# Sangwangsimni hair salon for bouncy hippie perm: Urban Ground Hair

- By Dahui (https://superchart.com/en/@seoul-skin-routine/)
- Written Sep 10, 2026
- Updated Sep 13, 2026
- Local places › Hair & beauty salons › Seongdong, Seoul
- Sponsored: This review was written with support for a visit to the salon.
- English edition: https://superchart.com/en/@seoul-skin-routine/sangwangsimni-hippie-perm-urban-ground/
- Also in: [한국어](https://superchart.com/ko/@seoul-skin-routine/sangwangsimni-hippie-perm-urban-ground/index.md) · [日本語](https://superchart.com/ja/@seoul-skin-routine/sangwangsimni-hippie-perm-urban-ground/index.md) · [简体中文](https://superchart.com/zh-cn/@seoul-skin-routine/sangwangsimni-hippie-perm-urban-ground/index.md) · [繁體中文](https://superchart.com/zh-tw/@seoul-skin-routine/sangwangsimni-hippie-perm-urban-ground/index.md) · [Tiếng Việt](https://superchart.com/vi/@seoul-skin-routine/sangwangsimni-hippie-perm-urban-ground/index.md) · [ไทย](https://superchart.com/th/@seoul-skin-routine/sangwangsimni-hippie-perm-urban-ground/index.md) · [Bahasa Indonesia](https://superchart.com/id/@seoul-skin-routine/sangwangsimni-hippie-perm-urban-ground/index.md) · [Bahasa Melayu](https://superchart.com/ms/@seoul-skin-routine/sangwangsimni-hippie-perm-urban-ground/index.md) · [Español](https://superchart.com/es/@seoul-skin-routine/sangwangsimni-hippie-perm-urban-ground/index.md)

## In short

Urban Ground Hair Sangwangsimni Station Branch is a hair salon in Seongdong, Seoul, offering one-on-one consultations and appointments. I paired a hippie perm with a root perm for my slightly wavy, flat-at-the-roots hair, and the springy curls still held when I styled it myself the next day. A satisfying choice for lively volume and curls.

## Good to know

- **Location**: 1 minute on foot from Sangwangsimni Station Exit 4; about 8 minutes from Wangsimni Station Exit 11
- **Parking**: Space may be limited, so ask the salon before driving
- **Reservations**: I was told the salon operates by reservation only
- **Service**: Hippie perm and root perm together

*as written by the visitor on Sep 10, 2026*

## Why I chose a hippie perm for my slightly wavy, flat roots

My hair is usually fine and slightly wavy, so it has always been a huge concern that it lies flat against my head. Without volume, my overall look seemed a little plain, and my hair looked thinner too. This time, I really wanted to try a full, fluffy, curly hippie perm (tight, free-spirited curls) that would make it look like I had much more hair.

So I searched tons of Sangwangsimni hair salon visit posts and reviews. I saw that Urban Ground Hair Sangwangsimni Station Branch has the assigned designer handle the service one-on-one from start to finish, without interns, and that gave me a lot of confidence—so I booked an appointment and went.

![Urban Ground Hair Sangwangsimni Station Branch visitor information](https://img.superchart.com/images/sangwangsimni-hippie-perm-urban-ground/sangwangsimni-hippie-perm-urban-ground-01-p4h5q-900.webp)

## Getting there from Sangwangsimni Station and the reservation atmosphere

Getting to the salon was really easy, too! It is only a one-minute walk from Sangwangsimni Station Exit 4, so even people with no sense of direction can find it easily. It is also about an eight-minute walk from Wangsimni Station Exit 11, which made it ideal for visiting by subway.

Parking can be a little limited, so if you are driving, I recommend contacting the salon in advance before your visit.

![Elevator heading to the Sangwangsimni Station Branch](https://img.superchart.com/images/sangwangsimni-hippie-perm-urban-ground/sangwangsimni-hippie-perm-urban-ground-02-3c3ki-900.webp)

Take the elevator up to the second floor and you will see the entrance to Urban Ground Hair right away.

This was what impressed me most the moment I entered! My name had been thoughtfully placed on a locker. It really is run as a proper reservation-only salon, so it was not crowded with clients and I was shown in immediately without waiting. It truly made me feel looked after.

![Locker for reserved clients with a name label](https://img.superchart.com/images/sangwangsimni-hippie-perm-urban-ground/sangwangsimni-hippie-perm-urban-ground-03-1sguh-900.webp)

Overall, the calm, clean white-toned interior was accented with colorful leaf details, creating a cozy, relaxing mood that felt like stepping into a lovely little café.

## Choosing a hippie perm and root perm instead of a jelly perm

Once I was comfortably seated, I had a detailed one-on-one consultation with Designer Haesu. I honestly told her about the lively, playful look I wanted and my worry that, because my hair is fine, a perm might end up limp and stretched out.

I was especially curious about the difference between a jelly perm and a hippie perm! She kindly explained that a jelly perm has a more feminine, soft feel but is a little tricky to maintain because it needs to be dried in sections. For someone like me with a freer, more playful image, she said a hippie perm would suit me much better.

![Before the appointment after the hippie-perm consultation](https://img.superchart.com/images/sangwangsimni-hippie-perm-urban-ground/sangwangsimni-hippie-perm-urban-ground-04-1kt21-900.webp)

Considering my face shape and the fact that I plan to keep growing my hair out, we decided not to cut separate bangs and instead add a hippie-perm point around the sides. Then, to give the roots even more perfect volume, we made the final decision to do a root perm as well!

During the consultation, I casually mentioned that I was really hungry, and Designer Haesu thoughtfully brought me a cold drink and dessert! She gave me potato crispy snacks I like and sweet Ferrero Rocher-style chocolates too. She also kindly listened to little stories as if we were just chatting, so I was never bored throughout the appointment.

![Drink and dessert provided during the appointment](https://img.superchart.com/images/sangwangsimni-hippie-perm-urban-ground/sangwangsimni-hippie-perm-urban-ground-05-1v1yd-899.webp)

## The treatment process, from rollers to a scalp pack

The premium solutions and hair-cleansing products displayed on one side of the salon also caught my eye. Urban Ground Hair says it uses only high-end care programs and verified premium products, so I could trust them with my hair without worrying about damage.

![Hair solutions and products displayed in the salon](https://img.superchart.com/images/sangwangsimni-hippie-perm-urban-ground/sangwangsimni-hippie-perm-urban-ground-06-sfylk-900.webp)

The roller work began in earnest using a digital machine. While the machine heat treatment was underway, Designer Haesu kept coming over to carefully check whether anything felt too hot. I could feel how thoughtfully she was looking after me, and it really warmed my heart.

After the solution was applied, I moved to the shampoo room to have my hair washed. Her gentle hands washed it so thoroughly and refreshingly! There was no pulling or pain at all, and the fatigue just melted away until I got sleepy. You know that exact feeling when someone gently plays with your hair and it makes you want to sleep? I dozed off, and when I woke up, everything was already done.

Once the waiting time was over, we started neutralizing. She carefully explained that the bangs and side hair would be done safely in the shampoo room because the neutralizer could run onto the face. We finished the neutralizing process laughing and giggling together—it was genuinely so fun.

After neutralizing, she applied a cool scalp pack and even gave me a light scalp massage! The acupressure felt amazing, and the scalp pack was so cooling that for a moment I felt downright cold; my whole head felt incredibly refreshed. A hair clinic treatment for nourishment finished everything off perfectly.

## How to keep hippie-perm curls looking springy

While drying my hair, Designer Haesu gave me detailed tips for maintaining a hippie perm! The key, she said, is to let the lengths air-dry while drying the scalp thoroughly. Curling essence is good too, but lightly misting the hair with water helps keep those bouncy curls going for a long time! She even showed me directly how to use my fingers to style the bang-and-side-hair area.

## My springy hippie-perm result, even the next day

At last, the finished hippie perm! From the back, the curls were not overly frizzy or tight; they had exactly the bouncy, cute, lively feeling I wanted. I was honestly 200% satisfied. My roots are always flat, which used to upset me, but the root perm gave them such full volume too.

![Finished hippie perm with added root volume](https://img.superchart.com/images/sangwangsimni-hippie-perm-urban-ground/sangwangsimni-hippie-perm-urban-ground-07-1g3wy-900.webp)

I happily took lots of pretty photos on the day of my appointment before heading out to meet people, and everyone said the hair suited me so well and looked cute—I was so pleased! Even the next day, after I styled it roughly on my own and went out, the springy curls were still there, so I took a ton of photos again.

![Hippie-perm curls on the day after the appointment](https://img.superchart.com/images/sangwangsimni-hippie-perm-urban-ground/sangwangsimni-hippie-perm-urban-ground-08-1otbi-900.webp)

![Hippie-perm style with springy curls](https://img.superchart.com/images/sangwangsimni-hippie-perm-urban-ground/sangwangsimni-hippie-perm-urban-ground-09-6rqe0-900.webp)

From the kind, detailed one-on-one personalized consultation to the perfect hippie-perm result, I absolutely recommend Designer Haesu at Urban Ground Hair Sangwangsimni Station Branch!

![After the hippie-perm appointment at Urban Ground Hair](https://img.superchart.com/images/sangwangsimni-hippie-perm-urban-ground/sangwangsimni-hippie-perm-urban-ground-10-7m2ve-900.webp)

I will definitely come back for my next perm too🩷

## Where it is

- Urban Ground Hair Sangwangsimni Station Branch (어반그라운드헤어 상왕십리역점)
- 2F, VIP Building, 353 Wangsimni-ro, Seongdong-gu, Seoul, South Korea
- 서울특별시 성동구 왕십리로 353 vip빌딩 2층
- 37.5636376, 127.0307064
- Google Maps: https://www.google.com/maps/search/%EC%96%B4%EB%B0%98%EA%B7%B8%EB%9D%BC%EC%9A%B4%EB%93%9C%ED%97%A4%EC%96%B4%20%EC%83%81%EC%99%95%EC%8B%AD%EB%A6%AC%EC%97%AD%EC%A0%90/@37.5636376,127.0307064,17z

---

Superchart · https://superchart.com/en/@seoul-skin-routine/sangwangsimni-hippie-perm-urban-ground/ · https://superchart.com/llms.txt
