Haeundae cake shop: strawberry cake on a Naru Park walk, Sijeunikeu
In short
Sijeunikeu Shinsegae Department Store Centum City Branch is a fruit cake dessert shop on the B1 floor of Shinsegae Department Store Centum City in Haeundae, Busan. The writer stopped at Sijeunikeu for a sugar boost during a walk in APEC Naru Park and, because it was spring strawberry season, took away a small fresh strawberry cake instead of a mango one. The Sijeunikeu fresh strawberry cake was packed with strawberries all the way through and its whipped cream wasn't greasy, so the writer plans to buy a bigger size next time.

Good to know
- Getting there
- Centum City Station Exit 12 · 1-min walk (store listing, Oct 6, 2026)
- Location
- B1, Shinsegae Department Store Centum City, 35 Senteomnam-daero, Haeundae-gu, Busan
- Hours
- 10:30–20:00 (until 20:30 on Fri, Sat and Sun)
- Parking
- Shinsegae Department Store car park: 1 hour free with ₩10,000+ spent, 2 hours with ₩30,000+, 3 hours with ₩50,000+, 4 hours with ₩100,000+
- Ordered
- Small fresh strawberry cake, to go
- Price reference
- ₩10,000 ≈ $7.5 · ₩30,000 ≈ $22.5 · ₩50,000 ≈ $37.5 (2026-11-13)
as written by the visitor on Apr 23, 2026 · not checked with the business
Today I'm sharing a review of a cake spot that really satisfied my dessert cravings in Centum City: Sijeunikeu (시즈니크) at the Shinsegae Department Store Centum City branch! There are so many great dessert places around Centum City that it's hard to decide where to go, right?? This time I was walking around APEC Naru Park, my energy dropped and I needed sugar, so I ended up browsing the Centum City underground shopping area. This place is famous for its cakes, so I got curious and dropped by, and once I saw and tasted it myself I immediately understood why so many people come, haha
Where is Sijeunikeu Centum City? Location, hours and parking
Sijeunikeu Shinsegae Department Store Centum City Branch is on B1 of Shinsegae Department Store, 35 Senteomnam-daero, Haeundae-gu, Busan. It's open 10:30–20:00, until 20:30 on Fridays, Saturdays and Sundays. If you use the Shinsegae Department Store car park, parking is free for 1 hour with ₩10,000 or more spent, 2 hours with ₩30,000, 3 hours with ₩50,000 and 4 hours with ₩100,000.
It's on B1 of the department store, so access is really good! It's an easy place to stop by naturally while shopping, and the dessert area itself was busy and lively, haha. And if you come by car, convenient parking is a plus!




What fruit tops the cakes in the Sijeunikeu display case?
The display case at the front of Sijeunikeu holds cakes piled high with seasonal fruit like strawberries and mango. My eyes went straight to the cakes lined up in front of the shop! The seasonal fruit like strawberries and mango was piled on with no holding back, so the look alone grabbed me. It wasn't just a little sprinkled on top, it looked like it would spill over, which made choosing fun (maybe that's why the name is "Wareureu," which means tumbling down, haha)



There was a good variety of signature cakes, and even a strawberry-and-mango combination cake, so it's easy to pick by taste.




The small fresh strawberry cake I picked in spring
At Sijeunikeu I skipped the mango and took away a small fresh strawberry cake to match spring strawberry season. I like mango too, but since it's spring and I love spring strawberries, I chose the fresh strawberry cake! I got the small size, and the packing was neat and quick. The shop was fairly busy, yet the service was calm, which stuck with me! When I opened the cake and saw how many strawberries there were, I was satisfied all over again.


How did the Sijeunikeu fresh strawberry cake taste?
The fresh strawberry cake has quite a lot of strawberries not just on top but inside too, so I tasted strawberry with every bite. In the first bite the whipped cream melted softly and spread its sweetness!


The sweetness doesn't stick out too much, it's nicely moderate, so it was easy to keep eating without feeling heavy. The cream isn't greasy and finishes clean, so I kept reaching for more, haha. The strawberries were fresh too, so a bright tartness came through as I chewed.
Eaten with the cream, the richness and the freshness connected naturally, and I liked the combination! The sponge was moist and well kept, so it went down soft without any dryness. Overall it was well balanced, and after one piece I wanted another, haha.
Is the small size enough? An APEC Naru Park picnic tip
The small fresh strawberry cake disappeared faster than I expected, so I thought I should buy a slightly bigger size next time! In Centum, many people eat indoors, but Sijeunikeu's cake was fine to take out and eat outside too. APEC Naru Park is right in front, so it would be great to carry the cake over and enjoy it like a picnic~ haha. On a nice day, spreading out a picnic mat and eating at leisure would make the mood even better!

Why I recommend Sijeunikeu for cake in Centum City
Sijeunikeu works as an anniversary cake, and it's also an easy choice when you just want something lightly sweet. People who love fruit will probably be even happier! If you're looking for cake in Centum City, I'd recommend it without hesitation! It's the kind of place you think about again after one taste, so it's a dessert spot worth revisiting, haha.
Where it is
35 Senteomnam-daero, Haeundae-gu, Busan, South Korea (B1, Shinsegae Department Store Centum City)부산광역시 해운대구 센텀남대로 35 지하1층
Seasonique Shinsegae Centum City: hours, menu and prices →





