# Jeonju hair salon mocha brown hair color for fall: ID Hair Hyeoksin

- By Suji Han (https://superchart.com/en/@yangnim-glass-vanity/)
- Written Sep 21, 2026
- Local places › Hair & beauty salons › Jeonju, Jeonbuk
- Sponsored: This post was written after receiving the service through a store-visit sponsorship.
- English edition: https://superchart.com/en/@yangnim-glass-vanity/id-hair-jeonju-innocity-mocha-brown/
- Also in: [한국어](https://superchart.com/ko/@yangnim-glass-vanity/id-hair-jeonju-innocity-mocha-brown/index.md)

## In short

ID Hair Jeonju Hyeoksin Branch is a hair salon on the 2nd floor of Daebang DMC in Jeonju's Innovation City (Hyeoksin City). A 10am booking meant no waiting at ID Hair, and the appointment covered a scalp protector, mocha brown color left on for about 30 minutes, a shampoo massage and a full blow-dry. The consultation checked hair condition before anything else, making ID Hair a satisfying choice for a fall color change.

## Good to know

- **Address**: 2nd floor, Daebang DMC, 77 Giji-ro, Deokjin-gu, Jeonju-si, Jeonbuk
- **Hours**: 10:00 - 20:00
- **Parking**: Daebang DMC underground parking
- **Service received**: Mocha brown hair color (scalp protector applied, about 30 minutes processing)
- **Booking**: 10am reservation, no waiting, straight into the service

*as written by the visitor on Sep 21, 2026*

![Main photo from the visit to ID Hair Jeonju Hyeoksin Branch](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-01-1b7t2-1200.webp)

> ID Hair Jeonju Hyeoksin Branch 💇‍♀️

Address: 77 Giji-ro, Deokjin-gu, Jeonju-si, Jeonbuk, South Korea, 2nd floor, Daebang DMC
Hours: 10:00 - 20:00
Parking: Daebang DMC underground parking

Today I'm introducing ID Hair, located in Jeonju's Hyeoksin (Innovation) City :-)

![Entrance and storefront of ID Hair Jeonju Hyeoksin Branch](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-02-1d7g4-900.webp)

## 10am booking at ID Hair: no waiting, straight into the color

I booked a 10am reservation and went straight into the service with no waiting haha. This is the waiting area — it's really spacious and clean!!✨

![Spacious, clean waiting area of the hair salon](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-03-1ukd5-900.webp)

![Bright waiting seats inside the hair salon](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-04-1vitl-900.webp)

![Interior treatment area of ID Hair Jeonju Hyeoksin Branch](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-05-6dt7t-900.webp)

![Neatly arranged interior of the hair salon](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-06-om2tk-900.webp)

## What ID Hair Jeonju Hyeoksin Branch looks like inside

Here are some interior shots ☺️ Since getting your hair done can take a while, the atmosphere of the space actually matters a lot, right? 🥹 ID Hair Jeonju Hyeoksin Branch keeps its interior neatly maintained, so I felt no discomfort during the service, and the bright, comfortable vibe overall meant I could relax and trust them with my hair.

![Price list for services at ID Hair Jeonju Hyeoksin Branch](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-07-1pj2b-900.webp)

![Sign showing prices for each salon service](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-08-byv5i-900.webp)

![Price information for the dye service](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-09-89jdi-900.webp)

Here's the price list!! I came in today for a dye job!!😌

![Bar-style seating for the initial part of the service](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-10-1o292-900.webp)

At ID Hair Jeonju Hyeoksin Branch, the initial part of the service happens sitting comfortably at a bar-like counter haha.

![Seat used for the pre-service consultation](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-11-1t2he-900.webp)

## The consultation: hair condition checked first

During the pre-service consultation, sometimes the vibe I have in mind and what the designer understands can differ when I explain the style I want, which has been a worry before — but this time, the stylist worked out the style while listening to the mood I wanted, and I liked that. Rather than just recommending whatever's trendy, they talked it through considering my current hair condition, which made me trust them more and feel satisfied 🤎

![A glass of water served instead of coffee](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-12-13cx2-900.webp)

I had to take medication so instead of coffee I got water ㅋㅋㅋㅋ🥲

![Scalp protector and dye being applied](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-13-bu7g1-900.webp)

## Scalp protector, then 30 minutes with the mocha brown color on

They applied a scalp protector, then I waited about 30 minutes after the dye was applied ㅋㅋ (and hey, those are Kitty stickers timing the process?? ㅋㅋㅋ) The hair designer applied it carefully and thoroughly!!👍

![Waiting time after the dye was applied](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-14-1h4jl-900.webp)

## Shampoo room massage and a two-stylist blow-dry

Then off to the shampoo room! Even the shampoo room is full of good vibes,,,🤎 Getting shampooed felt like a proper little rest, even if brief. Isn't shampoo time the part everyone looks forward to most during a salon visit? haha. The shampoo was thorough and with the massage added on, it was pure. bliss.😳

![The salon's atmospheric shampoo room](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-15-p4q5b-m-900.webp)

After the shampoo, two stylists quickly blow-dried my hair ㅋㅋㅋ Ah, drying my hair at home is such a hassle, but having it done for me like this was so nice and easy 🥹

Gold-handed Teacher Dami who even did the blow-dry 👍✨❤️

![Hair after the dye job and blow-dry are finished](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-16-1dbas-900.webp)

![The finished mocha brown dye result](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-17-1fdd3-900.webp)

## Mocha brown hair color before and after

< Before > < After > Ha,,, it's embarrassing but here are the before and after photos. It was really rough 🤣ㅋㅋㅋㅋ (my hair was tied up so the curl looks all bent out of shape, total chaos) For fall, I gave myself a bit of a coat change with mocha brown color 🤎

![Before and after comparison of the dye job](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-18-1o4un-900.webp)

![Information on visitor benefits at ID Hair Jeonju Hyeoksin Branch](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-19-3f6uj-900.webp)

![Posted information on membership options](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-20-1cj1g-900.webp)

Here's the info on visitor benefits and membership at ID Hair Jeonju Hyeoksin Branch ☺️

One more look at my now calm and tidy hair~🤎

![Calm, neatly finished mocha brown hair](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-21-ynahn-900.webp)

Got a mirror shot too haha

![Mirror shot at the salon after the dye job](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-22-12o1r-900.webp)

![Display of hair products sold at the salon](https://img.superchart.com/images/id-hair-jeonju-innocity-mocha-brown/id-hair-jeonju-innocity-mocha-brown-23-nhiey-900.webp)

These are the products sold in the store!

## Where to get your hair colored in Jeonju's Innovation City

A clean, well-kept hair salon in Jeonju's Hyeoksin City! If you're deciding where to go for a hair change, I recommend ID Hair Jeonju Hyeoksin Branch. After a leisurely salon visit for the first time in a while, my whole day somehow felt fresher too. A salon really is the way to go for a mood reset haha. I'd love to come back again for a whole different style next time 💇🏻‍♀️

## Where it is

- ID Hair Jeonju Hyeoksin Branch (아이디헤어 전주혁신점)
- 77 Giji-ro, Deokjin-gu, Jeonju-si, Jeonbuk-teukbyeoljachido, South Korea, 2nd floor Daebang DMC, Unit A-275
- 전북특별자치도 전주시 덕진구 기지로 77 대방디엠시티 2층 A-275호 아이디헤어 전주혁신점
- 35.8386292, 127.0590029
- Google Maps: https://www.google.com/maps/search/%EC%95%84%EC%9D%B4%EB%94%94%ED%97%A4%EC%96%B4%20%EC%A0%84%EC%A3%BC%ED%98%81%EC%8B%A0%EC%A0%90/@35.8386292,127.0590029,17z

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