Gudi Station bar for dried filefish and Hanmac draft beer: Eulji Pocha

In short

Eulji Pocha Guro Digital Complex Branch is a retro pocha (Korean-style pub) near Gudi Station in Guro, Seoul, styled after the old alleys of Euljiro. After a first round elsewhere, the writer stopped by Eulji Pocha for round two and ordered jwipo (dried filefish), Real Saeukkang shrimp chips and Hanmac draft beer. The writer then used coins earned by order amount for a claw machine and picked up an ice cream on the way out. Eulji Pocha is a good Gudi Station bar for light drinks and games when you're already full.

Retro atmosphere at Eulji Pocha Guro Digital Complex Branch

Good to know

Getting there
Guro Digital Complex Station Exit 2 · 3-min walk (store listing, Oct 6, 2026)
Address
1F, 12 Dijiteol-ro 32na-gil, Guro-gu, Seoul
Hours
Daily 17:00 to 06:00 the next day (last order 05:00)
What we ordered
Jwipo (dried filefish), Real Saeukkang shrimp chips, Hanmac draft beer
Coins (side dishes ₩20,000–30,000)
3 coins
Coins (side dishes ₩10,000–20,000)
2 coins
Coins (drinks or side dishes ₩10,000 or less)
1 coin
Coins (social media and reviews)
2 coins for an Instagram story, 4 coins for a review
What coins get you
1 coin for a claw machine or retro arcade game, 4 coins for a Life4Cuts photo booth, and an ice cream when you leave

as written by the visitor on Oct 17, 2026

Today I'm sharing my visit to Eulji Pocha Guro Digital Complex Branch (을지포차 구로디지털단지점), a Gudi Station bar that's perfect for a casual drink after work or on a weekend.

First photo of the visit to Eulji Pocha Guro Digital Complex Branch

Where is Eulji Pocha Guro Digital Complex Branch, and what are its hours?

Eulji Pocha Guro Digital Complex Branch is at 12 Dijiteol-ro 32na-gil, Guro-gu, Seoul, on the 1st floor, and it's open daily from 17:00 to 06:00 the next day (last order 05:00). The mood feels like the hip, retro alleys of Euljiro moved right here, and it caught my eye from the entrance.

  • Address: 12 Dijiteol-ro 32na-gil, Guro-gu, Seoul (1st floor)
  • Hours: daily 17:00 to 06:00 the next day
  • Last order: 05:00
Eulji Pocha Guro Digital Complex Branch with Euljiro alley vibes
Retro atmosphere at Eulji Pocha Guro Digital Complex Branch

The place is big and the tables are nicely spaced out, so it's just right for an after-work company dinner or a get-together with friends. I'd happily recommend it to anyone looking for a Gudi Station bar with both atmosphere and good food.

Interior of Eulji Pocha with widely spaced tables
Seating at Eulji Pocha Gudi branch, good for team dinners and gatherings

What did we order for round two?

For round two at Eulji Pocha, I ordered dried filefish (jwipo), Real Saeukkang (shrimp chips) and Hanmac draft beer. I'd finished round one already and just came for something light!

Table at Eulji Pocha for round two
Menu-related photo at Eulji Pocha Guro Digital Complex Branch

I was full, but I still wanted tasty snacks and a cold beer, so I ordered the dried filefish, the shrimp chips and a Hanmac draft.

Ordered dried filefish, shrimp chips and Hanmac draft beer

How do you get coins in Eulji Pocha's "Eulji Munbanggu" system?

Eulji Pocha has a system called "Eulji Munbanggu" (을지문방구, Eulji stationery shop) that gives you coins depending on how much you order. This fun coin system is what really sets it apart from other pocha (Korean-style pub) places.

Eulji Pocha's Eulji Munbanggu coin system guide
Guide to coins given by order amount
  • Side dishes ₩20,000–30,000: 3 coins
  • Side dishes ₩10,000–20,000: 2 coins
  • Drinks / side dishes ₩10,000 or less: 1 coin
  • 2 coins for posting an Instagram story, 4 coins for writing a review

You can spend the coins freely in the nostalgic play area set up inside the bar.

Nostalgic play area inside Eulji Pocha
Play area at Eulji Pocha you can enjoy with coins

How was the Hanmac draft beer?

The Hanmac draft beer at Eulji Pocha had really soft foam and a clean finish. The glass came full to the brim, and you could tell at a glance how fresh it was!! One sip and the stress of the whole day just flew away 😊

Glass filled to the brim with Hanmac draft beer
A glass of Hanmac draft beer with soft foam

While waiting for the food, I looked around and found a dalgona (honeycomb candy) making corner and a cotton candy machine too. It felt just like the little stationery shops in front of elementary schools when I was a kid. So many memories 💙

Area around the dalgona making corner and cotton candy machine

Are dried filefish and shrimp chips good round-two snacks?

The dried filefish came golden-grilled with peanuts and seaweed, and the combo worked so well! Tear it up and dip it in mayo with green chili pepper!

Grilled dried filefish dipped in mayo and green chili pepper

The shrimp chips came out smelling nutty, and they were seriously great! Every bite was a burst of savory crunch, and nothing goes better with a drink.

They're salty and keep you reaching for more, so even though I was full, I just kept eating.

Savory, crunchy Real Saeukkang shrimp chips

What can you do with the coins?

At Eulji Pocha, 1 coin gets you a claw machine or a retro game, which is perfect for betting against friends, haha. The claw machine is so hard, haha!!

That Hanmac draft foam is amazing! It's soft like some kind of cloud. I kept saying "wow!" and kept drinking, haha.

Claw machine and retro games played with coins
Playing the claw machine while enjoying draft beer at Eulji Pocha

Collect 4 coins and you can take keepsake photos in the in-store four-cut photo booth (Life Four Cuts), haha. And it's not just the booth: Eulji Pocha Guro Digital Complex Branch is decorated with retro signs and lights, so it has that cozy yet hip pocha feel. The interior is pretty, so photos come out great wherever you shoot.

Eulji Pocha interior with retro signs and lights

After happily playing the claw machine, I handed over a coin on the way out and picked up a cold ice cream. It was such a perfect way to end the night and put me in a great mood!

Ice cream exchanged for a coin to finish the night

Is Eulji Pocha Guro Digital Complex Branch worth going back to?

Even though they were busy, the Eulji Pocha staff were friendly to the very end, so I enjoyed the whole visit. With a tasty, solid snack lineup plus plenty of events and things to do, I think this will become my regular Gudi Station bar.

If you're looking for a fun bar with great atmosphere near Guro Digital Complex, definitely give Eulji Pocha Guro Digital Complex Branch a visit. Highly recommended!

Where it is

Eulji Pocha Guro Digital Complex Branch을지포차 구로디지털점

12 Dijiteol-ro 32na-gil, Guro-gu, Seoul, South Korea서울특별시 구로구 디지털로32나길 12 1층

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