Gangnam hair salon for fixing a bad perm: Anew Hair Cheongdam
In short
Anew Hair Cheongdam Main Branch is a hair salon near Gangnam-gu Office Station in Gangnam, Seoul. After a consultation, Anew Hair Cheongdam Main Branch smoothed out an unwanted perm with a natural-looking magic straightening treatment. Verdict: a great option when you need help deciding how to fix a perm.

Good to know
- Address
- 2F, 5 Seolleung-ro 127-gil, Gangnam-gu, Seoul, South Korea (서울 강남구 선릉로127길 5 2층)
- Hours
- Tue–Sun 10:00–20:30; closed every Monday
- Parking
- Parking is available on the building’s first floor; checking for a space in advance is recommended
- Reservations
- Naver Booking or phone; weekday evenings and weekends fill up quickly
- Haircut
- From ₩44,000, varying by stylist level
- Face-line cut
- ₩20,000
- Consultation perm
- From ₩228,000, varying by design
- Consultation color
- From ₩158,000, varying by hair length and design
- Styling
- From ₩35,000, varying by stylist level
- Shampoo
- ₩20,000
as written by the visitor on Sep 11, 2026
My perm had gone wrong, so I spent a while wearing my hair tied up all the time. I’d heard this place was known for hair consultations in Gangnam, so I came here for magic straightening. To give you the conclusion first, my botched perm came out looking neatly sorted! The manager took care of everything so well and was incredibly kind—it really felt like somewhere I’d want to come back to next time.


Anew Hair Cheongdam Main Branch: Location and Visitor Information
The address is 2F, 5 Seolleung-ro 127-gil, Gangnam-gu, Seoul. It is open Tuesday through Sunday from 10:00 to 20:30 and closed regularly every Monday. You can book through Naver Booking or by phone, and weekday evenings and weekends reportedly fill up quickly.
How do you get there from Gangnam-gu Office Station?
It is a 3-minute walk from Gangnam-gu Office Station on Line 7. Walk straight for about 150 m toward Hakdong-ro 55-gil, then before you reach Paris Baguette, turn into the alley by the SKT store. Go about 30 m and it is on the second floor of the building on your left. It is also a 10-minute walk from Seonjeongneung Station on the Suin–Bundang Line, so you can use either line. It is conveniently close whether you are coming from Cheongdam-dong, Nonhyeon-dong, or Apgujeong-dong.


If you drive, you can park on the first floor of the building, but it is not a standalone building, so there are not many spaces. If you are going by car, it is easier to ask when you book whether parking is available.

Inside the Salon and Visitor Conveniences
The salon is upstairs on the second floor. There is a separate waiting area, and each service station is neatly arranged with a mirror and lighting. According to the place information, group visits are welcome and there are children’s chairs, so you can come with a child or book together with several people.


Besides cards, they accept easy payments and local currency such as Seoul Love Gift Certificates. There are more than 880 Naver visitor reviews, with a rating in the 4.9 range. There are quite a lot of reviews when you include blog reviews too, so it is useful to browse what treatments people get most often before you go.
To Sort Out a Perm I Didn’t Like
The reason I went was my perm. A perm I had done elsewhere came out in a way I didn’t like, with curls sticking out in every direction, and it took far too long to tame every morning. So I decided to undo the perm and go with neatly straightening it using magic straightening instead.

The problem was that my hair had already been treated with perm solution once, so I could not tell whether it was okay to straighten it again or how much to straighten it for a natural result. That is why I searched for hair consultations in Gangnam and looked for somewhere I could start with a consultation. They even had something like a questionnaire!
Anew Hair Cheongdam Main Branch puts consultation right at the forefront, even in its name. Its menu lists consultation perms and consultation color, and it also offers hair consultations, wedding consultations, and scalp clinics. They look at your hair condition first and help set the direction, so I thought it would suit a case like mine that needed fixing.
My Magic Straightening Treatment After the Consultation


The manager checked my hair condition first and took care of deciding which parts were damaged and how it would be best to straighten it. Even though I did not give a long explanation of exactly what I wanted, they accurately understood the direction I was after and went ahead with it. They were so kind throughout the treatment.

They explained each step along the way and kept checking whether I was comfortable, so I could sit there at ease. The magic straightening itself came out well too. My botched perm was smoothed out neatly, and when I looked in the mirror, it felt like I had gone back to the hair I had before getting the perm in the first place. The manager did such a great job. There are membership benefits, and they give you coffee too!


How Did the Magic Straightening Turn Out?
It came out with the texture neatly aligned and no trace of the perm. Once the pieces that had been sticking out were under control, just washing and drying my hair was enough to shape it. What I liked most was being able to wear down the hair I had kept tied up because of the perm. Rather than lying overly flat, the straightening looked natural, so it felt closer to returning to how my hair was before the perm.
Menu and Prices
Here is a roundup based on the prices listed on Naver. Prices vary by designer level and design, so it is best to confirm the exact amount when booking.
- Haircut from ₩44,000 (varies by stylist level)
- Face-line cut ₩20,000
- Consultation perm from ₩228,000 (varies by design)
- Consultation color from ₩158,000 (varies by hair length and design)
- Styling from ₩35,000 (varies by stylist level)
- Shampoo ₩20,000
The Naver Booking introduction mentions a first-visit discount and a hair consultation event. These may change depending on the period, so check once before booking.
If You Need a Consultation to Fix a Perm
I would recommend Anew Hair Cheongdam Main Branch to anyone looking for a hair consultation in Gangnam. When you need to salvage a bad perm done elsewhere, like I did, it was reassuring that the manager could set the direction even when I could not decide exactly what to ask for. The manager was truly kind and the result was neat, so I would like to visit again if I need a haircut or a clinic treatment next time. It is close to Gangnam-gu Office Station and has parking, so accessibility is pretty good too. Recommended!!!
Where it is
2F, 5 Seolleung-ro 127-gil, Gangnam-gu, Seoul, South Korea (서울 강남구 선릉로127길 5 2층)서울특별시 강남구 선릉로127길 5 2층







