Gangnam hair salon C-curl perm fixes awkward shoulder-length hair

In short

Heeol Hair Gangnam Flagship Store is a private hair salon near Sinnonhyeon Station Exit 6 in Gangnam, Seoul. The writer visited with shoulder-length hair stuck in an awkward growing-out stage that kept flipping outward, and instead of a full perm got an end trim, a C-curl perm, and a treatment care clinic, cutting morning styling time from 30 minutes to under 20. The honest consultation that skipped unnecessary services was the most satisfying part.

Finished C-curl perm hairstyle at Heeol Hair Gangnam Flagship Store

Good to know

Location
37 Bongeunsa-ro 4-gil, Gangnam-gu, Seoul, 3rd floor (290m from Sinnonhyeon Station Exit 6)
Hours
Daily 10:30–19:00 (check Naver Place for closed days)
Amenities
Wi-Fi, parking available, pet-friendly
Representative prices
Cut by designer ₩35,000 / short perm by designer ₩210,000 / medium perm by designer ₩230,000
Writer's service
Full perm for short hair ₩210,000 + treatment care clinic add-on ₩60,000
Nearby parking alternatives
Daiso Gangnam Station branch parking (422 Gangnam-daero, mechanical lot behind the building, confirm 'Gangnam Station branch'), Gangnam Jump Milano parking (432 Gangnam-daero, Gangnam e-Square, entrance somewhat narrow; parking support available with salon visit)

as written by the visitor on Sep 7, 2026

Finished C-curl perm hairstyle at Heeol Hair Gangnam Flagship Store

Awkward shoulder-length hair that keeps flipping out — where do you even go?

Every morning standing in front of the mirror, so many people get stressed out by hair that hits the shoulders and flips out messily in every direction 😭 I was going through that awkward growing-out stage myself, and no matter what styling I tried, nothing worked, which was incredibly frustrating. I'd gotten a perm two months earlier, but once I hit that awkward stage the permed section started flipping out even more in the back (Yonsama style 😂), and I ended up just tying my hair back constantly. For anyone else stuck in that awkward stage and worried about it, let me introduce Heeol Hair Gangnam, a hair salon near Gangnam Station!! (Extremely satisfied... 👏)

Basic info on Heeol Hair Gangnam Flagship Store

  • 📍 Location: 37 Bongeunsa-ro 4-gil, Gangnam-gu, Seoul, 3rd floor (290m from Sinnonhyeon Station Exit 6)
  • ⏰ Hours: Daily 10:30–19:00 (check Naver Place for closed days)
  • ✨ Amenities: Wi-Fi, parking available, pet-friendly
  • 💰 Representative prices: Cut by designer ₩35,000 / short perm by designer ₩210,000 / medium perm by designer ₩230,000
  • 🅿️ Nearby alternative parking 1 — Daiso Gangnam Station parking: 422 Gangnam-daero, Gangnam-gu, Seoul, mechanical parking behind the building (make sure it's the 'Gangnam Station branch' Daiso)
  • 🅿️ Nearby alternative parking 2 — Gangnam Jump Milano parking: 432 Gangnam-daero, Gangnam-gu, Seoul, Gangnam e-Square parking (entrance is a bit narrow, parking support available with a salon visit)

Please get me out of this awkward stage!

Private interior atmosphere of Heeol Hair Gangnam Flagship Store

I found Heeol Hair Gangnam while looking for a private space where I could get a stylist's full attention, rather than the factory-line system of a big salon. As soon as I arrived, I sat down for a proper consultation with designer Subin, who examined my hair carefully and pinpointed exactly what condition it was in.

Consultation scene checking hair condition with designer Subin

When I explained my whole awkward-stage struggle, the designer looked at my current hair and told me that since it had only been two months since my last perm, doing a full perm again could stress the hair too much, and that the smartest move would be to lightly trim just the ends where the shape had fallen apart and bring the texture back to life.

Awkward-stage hair length with flipped-out ends before the service

Honestly, since I'm growing my hair out, part of me wanted to just chop off all the damaged parts, but seeing her hold back from pushing unnecessary services and instead suggest only the design I truly needed, based on my face shape and hair damage overall, gave me a lot more professional trust, haha. I've been to several hair salons near Gangnam Station, but I rarely met a designer who thought from the customer's perspective first like this, haha.

Back view of shoulder-length hair before the service

How much did the perm cost?

The price was reasonable for the Gangnam Station area too — a full perm for short hair was ₩210,000! (I added the ₩60,000 treatment care clinic on top!)

Thanks to designer Subin, I finally escaped the awkward stage

Perm service in progress in the Heeol Hair chair

While the service was happening, designer Subin and I talked a lot about hair care. When I mentioned my usual struggle with flipping hair from natural waviness, she explained in detail how to manage it. In particular, since my hair is thick and the ends kept hitting my shoulder line and flipping backward, she gave me specific guidance on which direction to blow-dry it in to prevent that.

Cutting process before the perm treatment

After washing my hair and before starting the actual perm, she was very careful with the cut too — what stood out was her attitude of first understanding what the customer wanted and then doing her best to tailor the care to that. The mood stayed relaxed the whole time, and the salon itself felt calm, warm, and uncluttered, so I genuinely felt like I was healing.

Calm and warm atmosphere of the hair salon space

The Sinnonhyeon area around Gangnam is packed with big, hectic salons, so having a private space just for myself was a real advantage.

Finished C-curl perm hair curling inward naturally

When I checked the mirror after the service, the hair that kept flipping out was now designed to curl inward naturally and elegantly...!! It was exactly the style I wanted — how did she understand so perfectly what I meant, haha. Seeing the result, I couldn't believe I'd stressed over the awkward stage for so long.

The C-curl perm that was even more satisfying because styling got so easy

Styling result of the C-curl perm that's easy to manage

Styling at home in the morning got so much easier — my usual 30-minute prep time got cut down by more than 10 minutes.

Morning styling of the C-curl perm done with just blow-drying at home

I told her I'm honestly hopeless at styling my own hair, but she gave me a cut that looks great with basically zero effort — just blow-dry it any old way and it works, so my mornings got so much easier, haha. I've especially been putting to great use the tip designer Subin gave me for drying the shoulder-area hair so it doesn't flip out!

Who would I recommend this to?

I'd recommend Heeol Hair, a hair salon near Sinnonhyeon, to anyone who wants an honest design tailored exactly to their hair without unnecessary add-on services, or anyone who prefers a calm atmosphere over a factory-style salon. Thanks to this visit, I was able to escape the awkward stage and end my appearance slump...!! 🥹 I hope today's review helps even a little for anyone dealing with a similar awkward-stage struggle like mine. If you're planning to visit, I'd recommend booking ahead.

Finished shot of the new hairstyle fitting for autumn

Thanks to designer Subin's meticulous touch, I'm happily heading into cool autumn with a fresh new hairstyle these days 🩷 I hope everyone gets a pretty new hairstyle too and enjoys a real mood boost!

Where it is

Heeol Hair Gangnam Flagship Store희올헤어 강남본점

37 Bongeunsa-ro 4-gil, Gangnam-gu, Seoul, South Korea서울특별시 강남구 봉은사로4길 37 3층

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