Nowon Station pub for tendon soup and chive pancake: Hoejangnimdaek

I was going to have drinks with a friend in Nowon, went looking for a place with good food to go with them, and found Hoejangnimdaek Nowon branch (회장님댁 노원점)..!

Honestly, the name gave off a retro feel and I was curious, and once we went in, the atmosphere was great and the food quality was pretty decent too?! The beef tendon soup especially was the kind of dish that makes the drinks go down so easily, and I kept marveling while eating haha.

I immediately understood why so many people looking for a Nowon pub come here..!

How do you get to Hoejangnimdaek Nowon branch from Nowon Station?

Hoejangnimdaek Nowon branch is almost right next to Exit 1 of Nowon Station. It felt like about 1 minute, so it was really easy to set up a meeting there.

If you head into the alley toward Segwang Yangdaechang (세광양대창), you'll see it right away, so it wasn't hard to find either..!

A hideout-style pub on the second floor of a Nowon alley

Hoejangnimdaek is in an alley full of Nowon pubs, and because it's on the second floor, it actually has a bit of a secret hideout vibe haha.

Hoejangnimdaek Nowon branch menu and prices

The signature dish at Hoejangnimdaek Nowon branch is the Chairman's beef tendon soup (₩29,000), and most of the soups, pancakes and stir-fried dishes are in the ₩10,000–₩20,000 range. These are the prices on the menu board.

• Chairman's beef tendon soup (회장님 스지탕) – ₩29,000
• Beef tendon boiled pork (스지수육) – ₩27,000
• Mille-feuille nabe (밀푀유나베) – ₩29,000
• Chairman's platter (회장님 한판) – ₩25,000
• Whole pork belly garlic stir-fry (통삼겹마늘볶음) – ₩25,000
• Korean beef gopchang tteokbokki (한우 곱창 떡볶이) – ₩25,000
• Whole pork belly kimchi stew (통삼겹김치찜) – ₩25,000
• Mentaiko potato pancake (명란감자전) – ₩18,000
• Bulgogi potato pancake (불고기 감자전) – ₩18,000
• Misutgaru (roasted grain) soju (미숫가루소주) – ₩9,000
• Fire-grilled beef tendon (불스지) – ₩25,000
• Spicy braised chicken (닭도리탕) – ₩25,000
• Seafood chive pancake (해물부추전) – ₩12,000
• LA galbi (LA갈비) – ₩29,000

What I picked: the Chairman's beef tendon soup and the seafood chive pancake.

How does the Chairman's beef tendon soup taste?

The Chairman's beef tendon soup at Hoejangnimdaek Nowon branch is a milky-broth soup packed with beef tendon (seuji); it's rich but not greasy, so it was perfect with soju. Right away, the look of it when it came out was truly overwhelming..!

The pot was loaded with tendon,

and the broth was milky white, with a look that told you at a glance it had been simmered a long time haha. I tried the broth first, and even though it was deep and rich, it wasn't greasy and finished clean, so

I kept spooning it up. It had a bit of a gomtang (beef bone soup) feel, plus a slight kick that works well as drinking food, so

it really went well with soju?!

Beef tendon that's soft and tender, not chewy

And the tendon…

This was seriously so soft. It kept that chewy texture but wasn't tough, just tender, and the more I chewed, the more savory flavor came through.

The radish and green onion were cooked soft and soaked up the broth, and overall it was warming and relaxing, so good to eat while drinking haha.

Is the ₩12,000 seafood chive pancake good value?

The seafood chive pancake at Hoejangnimdaek Nowon branch is ₩12,000, crispy outside and moist with chives and seafood inside, and I was surprised by the quality for the price. And the seafood chive pancake!! Honestly, I didn't expect much when I saw the price, but

I was surprised at how good it was. The outside was fried really crispy, while the chives and seafood inside stayed moist.

The squid and shrimp had a really nice bite, and it felt nutty rather than oily. Dipped lightly in soy sauce, the crispy plus salty combo was crazy good >_< Eating it with the beef tendon soup, we just kept repeating: soup, pancake, soup, pancake haha.

Overall the food isn't just heavily seasoned; the basic quality itself was good. Among Nowon pubs, it feels like a place to come when you want to properly eat your drinking food..!

Verdict: a Nowon Station pub for a second or third round

Hoejangnimdaek Nowon branch is a Nowon pub with a good atmosphere and food quality I was happy with.

The Chairman's beef tendon soup in particular was good enough that I'll probably crave it again. It's open late, so it also seems perfect for a second or third round. If you're looking for a Korean pub with a nice atmosphere in Nowon, I recommend Hoejangnimdaek Nowon branch haha 😎🔥

Hoejangnimdaek Nowon branch hours, parking and reservations

• Address: 22-22 Nohae-ro 81-gil, Nowon-gu, Seoul, South Korea (2nd floor)
• Hours: Sun–Thu 17:00–04:00, Fri–Sat 17:00–05:00
• Parking available
• Reservations available / groups welcome