HYROX shoes tested in Seongnam: 267g DARIMATI BR-001 at Pangyo pop-up

DARIMATI pop-up store at Hyundai Department Store Pangyo Branch — a new option for city runners.

With the cool morning and evening breeze, it really felt like running season had arrived. My old running shoes had gone flat from overuse and it was time for new gear, so I'd been on the lookout!

Then I heard about the DARIMATI pop-up — a young brand that's apparently earned recognition from North American running media — and headed to Pangyo with some excitement.

Walking into the store, the training-gym vibe grabbed my attention right away, and the energy of the space came through clearly.

The firm support and crisp fit I usually look for in a stability running shoe came through in my feet immediately, so the visit felt worthwhile right off the bat.

How much is the DARIMATI BR-001 HYROX shoe, and when is the Pangyo pop-up?

• Store: DARIMATI pop-up store, Hyundai Department Store Pangyo Branch
• Address: 20 Pangyoyeok-ro 146beon-gil, Bundang-gu, Seongnam-si, Gyeonggi-do, South Korea, U-PLEX 4F
• Pop-up period: Sep 7, 2026 – Sep 20, 2026
• Model chosen: DARIMATI BR-001 (Gray)
• Price: ₩149,000 (list price, ~$129)
• Key specs: 267g measured weight (US 8.5), A-TPU midsole, CPU durable outsole, Bridge Mechanics™ design, quick-race system

What the DARIMATI pop-up store at Hyundai Pangyo looks like

A space where sporty style and hands-on experience coexist

In the middle of the open department store floor, wooden crates paired with clean display stands gave the space a stylish, organized training-showroom feel.

One corner had a rowing machine challenge area with roomy sofas so you could try on the shoes and feel their grip in a relaxed setting.

BR-001 fit: quick-race lacing and arch support

A fit that wraps the foot securely from toe to ankle without wobble

The moment I put them on, the quick-race button — no laces to tie, just tighten and loosen with one finger — made it easy and convenient to fit around the instep.

With shoes I'd worn before, the inside of my foot would quietly start to collapse on long runs, but this shoe's inner midsole held the arch firmly in place. Maybe thanks to the light 267g weight, the strain on my lower body with each stride felt noticeably lower, and my steps felt light.

Feeling the outsole with my hand, the studded CPU outsole was densely packed and felt very solid!

It gave me instant confidence that it would hold my lower body steady not just for running but for high-intensity training that demands pushing hard against the ground.

Rowing machine challenge and VT-001 pre-orders

A store full of hands-on events — running, pulling, and everything in between

In the center, a 30-second all-out rowing machine challenge was drawing an enthusiastic response from visitors. Hit the target distance and you got a lucky draw entry for a chance to win a pair of BR-001s — fun just to watch.

On top of that, popular sizes had already sold out at this pop-up, and pre-orders were open for a new Core Black colorway and a lace-up model, VT-001. Seeing the functional details up close, I could fully understand why CrossFit's No. 1 athlete Ha Su-hyeon and other hybrid athletes chose this shoe for training.

Is the DARIMATI BR-001 one pair for running and weights?

A companion for both city running and functional training

Leaving my old worn-out shoes behind, finding a stability running shoe that finally fit my foot snugly gave my running routine new energy. Thanks to the outsole's durability and light bounce, I'm planning to use these for road running as well as various weight training at the gym.

If you're in the greater Seoul area and want to try a proper hybrid shoe in person, it might be worth timing a visit to this pop-up.

With solid basics and practical details for city runners, I think this one will stick with me through many running sessions to come!