Seochon brunch café: Shine Muscat salad and cream penne, Wine Stein

In short

Wine Stein Seochon is a café and wine bar on the 3rd floor of a building on Pirun-daero in Seochon, Jongno, Seoul, and it runs as a café serving brunch sets until 5 PM. On a weekday off, the writer walked through Seochon's yellow ginkgo trees with a close younger friend, then shared Wine Stein's ₩16,500 brunch sets A and C with cider: a croissant sandwich, Shine Muscat salad, mushroom soup and cream penne pasta. The space, menu and mood were all good, so Wine Stein Seochon is a recommended stop for anyone visiting Seochon.

Main photo of brunch at Wine Stein in Seochon

Good to know

Getting there
Gyeongbokgung Station Exit 1 · 6-min walk (store listing, Oct 6, 2026)
Location
3F, 9-2 Pirun-daero, Jongno-gu, Seoul; a 377 m walk from Gyeongbokgung Station Exit 1
Hours
Daily 11:30 AM–11:00 PM; Sundays until 6:00 PM
Café hours
Runs as a café serving brunch until 5 PM
Brunch sets
A: croissant sandwich + salad & pasta / B: croissant sandwich + mushroom soup / C: salad & pasta + mushroom soup
Set price
₩16,500 (includes an Americano or a cola/cider)
Drink upgrade
Extra charge to switch to a latte or wine
Amenities
Group seating, reservations, separate men's and women's restrooms, Wi-Fi
Price reference
₩16,500 ≈ $12.5 (2026-11-13)

as written by the visitor on Nov 13, 2026 · not checked with the business

Main photo of brunch at Wine Stein in Seochon

A weekday off, ginkgo trees in Seochon, and brunch at Wine Stein

I had a weekday brunch with a close younger friend at Wine Stein (와인슈타인), a café and wine bar in Seochon. Last week I finally got a weekday off after a long time, so we went to Seochon together! The ginkgo trees have turned such a pretty color that Seochon is the hot spot right now. We enjoyed the autumn leaves, had a leisurely coffee, and had brunch at Wine Stein too!

Wine Stein Seochon location and opening hours

  • Address: 3F, 9-2 Pirun-daero, Jongno-gu, Seoul, South Korea
  • Hours: daily 11:30 AM–11:00 PM (Sundays until 6:00 PM)
  • The café runs only until 5 PM
  • Group seating, reservations, separate men's/women's restrooms, Wi-Fi
  • 377 m on foot from Exit 1 of Gyeongbokgung Station (Line 3)
Exterior of the Wine Stein building on Pirun-daero in Seochon
Wine Stein sign combining wine and Einstein

A sign that mixes wine and Einstein, stylish from the entrance

The Wine Stein sign was so striking! From far away I saw an illustration that cleverly blends wine and Einstein and thought, "Oh, that must be Wine Stein!" It captures exactly what it needs to visually ^^ Clever, right?!

Stairs up to Wine Stein on the 3rd floor

Even the stairs up to the 3rd floor felt stylish: wine bottles lined up in a natural look, contrasted with a poster in bold colors that caught my eye! Before even going in, I was wondering what the place would feel like~

Vanity mirror and wine bottles at the Wine Stein entrance
Wine Stein interior divided by glass partitions

What is the inside of Wine Stein like?

Inside, Wine Stein divides the space stylishly with partitions! At the entrance there was a vanity mirror and wine bottles, like a photo zone where you can take selfies. Beyond a glass partition were the tables.

Wine display area near the Wine Stein entrance
Wine and small items on display at Wine Stein

Right when you walk in, you can browse wine and all sorts of small items. It felt like a select shop. There were lots of cute little things, so I looked around after ordering! I liked getting that small bit of fun.

Sunlit interior of Wine Stein
Bright seating area at Wine Stein

Wine Stein has a bright mood, with sunlight coming in without being harsh! The space is really pretty~

Full view of the Wine Stein café space

Wine Stein brunch set menu and prices

The Wine Stein brunch set is ₩16,500 and includes an Americano or cola/cider. Wine Stein runs as a café until 5 PM, so you can enjoy brunch during the day. I ordered brunch set A and set C!

  • Set A: croissant sandwich + salad & pasta
  • Set B: croissant sandwich + mushroom soup
  • Set C: salad & pasta + mushroom soup
  • Drink: Americano or cola/cider (extra charge to switch to a latte or wine)
Large table seating at Wine Stein
Bar table seating at Wine Stein

Seats that work alone or in a group

There are big tables and a bar table too, so it felt like a space that works well whether you come in a group or come alone for brunch.

Seochon view through the big window at Wine Stein

The Seochon view through the big window was so pretty that I kept staring at it~ It seems like a prime spot for autumn leaves in fall and cherry blossoms in spring!

Two glasses of cider ordered as brunch set drinks

We had already had coffee, so we ordered two ciders for our drinks! The cups were pretty too, and I think my friend said she wanted one haha

Croissant sandwich served with salad

Croissant sandwich and Shine Muscat salad

The croissant sandwich from Wine Stein's set A came out first, together with the salad! The plating looked neat and tidy.

Salad topped with Shine Muscat grapes and carrot rapée
Croissant sandwich with ham and cheese

The salad had cheese, tomato, Shine Muscat grapes and carrot rapée, all things I love, so I was very happy with it! The croissant sandwich had ham and cheese in it too, so it looked really filling as a meal~

Mushroom soup and cream penne pasta

Next came the mushroom soup and salad from set C! As someone who loves soup wherever I go, I really enjoyed this one. With a tasty salad and tasty soup, Wine Stein really hit my taste!

Mushroom soup from brunch set C
Salad served with the mushroom soup

The pasta came right after! It was served in a small bowl, but it was enough for a meal. The penne in cream sauce went so well with the other salad and soup!

I was so happy to be back in Seochon after so long and to enjoy such a lovely brunch! Above all, the croissant sandwich, salad, soup and pasta were all so delicious that I was even happier. Eating good food makes you happy, right~

Cream sauce penne pasta
Wine Stein brunch sets A and C on the table
Brunch with salad, soup and pasta

Next time I want to try Wine Stein as an evening wine bar

It was a time full of the joy of eating! I got curious what it would be like in the evening. If I get the chance, I'd like to come back for wine with my husband~

Closing photo of Wine Stein, a café and wine bar in Seochon

The space, the menu and the mood were all so good at Wine Stein, a café and wine bar in Seochon! If you visit Seochon, I really recommend going!

Where it is

Wine Stein Seochon와인슈타인_서촌

3F, 9-2 Pirun-daero, Jongno-gu, Seoul, South Korea서울특별시 종로구 필운대로 9-2 3층

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