# Shoes for HYROX, running and commuting for 2 weeks: DARIMATI BR-001

- By Eunseol (https://superchart.com/en/@seoul-noodle-corner/)
- Written Sep 17, 2026
- Products › Fashion
- Sponsored: This visit was sponsored by the business.
- English edition: https://superchart.com/en/@seoul-noodle-corner/darimati-br-001-hyrox-running-shoes/
- Also in: [한국어](https://superchart.com/ko/@seoul-noodle-corner/darimati-br-001-hyrox-running-shoes/index.md)

## In short

DARIMATI BR-001 is the first HYROX running shoe from Korean brand DARIMATI, made to cover HYROX, CrossFit and running in a single pair. I tried the BR-001 on at the DARIMATI pop-up store on the 4th floor of U-PLEX at Hyundai Department Store Pangyo Branch in Seongnam, bought it through a holiday set promotion, and wore it for two weeks of walking and running. The snug, fully supported fit and the design that works with everyday clothes both went beyond what I expected.

## Good to know

- **Product**: DARIMATI BR-001 (the brand's one flagship model)
- **Material**: High-performance A-TPU instead of EVA foam
- **Feature**: Lacing system that adjusts fast
- **Real-world use**: Worn for about 2 weeks after purchase for running, commuting and weekends
- **Pop-up location**: DARIMATI pop-up store, U-PLEX 4F, Hyundai Department Store Pangyo Branch
- **Hours**: 10:30-20:00 (weekends 10:30-20:30)
- **On-site event**: Top 30-second rowing machine score wins a genuine BR-001; every participant gets a small gift
- **Promotion**: Special holiday-season set promotion on site
- **Parking**: Hyundai Department Store Pangyo Branch parking available
- **Getting there**: 5-minute walk from Exit 3, Pangyo Station (Sinbundang Line)

*Prices as written by the tester on Sep 17, 2026 · not updated automatically*

With the weather turning cooler, I've been getting back into running lately. But without proper running shoes, I ran in my old sneakers and started feeling a slight ache in my legs. So I went looking for the HYROX shoes everyone's talking about these days and headed to Hyundai Department Store Pangyo Branch. As it turned out, a Korean brand called DARIMATI happened to be running a pop-up store event there.

## What kind of brand is DARIMATI, maker of these HYROX shoes?

DARIMATI is a hybrid sports brand that started from the experience of running along the Han River, and made a name for itself after being chosen by top domestic CrossFit athletes. Its HYROX shoe lineup is focused entirely on one model: the BR-001.

![Brand introduction area at the DARIMATI pop-up store](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-01-1uxfo-966.webp)

![Display zone for the DARIMATI hybrid sports brand](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-02-il9vf-966.webp)

One notable fact: the shoes reportedly sold out in the US and won praise from credible global platforms like RunRepeat and RoadTrailRun.

![Pop-up store signage introducing overseas platform reviews](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-03-zkew0-m-966.webp)

True to a philosophy focused on constant movement across uneven urban surfaces, the product is designed with the modern lifestyle in mind.

![DARIMATI display featuring its urban running philosophy](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-04-1u6ms-966.webp)

Made by a founder who has run for over 10 years, the very first model, the BR-001, drew attention from early on.

## Inside the DARIMATI pop-up store at Hyundai Department Store Pangyo

The DARIMATI pop-up store is set up on the 4th floor of Hyundai Department Store Pangyo Branch, and besides the shoes, I could see various other DARIMATI-related products on display. Hours are 10:30–20:00, and 10:30–20:30 on weekends.

![Interior of the DARIMATI pop-up store on the 4th floor of Hyundai Department Store Pangyo Branch](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-05-gnc6b-966.webp)

Rather than a store focused purely on the HYROX shoes, it felt more like a space where you could experience everything needed for a workout, all in one place.

![Pop-up store shelf with keyrings, tumblers, and coffee beans](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-06-17jcw-966.webp)

From stylish keyrings to shakes, tumblers, and fragrant coffee beans, there was plenty to look at the whole time I stayed.

It seems they also run a magazine called Dari, and the person behind it came across as passionate, hardworking, and genuinely serious about running — it made me trust the brand right away.

## The 30-second rowing machine challenge and how to win a BR-001

In one corner of the pop-up store, there was an interactive event offering the flagship BR-001 as a prize. The rule: row as hard as you can for 30 seconds on the rowing machine, and if you hit the top score on the scoreboard, you win a genuine pair.

![Store corner announcing the BR-001 giveaway event](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-07-m0yc7-966.webp)

![Rowing machine installed inside the pop-up store](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-08-fuqdg-966.webp)

The rowing machine inside the store surprised me at first, but it turned out to be set up specifically for this event.

![Scoreboard for the 30-second rowing machine challenge](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-09-3rld7-966.webp)

The rule was simple but thrilling: row full-force for 30 seconds and land the top score on the scoreboard to win the genuine shoes.

![Line forming around the store for the rowing machine challenge](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-10-1elyy-966.webp)

Beyond just winning the prize, it seemed to stir up people's competitive spirit, and a line formed around the store.

Even if you don't set the top score, everyone who participates gets a small gift, so it's worth stopping by without pressure if you're visiting Hyundai Department Store Pangyo Branch.

## Trying on the DARIMATI BR-001 and the holiday set promotion

DARIMATI's flagship HYROX running shoe is just the one model, the BR-001. They also carry accessories like running caps and towels, but since the shoe lineup is a single model, apparently the BR-001 carries huge symbolic weight for the brand.

![Display of the DARIMATI HYROX running shoe BR-001](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-11-wt45p-1200.webp)

Running a whole brand on just one product is honestly not an easy decision to make.

![러닝캡과 타월 등 다리마티 보조 소품 진열](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-12-1t07r-966.webp)

Being at the pop-up store in person, I didn't have to rush the purchase and could freely try on different sizes to check how they felt on my feet.

![BR-001 try-on sizes laid out on the pop-up store table](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-13-o418s-966.webp)

Given how popular they are right now, key sizes are selling out fast both online and offline, so it's better not to wait too long.

![BR-001 display showing stock levels by size](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-14-1tcp8-966.webp)

A special holiday-season on-site promotion was running, which was a good chance to grab a reasonably priced set.

![Sign for the holiday-season set promotion](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-15-1dnh7-966.webp)

Apparently it comes packaged in a box like this, and the packaging was nice enough that I wondered whether I should buy it as a Chuseok gift.

![DARIMATI BR-001 box packaged as a gift](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-16-13nmd-966.webp)

After a lot of back and forth, I ended up going home happily with the BR-001 as my very first pair of HYROX shoes.

## Unboxing the BR-001: A-TPU material and finishing details

I was so excited that I unboxed it the moment I got home. Just looking at the box size, you'd have no idea it's a running shoe.

What impressed me was that while newer brands often use EVA foam to cut costs, DARIMATI's BR-001 uses high-performance A-TPU material instead.

Performance aside, I was completely won over by the design. It works just as well for everyday wear as it does for working out.

![Unboxed DARIMATI BR-001 running shoes](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-17-d4rw8-966.webp)

![BR-001 design that suits everyday outfits](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-18-wrjpr-966.webp)

The cap and insoles that came along with the promotion also showed impeccable craftsmanship.

![Cap and insoles included in the set, with shoe finishing details](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-19-1xz04-966.webp)

Can you see the tight stitching? I checked all the way inside, and you could really feel the care put into it, given it's the brand's only model.

It also has a quick-adjust lacing system, so there's less hassle re-tying the laces every time you put the shoes on or take them off.

## Two weeks in the BR-001: does one pair handle running and commuting?

I wore the DARIMATI BR-001 for nearly two weeks after buying it, walking and running in it, and the performance exceeded what I expected — honestly more than my own running level warranted.

![DARIMATI BR-001 worn during two weeks of real-world use](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-20-eeo7j-966.webp)

![Feet in the BR-001 while running](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-21-1vpu3-966.webp)

The moment my foot hit the ground, it supported my foot with no slack whatsoever, clearly easing any worry about ankle rolls or slipping.

![BR-001 running shoes worn for everyday outings](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-22-1koop-966.webp)

There's no issue design-wise wearing them for commuting or everyday weekend life — in fact, they were so comfortable I ended up wearing almost nothing else.

Since this was my first time encountering the brand, I had a lot of worries, but experiencing it firsthand turned out to be a whole new world. Now all that's left is to run hard.

![Front view of the DARIMATI BR-001 after the wear test](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-23-umw51-966.webp)

The DARIMATI pop-up store was a space where you could try the HYROX shoes firsthand and feel the brand's philosophy. The BR-001 exceeded my expectations in both design and function, and it delivered a satisfying performance throughout two weeks of real-world use. If you're planning a trip to Hyundai Department Store Pangyo Branch, this pop-up store is worth stopping by.

### What I liked about the DARIMATI BR-001

- A fit that holds the foot securely and stably
- A design that works just as well for everyday wear
- A-TPU material and toggle lacing system
- A good-value set promotion
- The rowing machine event and gifts

![Final shot of the DARIMATI BR-001 HYROX running shoes](https://img.superchart.com/images/darimati-br-001-hyrox-running-shoes/darimati-br-001-hyrox-running-shoes-24-ejksq-966.webp)

## Visitor information: hours, parking and directions

- DARIMATI pop-up store, Hyundai Department Store Pangyo Branch
- 4F, Hyundai Department Store Pangyo Branch, 20 Pangyoyeok-ro 146beon-gil, Bundang-gu, Seongnam-si, Gyeonggi-do, South Korea
- 10:30–20:00 (weekends 10:30–20:30)
- Parking available at Hyundai Department Store Pangyo Branch
- 5-minute walk from Exit 3, Pangyo Station (Sinbundang Line)
- Try the BR-001 HYROX shoes and join the rowing machine event

## Products

- DARIMATI BR-001 Training Shoes (with running cap and insole set) — DARIMATI
- 구매 후 약 2주간 러닝과 출퇴근·주말 일상 착용
- 다리마티 팝업 스토어 현대백화점 판교점 U-PLEX 4층 — 2026.09.07~09.20 운영, 시착 가능 및 명절 세트 프로모션 진행
- 온라인 — 원문에 온라인에서도 판매되며 주요 사이즈가 빠르게 품절된다고 언급

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