Yeoksam eel rice bowl that converted an eel hater: Unagiwa

In short

Unagiwa is a hitsumabushi (Nagoya-style grilled eel rice bowl) restaurant on the 2nd floor at 71 Bongeunsa-ro 30-gil, near Yeoksam Station in Gangnam, Seoul. The writer, who never liked eel, went to Unagiwa after work with her fiancé. They ordered two ₩38,000 hitsumabushi, ate them four different ways, and she cleaned her bowl because the eel had no fishy smell. Verdict: even people who avoid eel can finish a whole bowl of Unagiwa's hitsumabushi.

Hitsumabushi topped with moist grilled eel

Good to know

Getting there
Yeoksam Station Exit 7 · 5-min walk (store listing, Oct 6, 2026)
Hitsumabushi
₩38,000
Special hitsumabushi
₩52,000
Mini hitsumabushi
₩26,000
Other menu items
Unadon (eel rice bowl), grilled eel
Review event
Free matcha pudding for posting a receipt review
Location
2F, 71 Bongeunsa-ro 30-gil, Gangnam-gu, Seoul
Seating
Round 6-seat table in front of the kitchen
Price reference
₩38,000 ≈ $28.5 · ₩52,000 ≈ $39 · ₩26,000 ≈ $19.5 (2026-10-12)

as written by the visitor on Jun 30, 2026

What is hitsumabushi?

Hitsumabushi is a signature eel dish from Nagoya, Japan: grilled eel over rice, which you eat several different ways from one bowl. Usually you start with it as is, then add condiments (scallion, nori, wasabi and so on), and finally pour dashi (broth) over it to eat it like ochazuke (tea-over-rice).

My fiancé loves eel rice bowls! While hunting for a good eel rice bowl place, I stumbled on this hitsumabushi spot. Wait, there was a place this good near my office all along?!

Getting to Unagiwa near Yeoksam Station, and the atmosphere

Unagiwa (우나기와) is on the 2nd floor of a building on Bongeunsa-ro 30-gil, and I got there in 10 minutes on foot after work. It was a Monday, and the sky was so pretty T_T Totally sky blue 🫶🫶

Exterior of Unagiwa on the 2nd floor near Yeoksam Station

The moment I walked in, the classy interior got the first gasp out of me. Wow.... This is good enough for a date or a blind date. It's quiet too, so it would work for a group dinner, and it's the kind of eel rice bowl place near Yeoksam Station worth booking.

When I arrived there wasn't a single customer, so I even filmed the interior ✌️

Interior of Unagiwa with no customers
Tables and interior of Unagiwa

Why do I love it so much when a restaurant serves barley-tea-like water instead of plain bottled water these days? Maybe because we're all so used to purifier water, haha. There's also sansho (Japanese pepper) powder on the table, so sprinkle it on to taste.

Unagiwa menu and prices

Hitsumabushi at Unagiwa is ₩38,000, special hitsumabushi is ₩52,000, and mini hitsumabushi is ₩26,000. If you join the receipt review event, they give you matcha pudding.

Unagiwa menu with prices
Unagiwa hitsumabushi menu guide
A page of the Unagiwa menu
Unagiwa unadon and grilled eel menu
Unagiwa menu and review event notice
  • Hitsumabushi ₩38,000
  • Special hitsumabushi ₩52,000
  • Mini hitsumabushi ₩26,000

Besides hitsumabushi there are also unadon (eel rice bowl) and grilled eel, but hitsumabushi is the signature dish, so we ordered two.

What comes with Unagiwa's hitsumabushi

The hitsumabushi at Unagiwa comes with so much eel that it covers all the rice. I gasped several times that day. As you'd expect from a new eel rice bowl place in Yeoksam, the presentation was a total knockout. Is this Korea or Japan?

Unagiwa hitsumabushi set
Hitsumabushi bowl with eel covering the rice

First of all, the eel covers all the rice, heaps of it.

Hitsumabushi topped with moist grilled eel

The moist, well-grilled eel made my mouth water. But here's the catch: I really don't like eel. And yet this changed my taste 💕💕

Side dishes and condiments served with hitsumabushi
Side dishes that come with hitsumabushi
Hitsumabushi sides including chawanmushi and Japanese-style soup
  • Salad
  • Chawanmushi (Japanese steamed egg)
  • Nori flakes
  • Perilla leaves
  • Scallions
  • Wasabi
  • 2 kinds of pickled side dishes
  • Bainiku (plum sauce)
  • Japanese-style soup

How do you eat hitsumabushi?

There are 4 ways to eat Unagiwa's hitsumabushi. The guide on the table tablet disappears quickly, so it's easier to snap a photo and refer to it. A staff member does come and explain, but I'm a goldfish and forget things fast.

Way 1: Take a quarter and eat it plain

Hitsumabushi on a small plate, eaten plain

The first way is to divide the eel rice bowl into quarters, put one quarter on your small plate and eat it as is.

Wow... why is there no fishy smell or gamey taste at all..? What eel have I been eating all this time? Is this really eel? How do they grill it to taste like this? I honestly almost didn't plan to eat it, but it was so good that I was already inhaling it from this point.

Way 2: Top it with scallion and wasabi

Eel rice bowl topped with scallion and wasabi
Hitsumabushi with condiments, the second way
Eel rice bowl topped with nori flakes and perilla leaves

The second way is to top it with scallion and wasabi. And if the nori flakes and perilla leaves sitting idle next to them look bored(?), put those on too. It's another kind of treat, with the flavor going up a notch.

Way 3: Pour in tea and make ochazuke

Eel ochazuke made by pouring in tea

The third way is to pour in ocha (tea) and add nori flakes to make ochazuke.

In Korean terms, it's like nutty nurungji (scorched rice)? Like sipping sungnyung (scorched-rice tea)? Then add the nori flakes and the savory umami goes up. My fiancé said this ochazuke way was the best. Honestly everything was good, but making ochazuke was my favorite too.

Way 4: Top it with bainiku

Hitsumabushi topped with bainiku plum sauce
Hitsumabushi with plum sauce, the last way

The last way is to top it with bainiku (a special plum sauce). They said it might taste a bit strong, but by my standards, since I eat very salty food, it wasn't that strong.

A spoonful of eel rice bowl finished with toppings

The eel rice bowl masterpiece my fiancé made at the end, haha

Even if you hate eel, can you finish Unagiwa's hitsumabushi?

Empty hitsumabushi bowl scraped clean

I usually don't like eel, but Unagiwa's hitsumabushi was so good that I cleaned the bowl. I scraped it so clean I'm embarrassed to have said I don't like eel, haha. I made such a show to my fiancé of how I was eating an eel rice bowl I don't like for him, and now I'm mortified.

Complimentary shrimp tempura and the 6-seat table by the kitchen

Unagiwa also gave us shrimp tempura as a complimentary dish. Thin batter, plump shrimp, just plain delicious 💕

Round 6-person seating in front of Unagiwa's kitchen

I don't know why there's a round 6-person table in front of the kitchen like this, but beyond it you can watch the master preparing the eel in the kitchen, and that wraps up my Yeoksam eel rice bowl mukbang (eating show)!

Where it is

Unagiwa우나기와

2F, 71 Bongeunsa-ro 30-gil, Gangnam-gu, Seoul, South Korea서울특별시 강남구 봉은사로30길 71 2층

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