Gwangjang Market choco pie shop: wedding favor 3- & 6-packs, Ssuk's

What is Ssuk's Choco Pie Seoul, the dessert shop near Gwangjang Market?

Ssuk's Choco Pie Seoul (쑥스초코파이 서울) is a dessert shop selling choco pies made with Korean regional specialties, right next to Gwangjang Market on Jongno 32-gil. Today I'm introducing a slightly special dessert spot I found while visiting Gwangjang Market!

Say Gwangjang Market and you think of bindaetteok (mung bean pancakes), yukhoe (beef tartare), mayak gimbap (tiny seaweed rice rolls) and all kinds of other food first. This time I met a dessert with a different charm from the choco pies I usually eat: Ssuk's Choco Pie Seoul, made with Korean regional ingredients! They aren't ordinary choco pies but come in lots of distinctive flavors, so browsing is fun, and they'd make a pretty gift dessert too.

Location and opening hours of Ssuk's Choco Pie Seoul

• Address: 25 Jongno 32-gil, Jongno-gu, Seoul, South Korea (1st floor)
• Hours: weekdays 11:00-18:30, weekends 10:00-19:00
• Takeout, reservations, waiting area, pets allowed, Wi-Fi and simple payment available

Why it's a good takeout dessert stop while exploring Gwangjang Market

Ssuk's Choco Pie Seoul is a great place to stop when you crave something sweet while wandering Gwangjang Market. Most Gwangjang Market food is meant to be eaten on the spot, but I liked that these choco pies can be packed up to take home or give to people around you.

6 choco pie flavors: how are they different from regular choco pies?

Ssuk's choco pies are chilled desserts filled with fresh cream instead of marshmallow, in 6 flavors made with regional specialties. The lineup of different flavors is what caught my eye!

When you hear choco pie, you usually picture the familiar marshmallow kind, but these are chilled desserts made with fresh cream. There are flavors using Korean regional specialties, so it's fun to go through them one by one.

A free tasting while waiting for my order

While my order was being packed, a staff member handed me a pre-cut choco pie to try. And honestly, this was the part that made me happiest!

The wait never felt boring, and I got to taste a pie I'd been curious about. Small gestures like this stay in your memory more than you'd think. It felt like they don't just sell a product but care about the time customers spend waiting, so waiting was actually pleasant.

Why the 3-pack and 6-pack sets make good gifts

The fresh choco pies come in 3-pack and 6-pack sets, which makes them easy to give as gifts. That's what I liked most: they work as a light gift and are also fine for sharing among several people.

Each one is individually wrapped, so it looks convenient to take them out one at a time. Unlike an ordinary snack gift, this is an unusual dessert made with regional specialties, so I think the recipient would find it fun and feel good receiving it.

From gifts for parents to daycare and wedding favors

I thought they'd suit gifts for parents and older relatives, as well as casual gifts for friends or coworkers. They'd also fit people looking for something to hand out to many people, like daycare gifts or wedding favors.

Flavor picks: Nonsan strawberry, Gwangju Real Choco, sea-breeze mugwort injeolmi

Nonsan strawberry

The Nonsan strawberry choco pie is a must if you love tangy-sweet fruit desserts! Made with Nonsan strawberries, the sweet, fresh strawberry flavor pairs well with the rich chocolate. I'd recommend it to anyone who prefers something sweeter and tangier over mugwort or nutty flavors.

Gwangju Real Choco

Gwangju Real Choco suits people who like the sweet, hefty flavor of deep chocolate. Chocolate is the classic, after all! I'd recommend it to anyone who wants the familiar, rich charm of chocolate rather than unusual ingredients like mugwort or fruit. With six flavors each having its own charm, picking by taste looks like fun.

Sea-breeze mugwort injeolmi

Personally, sea-breeze mugwort injeolmi (haebung ssuk injeolmi) was the flavor whose name made me most curious! It combines the earthy aroma of mugwort with the nutty, mild feel of injeolmi (roasted soybean powder rice cake). Maybe because it's a meeting of Korean ingredients, it seems like a flavor older folks could enjoy without any fuss.

Overall verdict on Ssuk's Choco Pie Seoul

What impressed me most is that Ssuk's takes the familiar choco pie and mixes it with Korean ingredients for a different experience. I also liked that there are many types made with regional specialties, from Geomundo sea-breeze mugwort to Nonsan strawberry and Udo peanut, so you can choose to your taste.

Above all, being a chilled fresh choco pie with fresh cream instead of marshmallow is what sets it apart from regular choco pies. If you visit Gwangjang Market, take a look at special desserts like this, not just the usual street food! I recommend Ssuk's Choco Pie Seoul if you're looking for a Gwangjang Market treat or worrying over an unusual dessert gift :) If you want to pick up a sweet gift after a Gwangjang Market outing, it's worth a stop!