Seochon café date at opening: Lunch Club and mirror shots, Wine Stein

In short

Wine Stein Seochon is a café and brunch spot by day and a wine bar by night on the 3rd floor at Pirun-daero, near Gyeongbokgung Station in Jongno, Seoul. The writer started a Seochon date there 30 minutes after opening, shared Lunch Club sets A and B, took in the big-window views and the wine and lifestyle-goods displays, and snapped mirror shots. Wine Stein Seochon is a relaxed date brunch spot with real Seochon charm if you arrive right after opening, before the crowds.

Lunch Club date enjoyed at Wine Stein Seochon

Good to know

Getting there
Gyeongbokgung Station Exit 1 · 6-min walk (store listing, Oct 6, 2026)
Address
3rd floor, 9-2 Pirun-daero, Jongno-gu, Seoul
Getting there
Short walk from Gyeongbokgung Station Exit 2
Hours
11:00–23:00
Closed
Open every day
Concept
Café by day, wine bar by night
Lunch Club set A
Croissant sandwich + salad & pasta
Lunch Club set B
Croissant sandwich + button mushroom soup
Lunch Club set C
Salad & pasta + button mushroom soup
Drink with set
Americano, or cola or lemon-lime soda

as written by the visitor on Jul 28, 2026

It had been a while since I'd been to Gyeongbokgung Station. A Seochon date with my angel! We went to Wine Stein Seochon, a really pretty restaurant that's a café by day and a wine bar by night.

First impression of Wine Stein Seochon on a Seochon date
Wine Stein Seochon, which runs as a café during the day
Visiting Wine Stein Seochon near Gyeongbokgung Station

You go up to the 3rd floor for Wine Stein Seochon. And here's the menu!

Exterior and entrance of Wine Stein Seochon on the 3rd floor
Entrance and menu notice at Wine Stein Seochon
Wine Stein Seochon menu

Where is Wine Stein Seochon, and what are the hours?

Wine Stein Seochon is at 9-2 Pirun-daero, Jongno-gu, Seoul, on the 3rd floor. It's open 11:00-23:00 every day with no days off. You can walk there from Exit 2 of Gyeongbokgung Station.

The exterior and entrance of Wine Stein Seochon. I walked from Exit 2 of Gyeongbokgung Station, and on the way I spotted the organizer, so we arrived together, hehe.

  • Address: 9-2 Pirun-daero, Jongno-gu, Seoul, 3rd floor
  • Hours: 11:00-23:00
  • Closed: open every day
Wine Stein Seochon storefront on Pirun-daero

What's the atmosphere inside Wine Stein Seochon?

Inside Wine Stein Seochon, the windows are floor-to-ceiling all around so you can see the mountain outside, and one side is a prop shop area with wine and small goods on display. The moment I walked in I couldn't help gasping. Why? It's. So. Pretty. Wow, is this the Seochon vibe...? I was kind of overwhelmed.

First, the windows run all the way around, so you can see Inwangsan. It is Inwangsan, right? Probably. And on one side there's wine that seems to be for sale on display, plus a prop shop!

Inside Wine Stein Seochon with full windows and a wine display prop shop

What's in the Wine Stein Seochon Lunch Club sets?

The Lunch Club at Wine Stein Seochon has three sets, A, B and C, each with a drink: an Americano or cola/cider. That day we had Lunch Club sets A and B.

  • Set A: croissant sandwich / salad & pasta
  • Set B: croissant sandwich / mushroom soup
  • Set C: salad & pasta / mushroom soup
  • Drink: Americano or cola/cider
Wine Stein Seochon Lunch Club sets A and B

My first proper Seochon date

A Seochon date from a host who is suspiciously in love with Jongno! I think this was the first time I've properly eaten and gone to a café in Seochon like this, so the day was super special for me. Doing anything for the first time is exciting..><

Ah, but Seochon really is so good. There's so much shopping, tons of pretty prop shops and stationery shops, and since lots of places close on Mondays, I went all in on the ones that were open. I'll post about that on my blog bit by bit.. The day before meeting the organizer, I dug through Instagram and YouTube like crazy. And I was so proud because she really loved it. How excited was she? The word that came out of her mouth was

Yareureong

!!! (lol) I'm teaching you lots of slang and new coinages. Um, yeongkkkk kyakkya

Wine Stein Lunch Club table during a Seochon date

The drink for set B was cola ><

Cola chosen as the drink for Lunch Club set B

Set A came with an iced Americano. The organizer said the iced Americano was really tasty.

Iced Americano as the drink for Lunch Club set A

The photos up to here were taken with an iPhone 14 Pro Max. That day I brought my iPhone 8 Plus for the first time in ages. The photos below are from the 8+.

Wine Stein Seochon photo taken with an iPhone 8 Plus
Wine Stein Seochon interior captured with an iPhone 8 Plus

Old iPhones definitely have killer vibes. I should carry the iPhone 8 around more often.

When is Wine Stein Seochon quiet?

Wine Stein Seochon is quiet right after opening, and café customers fill up once lunchtime comes. I went in 30 minutes after opening and there was almost no one, then at lunchtime lots of café customers showed up. Knew it!

The dessert menu at Wine Stein Seochon is varied too!

Quiet Wine Stein Seochon right after opening

The Wine Stein menu! How is even the menu this cute...

Cutely designed Wine Stein Seochon menu
Wine Stein Seochon menu with dessert options

Is Wine Stein Seochon a good first stop for a Seochon date?

Wine Stein Seochon was the starting point of our Seochon date course that day, and I really felt the Seochon vibe right from Wine Stein. You just feel it, okay. That day I fell in love with Seochon... Until now I went to Anguk Station, meaning Bukchon, super often, but Seochon has its own huge charm too. I need to come to Seochon more, haha.

A prop shop selling wine and small goods, and mirror shots

Wine Stein Seochon sells wine, and has lots of wine accessories and just cute small goods. Ahh, a restaurant with such a pretty prop shop, how could I not come~~ Beautiful café...

I took mirror shots in front of a beautiful mirror too. Ah, it's so pretty here, really.. so nice… I got them all done before the crowds came, haha.

The owner and staff were really kind too, and I'd definitely visit again!!

A gift of sunflowers

The organizer gave me a sunflower gift and even wrote me a postcard letter 😭😭😭😭 I'm touched. I really love sunflowers, and thinking about it, I've never once been given sunflowers in my whole life. But my angel gave me some. Aaaaah 🥹🥹🥹 I put them in a vase when I got home. Love you.

A moment from the Seochon date at Wine Stein Seochon
Photo taken during the date at Wine Stein Seochon
Prop shop and interior view at Wine Stein Seochon
Lunch Club date enjoyed at Wine Stein Seochon

How does the Wine Stein Seochon Lunch Club taste?

The Lunch Club at Wine Stein Seochon was sooo delicious. Ordering sets A and B was a great call!!! It felt like healthy food~~ Lately I've realized Korean food is the thing that makes me gain the most weight.. ahem.

Wine Stein Seochon Lunch Club brunch dishes
Lunch Club sets A and B meal at Wine Stein Seochon
Wine Stein Seochon recommended as a Seochon date course

Girls, I recommend Wine Stein for a Seochon date course.. 🍞🥪🥙🍷🍷🍷

Where it is

Wine Stein Seochon와인슈타인_서촌

9-2 Pirun-daero, Jongno-gu, Seoul, South Korea (3rd floor)서울특별시 종로구 필운대로 9-2 3층

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Local places · Cafés