Magok eel restaurant, whole-eel don Hwang Jung-min praised: Ilpum

In short

Ilpum Magok is a Japanese rice bowl restaurant on Gonghang-daero near Magok Station in Gangseo, Seoul. Arriving just after the lunch rush and taking the last open seat, the writer ordered the Premium Kaisendon (37,000 won) and the Whole Eel Unagidon (40,000 won) that actor Hwang Jung-min reportedly praised, and a mini udon and mango panna cotta were also served. At about 80,000 won for two, Ilpum Magok isn't cheap, but its quality, portions, flavor, atmosphere and service were all satisfying enough to warrant a return visit.

Eel bowl and kaisendon at Ilpum Magok

Good to know

Getting there
Balsan Station Exit 8 · 7-min walk (store listing, Oct 6, 2026)
Address
112, 228 Gonghang-daero, Gangseo-gu, Seoul
Hours
Tue–Sun 11:00–21:30 (break 15:00–17:30, last order 20:00)
Closed
Mondays
Parking
Available (2 hours free)
Premium Kaisendon
37,000 won
Whole Eel Unagidon
40,000 won
Seating
Counter seats and 4-person tables, floor-to-ceiling windows on one side
Ordering and payment
Order by QR code, pay after your meal
Reservations
Bookable on Naver (expect a possible wait at mealtimes)
Price reference
₩37,000 ≈ $28 · ₩40,000 ≈ $30 · ₩80,000 ≈ $60 (2026-10-20)

as written by the visitor on Jun 10, 2026

Main photo of rice bowls at Ilpum Magok
Eel bowl and kaisendon at Ilpum Magok

What is Ilpum Magok?

Ilpum Magok (일품 마곡점) is a Japanese rice bowl (donburi) restaurant near Magok Station, at 228 Gonghang-daero, Unit 112, Gangseo-gu, Seoul. It is closed on Mondays and open Tuesday to Sunday 11:00–21:30 (break time 15:00–17:30, last order 20:00), and parking is covered for 2 hours.

Exterior of Ilpum Magok, a Japanese rice bowl restaurant near Magok Station

A real Japanese-style donburi shop in Magok! Even the name, Ilpum (meaning "first-class"), sounds so trustworthy, like it must be packed with luxury, haha.

Ilpum Magok storefront as featured on TV

It was featured on the TV show Baedal Wassusuda, where Lee Young-ja and Hwang Jung-min raved about it, which made me even more curious. How good can it be?!!!!!!

Is there a wait at Ilpum Magok? Should you book ahead?

There can be a wait at Ilpum Magok at mealtimes, so I recommend booking ahead through Naver reservations. I visited a little after lunchtime and luckily got the very last seat.

Seating inside Ilpum Magok
Counter and table seats inside Ilpum Magok
Interior of Ilpum Magok with large windows
Atmosphere inside Ilpum Magok

Seating and how to order at Ilpum Magok

This Magok eel restaurant has counter seats and 4-person tables, and one whole wall is a big window, so the room feels open while you eat.

QR code ordering guide on the table at Ilpum Magok

You order by QR code! You pay after the meal.

Rice bowl menu at Ilpum Magok
Menu lineup at Ilpum Magok
Menu items and prices at Ilpum Magok

No exaggeration, there were so many things I wanted to eat that choosing took quite a while, haha. In the end I decided to come back another time and placed my order...

  • Premium Kaisendon (seafood rice bowl) ₩37,000
  • Whole Eel Unagidon (eel rice bowl) ₩40,000
  • Total ₩77,000
Starter side dishes at Ilpum Magok
Japanese steamed egg with shrimp as a starter
Table set after ordering at Ilpum Magok

Japanese steamed egg and rice bowls made in front of you

As soon as you order, Ilpum Magok brings out Japanese-style steamed egg (chawanmushi) as a starter. It's super jiggly like pudding and melts in your mouth, T_T and there's a piece of shrimp hiding inside, haha.

Watching the dishes being made one by one right in front of you is a lot of fun. They slice the fresh seafood thick before your eyes, and the colors are so varied that it all looks incredibly appetizing T_T

I held out and didn't eat anything until the eel bowl arrived, just to take this photo... T_T

Premium Kaisendon at 37,000 won: what seafood is on top?

The Premium Kaisendon (₩37,000) at Ilpum Magok comes topped with sea urchin (uni), tuna, abalone, salmon, deep-sea shrimp and salmon roe, among others. It's said to be the kaisendon that Lee Young-ja ate herself and approved, and apparently it ranked number one in nationwide restaurant search views in 2024.

Premium Kaisendon at Ilpum Magok, ₩37,000
Premium Kaisendon topped with seafood

I agonized and finally picked it because so many kinds of seafood on one bowl means you get lots of flavors from a single dish.

Close-up of seafood toppings on the Premium Kaisendon
Sea urchin and salmon roe on the kaisendon
A thick slice of sashimi on the kaisendon
A bite of kaisendon seafood with rice
Premium Kaisendon partway through eating

Wow, it's so fresh and thick, and you can almost taste the sea itself. Every bite tastes new, so I polished off the whole bowl of rice in no time. The bowl looked small, but as I ate I realized the portion is actually quite big.

Whole Eel Unagidon at 40,000 won: is it worth the price?

The Whole Eel Unagidon (₩40,000) at Ilpum Magok is the eel bowl Hwang Jung-min raved about, topped with one whole Ilpum eel, tamagoyaki (rolled omelet), seasoned rice and scallions. Eat a bit of everything together and it just vanishes in your mouth...

Whole Eel Unagidon at Ilpum Magok, ₩40,000

Before it arrived I thought, eel is expensive, but ₩40,000 is still pretty steep... But......! Once the bowl came out, that thought vanished completely. It looks that good.

Complimentary mini udon and mango panna cotta dessert

Mini udon

Ilpum Magok served mini udon as a complimentary side. Was that fish cake tempura..? It had a springy fried piece in it, and after eating rich dishes, the slightly spicy udon broth cleansed my palate. I was full, but it was so good!

Mango panna cotta

Dessert was mango panna cotta. My stomach was about to burst and I was silently shouting "no more!!!", but the staff saw that we were finishing up and brought it out as dessert, haha.

Wow.. I couldn't eat any more, but thought I'd try just one bite, and then I inhaled the rest in about 3 seconds. A perfect dessert, truly delicious. The smooth mango spread is the kicker T_T

Mango panna cotta dessert at Ilpum Magok

Ilpum Magok cost for two and final verdict

The prices at Ilpum Magok are as impressive as the looks, so a meal for two comes to about ₩80,000. Still.. still! The quality, portions, taste, atmosphere and service were all so good that I definitely want to come back.

It wasn't for nothing that it was on TV. If you want a taste of Japan close by, I highly recommend it. Re.al.ly!

Where it is

Ilpum Magok일품 마곡점

228 Gonghang-daero, Unit 112, Gangseo-gu, Seoul, South Korea서울특별시 강서구 공항대로 228 112호 일품 마곡점

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