# Shinsegae Gangnam Sweet Park cake shop peach berry No.1: Chef Cho - By Rina (https://superchart.com/en/@seoul-simple-meal/) - Written Sep 6, 2026 - Updated Sep 15, 2026 - Local places › Cafés › Seocho, Seoul - Sponsored: This visit was sponsored by the business. - English edition: https://superchart.com/en/@seoul-simple-meal/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/ - Also in: [한국어](https://superchart.com/ko/@seoul-simple-meal/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/index.md) · [日本語](https://superchart.com/ja/@seoul-simple-meal/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/index.md) · [简体中文](https://superchart.com/zh-cn/@seoul-simple-meal/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/index.md) · [繁體中文](https://superchart.com/zh-tw/@seoul-simple-meal/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/index.md) · [Tiếng Việt](https://superchart.com/vi/@seoul-simple-meal/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/index.md) · [ไทย](https://superchart.com/th/@seoul-simple-meal/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/index.md) · [Bahasa Indonesia](https://superchart.com/id/@seoul-simple-meal/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/index.md) · [Bahasa Melayu](https://superchart.com/ms/@seoul-simple-meal/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/index.md) · [Español](https://superchart.com/es/@seoul-simple-meal/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/index.md) ## In short Chef Cho Shinsegae Department Store Gangnam is a fresh-fruit whipped cream cake shop on basement level 1 of Sweet Park at Shinsegae Department Store Gangnam in Seocho, Seoul. Among the whole cakes — Fig Pistachio (₩58,000), Peach Berry (₩53,000) and Real Mango Rose (₩56,000) — the Peach Berry No. 1 went home in a cooler bag (₩3,000), and there was so much fruit on top that some had to be lifted off before slicing. The cream at Chef Cho is light rather than cloying, so the whole family finished the cake without tiring of it. ## Good to know - **Location**: B1, Shinsegae Department Store Gangnam, 176 Sinbanpo-ro, Seocho-gu, Seoul - **Hours**: 11:00 – 19:30 - **Parking**: Shinsegae Department Store parking lot or nearby public parking - **Fig Pistachio No. 1**: ₩58,000 - **Peach Berry No. 1**: ₩53,000 - **Real Mango Rose No. 1**: ₩56,000 - **Cooler bag**: ₩3,000 extra - **Price reference**: ₩58,000 ≈ $43 · ₩53,000 ≈ $39.5 · ₩56,000 ≈ $41.5 (2026-09-15) *as written by the visitor on Sep 6, 2026* Sweet Park at Shinsegae Gangnam is home to a lot of famous, delicious dessert shops, and among them I went to buy a cake from Chef Cho, a Gangnam cake spot that's even made it onto the Masters of Life (생활의달인) cake 'Big 4' list for fresh-fruit cakes 🤗 ## Where Chef Cho is in Shinsegae Gangnam, and its hours 📍Chef Cho Shinsegae Department Store Gangnam📍 B1, Shinsegae Department Store Gangnam, 176 Sinbanpo-ro, Seocho-gu, Seoul, South Korea ⏰ Hours: 11:00 – 19:30 🚘 Parking: Shinsegae Department Store parking lot or public parking ![Chef Cho shop in Sweet Park, basement floor of Shinsegae Department Store Gangnam](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-01-1kwkz-847.webp) Sweet Park at Shinsegae Gangnam always seems to be packed with people whenever I go to buy cake..🫢 Among all the shops, Chef Cho's cakes are the ones that really catch your eye visually 😋 ![Fresh-fruit cream cakes displayed in Chef Cho's showcase](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-02-1c4ez-766.webp) ![Cakes lined up in Chef Cho's showcase](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-03-4fpbm-m-678.webp) ## Why Chef Cho's fruit cream cakes are so popular They have a plaque from Masters of Life's cake 'Big 4,' use 100% dairy whipped cream, and make their cakes with fresh fruit delivered daily, apparently. ![Chef Cho shop with the Masters of Life cake 'Big 4' plaque displayed](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-04-1ww7m-806.webp) ![Chef Cho fruit cake made with dairy whipped cream](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-05-j2ikt-893.webp) ![Whole cake topped with fresh fruit at Chef Cho](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-06-1vu6u-900.webp) ![Fruit cream cakes on display at Chef Cho](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-07-tbnev-900.webp) Good ingredients aside, the visuals are just so good that these would be great for anniversaries or gifts. A cake that's both tasty and pretty — the person receiving it would be so happy too 😋 ![Chef Cho cake with visuals suited for gifts](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-08-1nvdp-900.webp) They also have a variety of cake slices, so if a whole cake feels like too much, you can try a few different flavors as slices instead 👍 ![Slice cake display case at Chef Cho](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-09-3r0tu-900.webp) ## Chef Cho's three whole cakes: prices and how they look All the cakes looked so pretty and delicious that I had a hard time deciding.. I wanted to try every kind, but I narrowed it down among the three whole cakes. ![The three whole cakes I was deciding between at Chef Cho](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-10-1vhmu-900.webp) ### Fig Pistachio whole cake (No. 1), ₩58,000 A new menu item featuring figs, which are in season right now — they piled the figs on so beautifully and generously, which I loved. ![Fig Pistachio No. 1 cake piled high with figs](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-11-1w88n-798.webp) ### Peach Berry whole cake (No. 1), ₩53,000 A Peach Berry cake topped with both strawberries and peaches — since I love both of those fruits and they were piled on generously, it looked like it would be really tasty. ![Peach Berry No. 1 cake topped with strawberries and peaches](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-12-qq5n8-900.webp) ### Real Mango Rose whole cake (No. 1), ₩56,000 A Real Mango Rose cake truly loaded with mango — true to its name, instead of just slicing the mango flat, they shaped it into petals, which looked amazing. With that much mango piled on, it couldn't not be delicious. ![Real Mango Rose No. 1 cake with mango shaped like petals](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-13-1n2it-900.webp) ## Cooler bag packaging at Chef Cho costs ₩3,000 After going back and forth, I picked the Peach Berry cake, and it was packed nicely in a cooler bag when I received it. ![Chef Cho's Peach Berry cake packed in a cooler bag](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-14-1h4ku-900.webp) ![Chef Cho cake in its cooler bag packaging](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-15-jkdcn-900.webp) You can buy the cooler bag for an extra ₩3,000. Since I needed some travel time, I bought it to bring the cake home safely. ![Signage introducing the Chef Cho brand](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-16-1wici-690.webp) ![Printed material with information on Chef Cho's branches](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-17-1lhha-639.webp) The description says it's a cake house with 20 years of tradition, a premium cake brand that adds sophisticated design and trendy sensibility. Looking at the cake designs, you can immediately see why 👍 Apparently there are 4 locations total, including the Shinsegae Gangnam branch where I bought this. ![Chef Cho's Peach Berry No. 1 cake brought home](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-18-a23d8-1200.webp) ## Cutting the Peach Berry cake at home and how it tasted Here's the Peach Berry cake, safely brought home 🤗 I went back and forth with the mango one, but I chose this since the peach-strawberry combo is my favorite fruit pairing, and the visuals are so pretty too. ![Top of the Peach Berry cake loaded with strawberries and peaches](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-19-rm13b-900.webp) Chef Cho's Peach Berry cake is hard to just casually share.. 🫢 There's so much fruit on top that we had to scoop the fruit off before cutting and dividing it into slices 😋 ![A slice of Peach Berry cake cut after removing the fruit on top](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-20-b6o9s-900.webp) There's plenty of fruit inside too, not just on top. The cream wasn't heavy at all and was so tasty that we didn't get sick of it. ![Cross-section of the Peach Berry cake showing fruit inside as well](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-21-1xmtk-900.webp) ![A slice of Peach Berry cake served on a plate](https://img.superchart.com/images/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/chefjo-shinsegae-gangnam-peach-berry-cooler-bag-22-khp0s-900.webp) The strawberries and peaches are fresh fruit delivered daily too, so they were sweet-tart and just right. I ate this with my family, and everyone was so satisfied with it. I'd recommend Chef Cho's cakes, full of fresh, delicious fruit ~ 🤗👍 ## Where it is - Chef Cho Shinsegae Department Store Gangnam (쉐프조 신세계백화점 강남점) - 176 Sinbanpo-ro, Seocho-gu, Seoul, South Korea (B1, Shinsegae Department Store Gangnam) - 서울특별시 서초구 신반포로 176 신세계백화점강남점B1 - 37.5043657, 127.0042308 - Google Maps: https://www.google.com/maps/search/%EC%89%90%ED%94%84%EC%A1%B0%20%EC%8B%A0%EC%84%B8%EA%B3%84%EB%B0%B1%ED%99%94%EC%A0%90%20%EA%B0%95%EB%82%A8%EC%A0%90/@37.5043657,127.0042308,17z --- Superchart · https://superchart.com/en/@seoul-simple-meal/chefjo-shinsegae-gangnam-peach-berry-cooler-bag/ · https://superchart.com/llms.txt