Seohae home goods store for ₩11,500 pajamas, Cleanbags: On Saenghwal
In short
On Saenghwal (온생활) is a large discount home goods store right outside Exit 4 of Seogucheong Station in Seohae, Incheon, taking up part of the 1st floor and the entire 2nd floor. Stopping by on a household errand, the writer found a pajama set for ₩11,500 that had cost over ₩15,000 on Coupang, browsed ₩8,200 group-buy trays of jumbo eggs, ₩900 IVE sticker pieces and ₩550 squishies, then bought genuine Cleanwrap Cleanbags in several sizes. The verdict: On Saenghwal is good value and fun to browse, with even live fish that Daiso doesn't sell.

Good to know
- Getting there
- Seohae-gu Office Station Exit 4 · 1-min walk (store listing, Oct 6, 2026)
- Location
- 1-minute walk from Exit 4 of Seogucheong Station; part of the 1st floor and all of the 2nd floor of Seonmin Building (the Olive Young building)
- Hours
- Daily 9:30–10:00 (as written in the original post)
- Parking
- Free parking at the IBK (Industrial Bank of Korea) lot across the street
- Payment and delivery
- Local currency accepted; delivery for orders of ₩30,000 or more
- Pajama set
- ₩11,500 (over ₩15,000 on Coupang, according to the writer)
- Jumbo eggs, 1 tray
- ₩8,200 through the group buy
- Stationery and small items
- IVE sticker pieces ₩900, squishy toy ₩550
- Toy discount
- 15% off toys priced ₩5,000 or more
- Extra discount
- 7% off for writing a receipt review
- Price reference
- ₩11,500 ≈ $8.6 · ₩15,000 ≈ $11.5 · ₩8,200 ≈ $6.2 (2026-10-12)
as written by the visitor on Jul 5, 2026
What is On Saenghwal near Seogucheong Station like?
On Saenghwal is a big discount home goods store a one-minute walk from Exit 4 of Seogucheong Station in Incheon. As a conscientious kangaroo-tribe member (a grown-up still living with their parents), I buy whatever household essentials I'm asked to pick up right away 😉 I was near Seogucheong Station, spotted this totally legit home goods store, On Saenghwal, and here is the post.
- Address: 57 Tagok-ro, Seohae, Incheon, Seonmin Building, 1st and 2nd floors
- How to get there: 1 minute on foot from Exit 4 of Seogucheong Station
- Hours: daily 9:30–10:00 (as written in the original post)
- Parking: free at the Industrial Bank of Korea lot across the street
- Local currency accepted / delivery available (₩30,000 or more)

On Saenghwal takes up part of the 1st floor and all of the 2nd floor of the Olive Young building right in front of Exit 4. Every bit of that big space is filled with home goods, so it's a really big store.




These days going to Daiso is just part of life. There used to be home goods discount stores and DC Mart-type places here and there, but most of them have vanished 😢 Then I found On Saenghwal, which has held its spot for a long time!






What can you buy at On Saenghwal?
On Saenghwal has everything for running a home: daily necessities, kitchenware, even electronics! It has a warm, old-school vibe. Haha. Best of all, there's a huge variety within each type of item, so you can choose to suit your taste and purpose.
Even live fish that Daiso doesn't have
On Saenghwal even has live fish, which Daiso doesn't 🐟🐠🐡!!!!!! Fish tanks, tropical fish, sponge filters, oxygen pumps, aquatic plants and more fish supplies. It really was a home goods store with everything!!!

Is the On Saenghwal pajama set cheaper than Coupang?
A cute pajama set I'd seen online was ₩11,500 at On Saenghwal 🍒 It was over ₩15,000 on Coupang! There are tangerine-shaped pajamas too 🍊


On Saenghwal groceries and group-buy egg prices
On Saenghwal seems to be a go-to for food and groceries too: foods like kimchi and meal kits were already fully booked, with even waitlist pickup dates posted. 😲

In this era of high prices, when a tray of eggs has broken ₩10,000... with On Saenghwal's group buy, a tray of jumbo eggs is ₩8,200!!!! 🥚




Stationery and small items under ₩1,000, plus toy discounts
In On Saenghwal's stationery and small-items corner, IVE sticker pieces are ₩900 and a squishy toy (malangi) is just ₩550!!!!! There are idol-related items and lots of cute, pretty little things, and I got totally lost browsing, lol 👀 Some items are under ₩1,000, so you can shop without any pressure.


On Saenghwal also has lots of baby and toddler products and toys big and small in every type, and toys of ₩5,000 or more are on a 15% super sale!!! Not even from tens of thousands of won, but from ₩5,000, which is amazing. Lol

Genuine Cleanwrap Cleanbags from On Saenghwal
Today's must-grab item is a kitchen essential, Cleanwrap's Cleanbag! The real deal!! Cleanbag is the best-known brand of plastic bags, and there are lots of fakes with similar names and copied designs.

This is the Cleanbag from Cleanwrap Co., Ltd.! Even if something is called Cleanbag, it may be from a different company or just a cheap non-food-grade plastic bag, so be sure to check.
On Saenghwal doesn't stock cheap mass-produced stuff and sells Cleanwrap's Cleanbag as kitchenware, so no worries, I grabbed them right away in various sizes 🫶

On Saenghwal 7% receipt review discount
On Saenghwal is a place that stacks discounts on discounts!!! Leave a receipt review and you get a whole 7% off, so scoop up the great finds and hot items and get the discount too for complete thrifty shopping 💗 It was a day at Seogucheong with unexpected sights and finds.
Overall verdict
A place packed with great-value household goods, so much that it seems to have everything. Even things Daiso doesn't carry, so the variety makes browsing fun too! A home goods paradise where thrifty shopping starts with items under ₩1,000: highly recommend 💙On Saenghwal💙, the big discount home goods store in Seo-gu, Incheon ✨
Where it is
57 Tagok-ro, Seohae, Incheon, South Korea (Seonmin Building, 1st and 2nd floors)인천광역시 서해구 탁옥로 57 선민빌딩 1층,2층






