Cheongdam hair salon for a teen's first magic straight perm: Park Jun
In short
Park Jun Beauty Lab Cheongdam Branch is a premium hair salon of the 40-year-old Park Jun Beauty Lab brand, on the 3rd floor of La Classy Plaza right outside Exit 7 of Cheongdam Station in Gangnam, Seoul. A middle-school daughter who had been begging for a magic straight perm all vacation got a hair and scalp diagnosis from designer Youngwan, then a Healthy Perm Signature Magic straightening that took about 160 minutes including a cut. Park Jun Beauty Lab Cheongdam Branch turned 7 to 8 months of messy grown-out S-curl into neat, tidy hair, and both mother and daughter left satisfied.

Good to know
- Getting there
- Cheongdam Station Exit 7 · 1-min walk (store listing, Oct 1, 2026)
- Location
- Right outside Exit 7 of Cheongdam Station, 3rd floor of La Classy Plaza (651 Samseong-ro, Gangnam-gu, Seoul)
- Treatment
- Healthy Perm Signature Magic straightening (cut charged separately)
- Duration
- About 160 minutes
- Process
- Scalp and hair diagnosis → shampoo → cut (separate) → solution applied and wrapped → flat-iron straightening → neutralizing and shampoo
- Parking
- Enter Raemian Apartments and turn right into the B2 garage; ₩3,000 fee, valet available
- Reservations
- For appointments after 7 pm, call the salon directly
- Other
- Certified 15-Step Head Spa salon; about 10 minutes' walk from COEX and Cheongdam's luxury shopping street
- Price reference
- ₩3,000 ≈ $2.2 (2026-10-03)
as written by the visitor on Aug 9, 2026
Here's my review after getting the Healthy Perm Signature Magic straight perm at Park Jun Beauty Lab Cheongdam Branch, a Cheongdam hair salon. (feat. designer Youngwan at Park Jun Beauty Lab Cheongdam)


Why my middle-school daughter kept begging for a magic perm
This visit to Park Jun Beauty Lab Cheongdam Branch was for my middle-school daughter's very first magic straight perm. My K-middle-schooler daughter, who's clearly caught some kind of appearance bug now that vacation's here, has been staring in the mirror every single day begging me for a magic perm. 🤬


She used to have wavy hair with some curl left, but now this is the style she wants.
B.U T..
I kept saying no because I'd heard magic perms damage the hair a lot, but after searching around I found out Park Jun Beauty Lab Cheongdam Branch has what's called a Healthy Signature Magic Perm 🌈

So off we went ✂️ to the beauty mecca that is Cheongdam Station
Location and parking at Park Jun Beauty Lab Cheongdam Branch


How is it right up against the station like this! Park Jun Beauty Lab Cheongdam Branch is basically at your feet the moment you step out of Exit 7 of Cheongdam Station on Line 7.
Right in front of Exit 7 of Cheongdam Station, 3rd floor of La Classy Plaza
This is the original Cheongdam hair salon, Park Jun Beauty Lab Cheongdam Branch.
It's the main premium salon of Park Jun Beauty Lab, a Cheongdam hair salon with a 40-year history. It's a certified 15-Step Head Spa shop. (About 10 minutes on foot from COEX and the luxury shopping street)
*If you want a reservation after 7pm, please call the salon directly
For parking, enter Raemian Apartment and the underground B2 parking lot is immediately on your right, valet is also available. Parking is paid, ₩3,000.
What's the salon atmosphere like
The interior is bright and clean with a white-toned design~




An elegant, sophisticated atmosphere with soft jazz music playing — Park Jun Beauty Lab Cheongdam Branch really does feel as cozy as a café.

A teenager with thick hair (jealous 🫥) getting a hair check.. Today we were getting our treatment from designer Youngwan, who was super kind💯
Hair and scalp diagnosis before the treatment



This was my first time seeing a salon do something like this — Park Jun Beauty Lab Cheongdam Branch does a hair and scalp check beforehand to give each person a private, personalized treatment.
Luckily, her hair turned out healthy and her scalp passed with flying colors too~💗
Healthy Signature Magic process and time
The Healthy Signature Magic at Park Jun Beauty Lab Cheongdam Branch takes about 160 minutes. The order is as follows.
- Scalp and hair diagnosis
- Shampooing
- Cut (separate)
- Chemical application and wrapping
- Iron magic
- Neutralizing and shampoo
First step, off to the shampoo room~

Move move in the shampoo room~ a clean, refreshing shampoo
Before


So, my daughter's hair had grown out a bit messily since she got an S-curl 7-8 months ago.. she hadn't had a cut since then either, so it needed a proper tidy-up~ So after the shampoo, first came the cut ✂️

Designer Youngwan says he specializes in layered cuts and filler perms (iron perms for guys)~ Even though filler perms are his specialty, of course he's also great at magic perms and iron perms. On the day I went, there were indeed a lot of boys coming in for their hair too.

My daughter has a ton of hair so he thinned it out a bit, and since she dislikes her round face shape she asked him to complement her face shape a little🤭
Chemical application and ironing
Applying the chemical solution, next step~

After applying the chemical, it's left to sit a bit with wrapping~ It's boring when it's my own hair getting done, but watching my daughter's is kind of fun haha
Next, after a light rinse, it's straightened out with the iron~ This part quietly takes a lot of time. But once this step is done, today's Healthy Signature Magic Perm is basically finished ✂️

A teen's first magic perm — the results
If you're in Cheongdam looking for a natural, tidy magic perm with as little hair damage as possible — especially if you're considering your teenage child's first magic or perm — I think it's worth consulting about the Healthy Perm Signature Magic at Park Jun Beauty Lab Cheongdam Branch.

My daughter seems to like this style so much that I doubt she'll be asking to go to the salon again anytime soon. 😂 Mom satisfied, teenage daughter satisfied — that was our review of this Cheongdam hair salon visit. 🤍
Where it is
651 Samseong-ro, Gangnam-gu, Seoul, South Korea, 3rd floor La Classy Plaza서울특별시 강남구 삼성로 651 라클래시 상가 3층
Park Jun Beauty Lab Cheongdam: hours, menu and prices →





