Hongdae café by floor-to-ceiling windows: fig soufflé, Think Fruit
In short
Think Fruit is a soufflé dessert café on Wausan-ro 29-gil in Hongdae, Mapo, Seoul. Meeting a friend at a floor-to-ceiling window seat, the writer ordered a fig soufflé (20,000 won), an iced americano and an iced matcha latte topped with Häagen-Dazs ice cream. The Think Fruit fig soufflé, piled high with figs and pillowy soft, was the most memorable part of the visit.

Good to know
- Getting there
- Hongik Univ. Station Exit 7 · 5-min walk (store listing, Oct 6, 2026)
- Address
- 1F, 14-12 Wausan-ro 29-gil, Mapo-gu, Seoul
- Opening hours
- 11:00–22:00 (last order 21:00)
- Fig soufflé
- ₩20,000
- Iced americano
- ₩5,500
- Iced matcha latte
- ₩8,000 (topped with Häagen-Dazs ice cream)
- Soufflé wait
- Made to order, about 20–30 minutes
- Seating
- Window seats by floor-to-ceiling glass, well-spaced tables
- Price reference
- ₩20,000 ≈ $15 · ₩5,500 ≈ $4.1 · ₩8,000 ≈ $6 (2026-10-07)
as written by the visitor on Oct 4, 2026
Today I'm introducing a Hongdae dessert café called Think Fruit, where I stopped by because I had plans with a friend in Hongdae! I was looking for somewhere with good desserts and coffee, and ended up enjoying a fig soufflé that looked delicious from the very first glance, plus a matcha latte topped with Häagen-Dazs ice cream. I'll go through them one by one~! Let's get started!


Think Fruit location and opening hours
Think Fruit (띵크프룻) is at 14-12 Wausan-ro 29-gil, Mapo-gu, Seoul, on the 1st floor.

Think Fruit is open 11:00 - 22:00, with last order at 21:00.





What is the atmosphere like at Think Fruit?
Thanks to the floor-to-ceiling windows, sunlight pours in and the Hongdae dessert café feels open, clean and cozy. The windows are huge, so you get a refreshing view of the outside.
The tables by the window are spaced generously, which made it easy to settle in comfortably with coffee and dessert.


What we ordered at Think Fruit, and the prices
- Fig soufflé ₩20,000
- Iced americano ₩5,500
- Iced matcha latte ₩8,000


How long is the wait for the soufflé?
Think Fruit makes its soufflés the moment you order, so expect about 20–30 minutes! After the wait, our drinks and the soufflé finally arrived!

The iced americano
The iced americano at Think Fruit was cool and nutty, so it went well with dessert. It's just the kind of flavor I like, which made me even happier with it 🖤


What does the iced matcha latte with Häagen-Dazs taste like?
The iced matcha latte (₩8,000) at Think Fruit comes topped with Häagen-Dazs ice cream, so it has a charm all its own compared with a regular matcha latte! The soft, sweet ice cream mellows the slightly bitter matcha flavor, and it works almost like a dessert.
You get the signature aroma of matcha along with the sweetness of the ice cream, so I think people who like sweet drinks will love it.

Think Fruit fig soufflé review
The thing I was looking forward to most at Think Fruit was the fig soufflé (₩20,000)! It was piled high with figs, and honestly it looked delicious from the very first look.
Häagen-Dazs ice cream sat on top too, so being able to eat figs, ice cream and soufflé in one bite was a big plus.


The texture of the fig soufflé
Above all, the texture of the fig soufflé at Think Fruit was really impressive. It was so fluffy and pillowy that it gave softly under my fork, and it was so tender in the mouth.
The sweetness of the cream on the soft soufflé, plus the figs together, made a lovely combination. If you like figs, all those figs piled on top should make it even more satisfying!

Who is Think Fruit in Hongdae recommended for?
At this Hongdae dessert café I enjoyed an iced americano, a matcha latte and a fig soufflé. The soufflé was loaded with figs and topped with Häagen-Dazs ice cream, so it looked great, and above all I remembered that fluffy, tender texture.
If you love fig desserts or want to try a different kind of soufflé, I'd recommend Think Fruit as a place to relax with tasty drinks and sweet desserts 💖
Where it is
14-12 Wausan-ro 29-gil, Mapo-gu, Seoul, South Korea서울특별시 마포구 와우산로29길 14-12 1층
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