Strawberry yogurt smoothie with peach soufflé in Hongdae: Think Fruit

In short

Think Fruit is a seasonal fruit soufflé pancake café near Hongik University Station Exit 7 in Mapo, Seoul. Two friends shared the peach soufflé and a strawberry yogurt smoothie at Think Fruit, and the peach soufflé arrived far bigger than its listed 2-3 servings, with Greek yogurt tucked inside the whole peach. Two Blue Ribbon Survey stickers sit by the door and every scoop of ice cream is Häagen-Dazs, making Think Fruit a reliable pick for a proper fruit soufflé in Hongdae.

Think Fruit's peach soufflé surrounded by peaches

Good to know

Location
Near Hongik University Station Exit 7 (1F, 14-12 Wausan-ro 29-gil, Mapo-gu, Seoul)
Hours
Daily 12:00–21:00 (last order 20:00)
What we ordered
Peach soufflé, strawberry yogurt smoothie
Ice cream
Official Häagen-Dazs stockist; every scoop served on the desserts is Häagen-Dazs
Menu
Seasonal fruit soufflés (strawberry, fig, peach and more), drinks, fruit parfaits
Portion size
The peach soufflé is listed as 2-3 servings

as written by the visitor on Aug 18, 2026

I met a friend in Hongdae after a while and was craving something sweet 🍑 Instead of a regular bakery café, I wanted something unique and well-made, so I went straight for Think Fruit, which is famous for soufflé pancakes haha.

The soufflé here is seriously insanely good;;;;

A plate of Think Fruit's peach soufflé pancake

Where Think Fruit is and when it opens

Exterior of Think Fruit near Hongik University Station

Location: near Hongik University Station Exit 7 Hours: daily 12:00–21:00 (last order 20:00)

Two Blue Ribbon Survey stickers at the door 💙

Blue Ribbon Survey stickers on the shop's front door

As I approached Think Fruit, I noticed two Blue Ribbon Survey stickers on the door, which raised my expectations for the taste even more. I trust Blue Ribbon spots without question haha 🩵🩵

Every scoop of ice cream at Think Fruit is Häagen-Dazs

Interior of the shop showing the Häagen-Dazs retailer sign
Sign about Think Fruit's Häagen-Dazs ice cream

On top of that, this place is a Häagen-Dazs retailer haha (SO. GOOD.) — even the ice cream on top of the desserts is all Häagen-Dazs. You could tell they were careful about ingredients from the start, so I figured there was no way this could go wrong before I even walked in.

Think Fruit's drink menu board
Menu sign listing the fruit parfaits

There are also drink menus and fruit parfaits, just so you know!! If I come alone next time, I'm definitely trying the parfait 🍑❤️

🍑 Why we picked the peach soufflé, piled with seasonal fruit

Menu board listing the seasonal fruit soufflés

Looking over Think Fruit's menu, the main lineup is soufflés made with whatever fruit is in season. Honestly, the strawberry — the classic soufflé fruit — and the fig, which is in season right now, were both tempting, but I couldn't resist the visual of the peach... so I went with the peach soufflé this time haha!

Think Fruit's peach soufflé surrounded by peaches

According to the menu description it was supposed to serve 2-3 people, but the moment it arrived, I could tell the real thing was way more generous than that. This is definitely not a 2-person portion — it starts at a minimum of 3;; The amount is. So. Much. 💖 Around the plump, puffed-up soufflé were plenty of whole ripe peaches and sliced peach pieces, and on top sat soft whipped cream and rich Häagen-Dazs ice cream. Like I said, it was more than enough for two people to share.

The strawberry yogurt smoothie we ordered alongside

Strawberry yogurt smoothie next to the peach soufflé
A glass of Think Fruit's strawberry yogurt smoothie

And the strawberry yogurt smoothie we ordered together was SO good ㅠㅠㅠ It has a strong tangy yogurt flavor and isn't as sweet as you'd expect... It was so hot on the way here I thought I'd die, but this saved me ㅠㅠ Great drink pairing, good good.

How the soufflé tastes: melts away the moment it hits your mouth

Cross-section of the soufflé pancake pulled apart with a fork

Taking a small bite with my fork, Think Fruit's soufflé was fluffy and impossibly soft ㅠㅠ Ugh, just talking about it makes me want another bite... Seriously... the moment it hit my mouth, it melted away as light as a cloud, and that texture was insane... So delicious 💖 Wait, is this made of sugar or what, why does it melt like this!!!

A whole peach cut in half revealing Greek yogurt inside

When you cut the whole peach in half like this, it's holding Greek yogurt inside haha. Crazy, right? Spreading whipped cream evenly over it and adding fresh peach slices, the sweetness followed by the burst of fruity tartness struck a fantastic balance. Add the cool, deep flavor of Häagen-Dazs ice cream on top, and it was the perfect combo for a sugar refill...!

Häagen-Dazs ice cream placed on top of the soufflé
A bite of soufflé with peach slices and whipped cream
The peach soufflé plate midway through eating

Personally, I found Häagen-Dazs paired even better with the soufflé and peach than the whipped cream;; The ice cream combo was great, so tasty haha.

Final verdict on Think Fruit

Think Fruit apparently changes its seasonal fruit lineup with every season, so it's a dessert café I'd want to revisit regularly whenever the season shifts haha. If you want to try a proper fruit soufflé pancake near Hongdae, I really, really recommend Think Fruit.

Dessert and drinks laid out on the Think Fruit table
Final shot of the peach soufflé at Think Fruit in Hongdae

Where it is

Think Fruit띵크프룻

14-12 Wausan-ro 29-gil, Mapo-gu, Seoul, South Korea서울특별시 마포구 와우산로29길 14-12 1층

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