Jongno 3-ga bakery: cream onion bagel & ₩3,500 cream buns, Munhwa

In short

Munhwa Bakery (문화제빵) is a hanok-style takeout bakery in Ikseon-dong, near Jongno 3-ga Station in Seoul. The writer tried a generously cream-filled onion bagel and a ₩5,500 coffee bread at Munhwa Bakery, and also browsed the milk cream, black sesame, walnut and white bean paste breads priced at ₩3,500–3,800. Munhwa Bakery suits anyone looking for tasty bread to take away while visiting Ikseon-dong or Jongno 3-ga.

Crowd of customers at the Munhwa Bakery takeout shop

Good to know

Getting there
Jongno 3-ga Station Exit 7 · 3-min walk (store listing, Oct 6, 2026)
Location
1F, 65 Donhwamun-ro, Jongno-gu, Seoul; about 199 m from Jongno 3-ga Station
Hours
Daily, 11am–7pm
Parking
Not available
Type
Takeout bakery
Coffee bread
₩5,500
Milk cream bread
₩3,500
Black sesame bread
₩3,800
Walnut bread
₩3,500
White bean paste bread
₩3,800
Price reference
₩3,500 ≈ $2.6 · ₩5,500 ≈ $4.1 · ₩3,800 ≈ $2.9 (2026-10-19)

as written by the visitor on Jun 19, 2026

What kind of bakery is Munhwa Bakery in Jongno 3-ga?

Munhwa Bakery (문화제빵) is a bakery in Ikseon-dong, Jongno 3-ga, and its onion bagel and coffee bread are said to be especially popular. It's loved by lots of people for its wide range of breads and fresh ingredients.

Since it's in Ikseon-dong, Jongno, it's also a nice stop before a date! And maybe because it's Jongno, office workers and bread lovers seemed to be coming in a lot at lunchtime too!

Inside Munhwa Bakery, a bakery in Ikseon-dong, Jongno 3-ga

Munhwa Bakery hours, parking and directions from Jongno 3-ga Station

Munhwa Bakery is open daily from 11:00 to 19:00, and parking is not available. It's 199 m from Jongno 3-ga Station, so it's a bakery very close to the station.

As you'd expect from an Insadong/Ikseon-dong bakery, we were greeted by a building with a strong hanok (traditional Korean house) feel.

Exterior of Munhwa Bakery in a hanok-style building

How does Munhwa Bakery's cream-filled onion bagel taste?

The onion bagel at Munhwa Bakery is crispy outside and chewy inside. The sweetness of the onion soaks in subtly, so it's really good, and the crunch of the onion pieces was so good too.

Calories aside, the onion bagel is my all-time favorite~~ And of course it has cream... I'll get fat, right...?? T_T But it's so delicious T_T

Just look at that amount of cream!!! They put in cream without holding back.

Munhwa Bakery onion bagel packed with cream

Munhwa Bakery coffee bread: price and taste

The coffee bread at Munhwa Bakery is ₩5,500. Inside the fluffy, castella-like bread was a coffee-flavored cream.

The bread was so soft!! The coffee bread's soft, sweet flavor is excellent. Eating it makes the whole day feel happier. It's full of coffee aroma, so it's really nice with a coffee.

Munhwa Bakery coffee bread filled with coffee cream

Even though Munhwa Bakery is takeout only, there were lots of people, and I think it's because the bread is fresh, high quality and tasty.

Crowd of customers at the Munhwa Bakery takeout shop
Bread display inside Munhwa Bakery

Did we try Munhwa Bakery's garlic bread?

They say the garlic bread at Munhwa Bakery is very famous too!!!! But we already know that flavor, so we passed!

Still, since it's supposedly a famous bread at Munhwa Bakery in Jongno 3-ga, if you like garlic bread, give it a try, try~~

Different kinds of bread on display at Munhwa Bakery
Bread varieties on the Munhwa Bakery shelves

What breads does Munhwa Bakery sell?

Munhwa Bakery had a wide variety, including milk cream bread, cheese bread and black sesame bread.

Milk cream bread, cheese bread and black sesame bread at Munhwa Bakery

The mugwort bread is said to be famous at Munhwa Bakery too. I looked up other reviews, and they say its chewy texture is excellent!

Mugwort bread, said to be famous at Munhwa Bakery

Munhwa Bakery walnut bread and white bean paste bread prices

The walnut bread at Munhwa Bakery is ₩3,500, and the white bean paste bread is ₩3,800. If you like sweet bean paste, I recommend the white bean paste bread.

The prices feel about like a department store takeout bakery.

Walnut bread and white bean paste bread at Munhwa Bakery
Munhwa Bakery shelf with walnut and white bean paste bread prices

Not too sweet: Munhwa Bakery's white loaf

Munhwa Bakery also has plain, mild breads like shokupan-style loaf bread and sweet potato bread, so if you want something not too sweet, I recommend the loaf bread.

Plain breads like loaf bread and sweet potato bread at Munhwa Bakery
Display of mild breads at Munhwa Bakery

Milk cream bread and black sesame bread for cream lovers

The milk cream bread at Munhwa Bakery is ₩3,500 and the black sesame bread is ₩3,800. Both are breads for cream addicts.

The milk cream bread in particular is so, so soft. It really melts in your mouth. I totally recommend it if you like cream and soft bread.

Munhwa Bakery milk cream bread and black sesame bread
Cream-filled breads on display at Munhwa Bakery

Next time: Munhwa Bakery's squid-ink condensed milk bread

The squid-ink condensed milk bread at Munhwa Bakery looks so unusual that I got curious about the taste! Next time I visit this Jongno bakery, I'll try the squid-ink condensed milk bread.

Squid-ink condensed milk bread on display at Munhwa Bakery
Bread shelves at Munhwa Bakery in Ikseon-dong

Who should visit Munhwa Bakery in Jongno 3-ga?

  • People visiting Ikseon-dong or Jongno 3-ga
  • People who want tasty bread even if it's takeout
  • People who want bread that's not boring and tastes good

Recommended~!!!

Where it is

Munhwa Bakery문화제빵

65 Donhwamun-ro, 1st floor, Jongno-gu, Seoul, South Korea서울특별시 종로구 돈화문로 65 1층

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Local places · Cafés