Sinnonhyeon sandwich café with a 4,500-won price list: Selecto Coffee

In short

Selecto Coffee Sinnonhyeon Branch 24 Auto Brew Cafe is a 24-hour bakery café about 200m from Exit 1 of Sinnonhyeon Station in Seocho, Seoul. For lunch the writer ordered a chicken sandwich (7,000 won) with mocha blend and geisha blend coffee to compare the two beans, and noted the full sandwich price list, which runs from a light sandwich at 4,500 won to smoked salmon at 8,500 won. Selecto Coffee Sinnonhyeon suits a Sinnonhyeon lunch when you want coffee and a sandwich in one stop.

Two cups of coffee and a chicken sandwich on the table

Good to know

Address
31 Gangnam-daero 79-gil, Seocho-gu, Seoul (1st floor)
Directions
About 200m from Exit 1 of Sinnonhyeon Station
Hours
Open 24 hours — Mon–Fri staffed 8:00–22:00, unstaffed 22:00–8:00; Sat–Sun staffed 10:00–21:00, unstaffed 21:00–10:00
Parking
Paid — first 30 minutes 900 won, then 150 won per 5 minutes, up to 43,200 won
Seating
Group tables, standard tables, solo seats, bar table, terrace seats
Five coffee beans
Mocha Blend / Blue Mountain Blend / Hwasa / Geisha / Decaf
Light Chicken Sandwich
4,500 won
Light Ricotta Sandwich
5,000 won
Chicken Sandwich
7,000 won
Ricotta Cheese Sandwich
7,500 won
Sweet Pumpkin Egg Sandwich
7,500 won
Smoked Salmon Sandwich
8,500 won
Light Sweet Pumpkin Sandwich
4,500 won
Egg Mayo Sandwich
5,000 won
Ham and Cheese Sandwich
4,500 won
Other
Groups welcome, takeout, delivery, Wi-Fi, separate men's and women's restrooms, mobile payment accepted
Price reference
₩4,500 ≈ $3.3 · ₩5,000 ≈ $3.7 · ₩7,000 ≈ $5.2 (2026-09-23)

as written by the visitor on Sep 23, 2026

As a self-proclaimed coffee lover, my favorite lunch combo is honestly coffee + sandwich 😋☕️🥪 I had some business near Sinnonhyeon Station today, and once I got hungry I looked around and found a café famous for both coffee and sandwiches — decided instantly!

Where is Selecto Coffee Sinnonhyeon, and is it really open 24 hours?

Selecto Coffee Sinnonhyeon Branch 24 Auto Brew Cafe is on the 1st floor of 31 Gangnam-daero 79-gil, Seocho-gu, Seoul, and it's open 24 hours. Monday to Friday it's staffed 8:00–22:00 and unstaffed 22:00–8:00, while weekends switch to staffed 10:00–21:00 and unstaffed 21:00–10:00.

  • ✅ Group use available, takeout, delivery, wifi, separate restrooms for men and women
  • ✅ Parking available (paid / first 30 min ₩900, then ₩150 per 5 min, max ₩43,200)
  • ✅ Group tables, standing tables, solo seats, bar table, terrace seats
  • ✅ Easy payment accepted
Exterior of Selecto Coffee Sinnonhyeon Branch 24 Auto Brew Cafe

Coming out of Exit 1 of Sinnonhyeon Station, it's about a 200m walk to Selecto Coffee Sinnonhyeon Branch! Easy to find and close to the station, so it'd make a great meeting spot too. And it's open 24 hours!! 👍🏻

Café entrance 200m from Exit 1 of Sinnonhyeon Station

Out front of Selecto Coffee there was a spacious outdoor terrace set up too. Seems like you could have a little picnic in the middle of the city on a nice day…!

Spacious outdoor terrace seating in front of the café

The self-service print zone and the seats inside

I'd heard this place was famous for sandwiches and salads, so I came in excited 💕 I didn't use it myself, but there's a 24-hour self-serve print zone for printing, copying, and scanning!! Sounds perfect for office workers or students who need to get work or assignments done late at night or in the early morning.

24-hour unmanned print zone

The inside of Selecto Coffee Sinnonhyeon Branch is spacious and comfortable! Lots of different seating options, including group tables that'd work for outside meetings 🤗 And of course there are solo seats too, so you can study on your own!!

Spacious, comfortable interior seating at Selecto Coffee Sinnonhyeon Branch

Drink menu: choosing from five coffee beans

The Selecto Coffee drink menu! True to its reputation as a coffee spot, there are a whopping 5 bean options 👍🏻💕 Mocha Blend / Blue Mountain Blend / Hwasa / Geisha / Decaf — pick whichever suits your taste.

Coffee menu board with a choice of 5 bean types

There's also a wide range of non-coffee drinks, so even people who can't drink coffee can visit without worry!

Menu board with a wide range of non-coffee drinks

Sandwich price list at Selecto Coffee Sinnonhyeon

One of the main reasons I came to Selecto Coffee: ✨sandwich spot✨ I got there in the morning, so luckily the case was fully stocked with all kinds of sandwiches!!

Display case full of sandwiches

Light Chicken Sandwich (₩4,500) / Light Ricotta Sandwich (₩5,000)

Light Chicken Sandwich and Light Ricotta Sandwich on display

Chicken Sandwich (₩7,000) / Ricotta Cheese Sandwich (₩7,500)

Chicken Sandwich and Ricotta Cheese Sandwich on display

Sweet Pumpkin Egg Sandwich (₩7,500) / Smoked Salmon Sandwich (₩8,500)

Sweet Pumpkin Egg Sandwich and Smoked Salmon Sandwich on display

Light Sweet Pumpkin Sandwich (₩4,500) / Egg Mayo Sandwich (₩5,000) / Ham Cheese Sandwich (₩4,500). There was an even bigger salad selection lined up next to these. So many options and they all looked delicious, it was hard to decide ㅠㅠ

Display shelf of Light Sweet Pumpkin, Egg Mayo, and Ham Cheese sandwiches

There were also desserts like salt bread, bagels, and slice cakes, so Selecto Coffee really had everything hahaㅋㅋㅋ🫶🏻🫶🏻

Display of salt bread, bagels, and slice cakes

There was even a full snack section with vegetable mix and bagel chips. When I visited, the garlic butter bagel chip 3-packs happened to be on sale…!

Snack corner with bagel chips and vegetable mix

Mocha blend vs geisha blend: what's the taste difference?

I ordered the geisha blend, the mocha blend, and a chicken sandwich.

Order for geisha blend, mocha blend, and chicken sandwich

The coffees came out quickly, and finally, mealtime 😋

Two cups of coffee and a chicken sandwich on the table

I wanted to try both kinds of coffee, so I ordered one mocha blend and one geisha blend!

  • Mocha Blend: a heavy body with rich chocolatey aromas — notes of chocolate, cacao, honey, and cherry
  • Geisha Blend: often called a coffee gifted by the gods, with floral, plum, and blackberry notes, bright acidity, and full body

Having tried both, the geisha coffee had a bit more acidity and a sweeter aroma compared to the mocha blend. If you like a heavy, full-bodied bean with a bitter edge, go for the mocha blend; if you want a fragrant, uplifting, brighter cup, I'd recommend the geisha blend!

Two cups of coffee, mocha blend and geisha blend

Was the 7,000-won chicken sandwich enough for lunch?

The chicken sandwich (₩7,000) at Selecto Coffee Sinnonhyeon Branch was so packed that just half of it was filling. It was loaded with fresh vegetables and a generous amount of chicken breast, so half was plenty to fill me up. Can you see how stuffed it is…🤤 The onion and lettuce were crisp, and the cherry tomatoes were fresh with no soggy bits — everything came together really well!!

Cross-section of chicken sandwich packed with chicken breast and vegetables

The sauce added a nice kick that paired well with the chicken breast, and it went perfectly with the coffee 😋💕 If you're looking for a 24-hour café near Sinnonhyeon Station, I recommend Selecto Coffee Sinnonhyeon Branch 24 Auto Brew Cafe for both good coffee and good sandwiches!!!

Where it is

Selecto Coffee Sinnonhyeon Branch 24 Auto Brew Cafe셀렉토커피 신논현점 24 오토브루 카페

31 Gangnam-daero 79-gil, Seocho-gu, Seoul, South Korea (1st floor)서울특별시 서초구 강남대로79길 31 1층

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