had imagined. ![Naturally finished S-curl heat perm result](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-20-1970h-966.webp) ![Finished perm with curls that are not overdone](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-21-1qh00-966.webp) ![Naturally flowing S-curl hairstyle](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-22-10jl9-966.webp) ![S-curl perm result that does not look puffy](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-23-ffujw-941.webp) ![Finished S-curl perm with soft-feeling hair](https://img.superchart.com/images/cheongdam-s-curl-perm-consulting/cheongdam-s-curl-perm-consulting-24-16aqz-966.webp) Thanks to the one-on-one personalized consultation, I ended up with a perm that suited me naturally, and it was such a proper mood refresh after a long time. If you are looking for a style that suits you, try Anew Hair Cheongdam Main Branch, a hair salon near Gangnam-gu Office Station, with a personalized consultation! ## Where it is - Anew Hair Cheongdam Main Branch (아뉴헤어 청담본점) (아뉴헤어 청담본점) - 5 Seolleung-ro 127-gil, 2F, Gangnam-gu, Seoul, South Korea (서울특별시 강남구 선릉로127길 5 2층) - 서울특별시 강남구 선릉로127길 5 2층 - 37.5155254, 127.0413724 - Google Maps: https://www.google.com/maps/search/%EC%95%84%EB%89%B4%ED%97%A4%EC%96%B4%20%EC%B2%AD%EB%8B%B4%EB%B3%B8%EC%A0%90/@37.5155254,127.0413724,17z --- Superchart · https://superchart.com/en/@seoul-compact-case/cheongdam-s-curl-perm-consulting/ · https://superchart.com/llms.txt