Dongdaemun bakery café: hand-torn loaf and coffee at Easy White Bread

I found a bakery where the loaf and pour-over coffee combo is amazing!! Fancy desserts are great, but sometimes you just want a place that does good coffee and bread the basic way, right? Easy White Bread, a bakery café near Oedaeap Station and Kyung Hee University that I visited recently, was exactly that. Let me introduce you to this place full of the smell of toasty bread and coffee beans :)

Where is Easy White Bread?

Easy White Bread is 300m from Exit 5 of Oedaeap Station, at 120 Imun-ro, Sangga-dong 1st floor, Dongdaemun-gu, Seoul. It's a brand-new bakery café near Kyung Hee University. It's open 08:00-20:00 and parking is available.

The moment I opened the door, the toasty bread smell and the coffee aroma had me silently shouting "jackpot." The interior is clean with no fuss, and it's a perfect place to go when you want real bread and coffee rather than a noisy café.

When to go: mornings are best

If you can, visit Easy White Bread in the morning. I went in the morning, and the freshly baked bread filled the whole shop with a nutty, sweet smell.

To celebrate the opening of the Oedae branch, they're also offering free gift wrapping, which would be great for a small gift to someone close.

Seating and atmosphere at Easy White Bread

The inside of Easy White Bread isn't big, but there are tables, so it's nice for a short stop. Sometimes you'd rather go to a quiet, calm bakery café than a loud, chaotic one, right?

There's also an outdoor bench, so on a nice day it's a lovely spot for bread and a cup of pour-over coffee. The natural, undecorated vibe was totally my taste!

What's on the menu at Easy White Bread?

The signature item at Easy White Bread is the Golden Beurre fresh loaf (생식빵, a soft, untoasted-style sandwich loaf). There are also various special loaves: walnut, sobaro chestnut (crumble-topped), olive cheese, and fresh cream castella. For drinks, besides pour-over coffee there are matcha latte, strawberry latte and a range of teas, and there are set menus too, so you can enjoy bread and coffee together at a good price.

Butter jam and cream cheese spreads

The butter jam and cream cheese had me curious! I have lots of jam at home so I didn't buy any, but there were so many cream cheeses and butter jams I really wanted to taste. They say they're made fresh every day with no additives, so I'll definitely order them next time.

How do you choose your slice thickness?

At Easy White Bread, the loaf is sliced right when you order, and you can pick the thickness you want.

• 1.5cm: the standard thickness for a light bite with butter or jam
• 2cm: lets you taste the bread's own flavor and texture
• 2.5cm: good for toast and French toast

I was planning to eat it with jam, so I picked 1.5cm without a second thought!

If you order pour-over coffee too, they brew it on the spot, and it took about 5 minutes. It's brewed with care, so the wait was really enjoyable.

How do the Golden Beurre loaf (half, 6,000 won) and pour-over coffee (3,500 won) taste?

I ordered a pour-over (₩3,500) and a half Golden Beurre loaf (₩6,000) to go from Easy White Bread, and I was so happy!

I was so curious how this Golden Beurre loaf would taste.

They say it uses natural butter with over 80% milk fat for a deep, rich milk flavor, and it's fermented for 18 hours for a strong fermented-butter taste. Let me try it myself.

The Golden Beurre loaf tears apart along its grain, with a soft, whooshing tear. It's chewy and the crumb is fluffy, so it practically vanishes in your mouth. Even without jam, it gets sweeter and nuttier the more you chew, and it's seriously addictive.

One sip of the pour-over and I was genuinely surprised. It's on a different level from machine-made americano, with no bitterness at all, a nutty flavor that rolls around your mouth, and a really clean aftertaste. Above all, it goes perfectly with the loaf!

Tear the Golden Beurre loaf by hand

The texture feels like touching slime, it's that soft. Tearing it by hand instead of using scissors or a knife keeps the grain intact and makes it much tastier.

I usually don't like the heel of a loaf because it's dry, but the bread at Easy White Bread is crispy outside and really good.

A spoonful of jam on freshly baked bread

Who can resist spreading jam on freshly baked bread? Put on a jam you like and it's instant dessert heaven. The warmth of the bread melts the jam slightly so it soaks in softly, and behind the rich sweetness of the jam, the nutty, plain flavor of the bread balances it out, so you just keep eating. I finished the whole half loaf right there. If you visit Easy White Bread, order a whole loaf instead of the half...

Verdict: who is Easy White Bread for?

• Looking for a clean, giftable bakery?
• Want freshly baked bread that sticks to the basics?
• Want to taste the clear, clean flavor of pour-over coffee?

I highly recommend Easy White Bread's Oedae Station branch as a bakery café near Kyung Hee University~!