Yeondong dessert shop with car-friendly hareubang treats: Today Jeju
In short
Today Jeju Shilla Duty Free Shop Jeju Branch is a dessert and Jeju souvenir shop at 69 Noyeon-ro in Jeju City. The writer was given the signature Harubang 8-flavor gift set and opened the pieces one by one: golden and crisp outside, soft inside, with black sesame-like bits adding a nutty flavor. Because each hareubang-shaped sweet is individually wrapped, Today Jeju's set was easy to eat in the car during a road trip without getting hands sticky.

Good to know
- Shop
- Today Jeju Shilla Duty Free Shop Jeju Branch
- Address
- 1F, 69 Noyeon-ro, Jeju-si, Jeju-do
- Product tried
- Signature Harubang 8-flavor gift set (each piece individually wrapped)
- Also sold
- I JEJU t-shirts, tote bags, keyrings, magnets and other Jeju goods
- Shop states
- No preservatives or additives used
as written by the visitor on Sep 25, 2026
※ This post was written after trying a product provided by the business for review.





When you're traveling around Jeju, there's always one thing you end up thinking about before heading home: Jeju souvenirs. You need gifts for family and friends, and you also want to grab at least one cute keepsake you can only find on Jeju.




This time I visited Today Jeju Shilla Duty Free Shop Jeju Branch. It's a place where you can find Jeju local food and desserts done up with plenty of Jeju flair, and what caught my eye right away were the desserts shaped like dol hareubang (stone grandfather statues), the symbol of Jeju — they were just too cute.




What is Today Jeju Shilla Duty Free Shop Jeju Branch like inside?




Today Jeju Shilla Duty Free Shop Jeju Branch is on the 1st floor at 69 Noyeon-ro, Jeju-si. As soon as I arrived, the

Where it is
제주특별자치도 제주시 노연로 69 1층





