Dongdaemun vintage shop for fall sweaters and rings: Viva Trade

In short

Viva Trade Eulji Dundaun Dongdaemun Branch is a warehouse-style vintage shop in Jung-gu, Seoul, connected to Dongdaemun History & Culture Park Station. I picked out a batwing top for fall and two rings at 20% off, then browsed the record and small-gift sections. A fun stop for shopping and choosing a little gift on a Dongdaemun date.

Featured image of vintage clothing shopping at Viva Trade in Dongdaemun

Good to know

Address
5F, Dundaun Shopping Center, 264 Eulji-ro, Jung-gu, Seoul, South Korea
Transit
Directly connected to exits 11 and 12 of Dongdaemun History & Culture Park Station
Parking
2 hours free at Dundaun parking
Hours
10:30–21:00
Shop size
200-pyeong warehouse-style vintage shop
Discounts
20–50% off by section through September 30
Purchase benefits
Free scarf, an extra 5% off, and a Viva Bear keyring with purchases over ₩150,000
Ring price
₩9,000, 20% off

as written by the visitor on Sep 11, 2026

Dongdaemun clothing shopping that brings out your own style | Vintage VIVATRADE

Featured image of vintage clothing shopping at Viva Trade in Dongdaemun

Add vintage shopping to a Dongdaemun date?

Location of Viva Trade Dongdaemun Branch near DDP
Right beside Dongdaemun DDP, a perfect location for a date course

It is always a dilemma when dating in Seoul, right? The eat-and-go-to-a-café route feels so predictable, and you want to find something different! In that case, visit Viva Trade Eulji Dundaun Dongdaemun Branch. It is a space where you can enjoy vintage shopping, things to do, and a date all at once.

Especially now, Seoul Light DDP 2026 Autumn runs from September 3 to 13, with a free media façade mapped onto the exterior every evening from 7:30 to 10:30. That makes it perfect for a Dongdaemun date course!

Information on the DDP Seoul Light media façade event
Viva Trade vintage store on the fifth floor of Eulji Dundaun
Dongmyo vintage at Viva Trade on the fifth floor of Eulji Dundaun

This is a 200-pyeong warehouse-style vintage shop, so a space packed with clothes and small items opens up before you. The clothes are arranged by category, making shopping easy, and it is so fun to wander around on a Dongdaemun date as a couple and pick things that suit each other.

  • Location: 5F, Dundaun Shopping Center, 264 Eulji-ro, Jung-gu, Seoul, South Korea
  • Transit: Directly connected to exits 11 and 12 of Dongdaemun History & Culture Park Station
  • Parking: 2 hours free at Dundaun parking
  • Open: 10:30–21:00

Section-by-section discounts and vintage goods

Viva Trade discount guide by section

Take in the overall layout and the discount details first! There are amazing discounts running through September 30.

  • Polo & high-end brands: 20% off
  • Premium brands: 30% off
  • Various vintage goods: 20% off
  • Korean vintage brands: 20% off
  • Global brands: 30% off
  • Vintage zone: 50% off

Discount rates at Viva Trade in Dongdaemun vary by section, so first, put aside the unusual things you love!

Discounted vintage clothing section
Viva Trade vintage merchandise section

With instant discounts of up to 50%, shopping at a Seoul vintage shop feels less burdensome. Spend over ₩150,000 and you get a scarf, an extra 5% off, plus a Viva Bear keyring! Such perfect timing for picking up a keepsake while on a date.

Viva Trade purchase-benefit information
Viva Trade vintage goods corner
Record and small-item corner
Vintage gift-goods corner
Viva Trade display of small items and goods

🎵🧸 I had visited several times before, but when I came this time, I found new sections for records, small items, and more alongside the clothes. They are just the kind of things that are perfect for browsing on a date and giving each other as gifts. There were loads of cute goods, including Hello Kitty.

Viva Trade Eulji Dundaun is no longer just a place for Dongmyo vintage shopping; it is a space where choosing a small gift during a date is part of the fun. To your girlfriend: “I picked this while thinking of you”... just once... haha.

Vintage small items for date gifts
Vintage goods and gift items
Viva Trade display of vintage small items

₩9,000 rings and clothes perfect for fall layering

💍 There were so many turquoise and vintage-patterned rings. I do not usually wear things like this, but they really caught my eye. They are ₩9,000 and all 20% off, so they are not a burden, right? They are great as statement accessories—light but thoughtful gifts!

Turquoise and vintage-patterned rings
Vintage rings on discount
Fall vintage sweaters and hoodies
Vintage clothing in muted colors
Vintage clothing and luxury scarf corner

🧥 There are loads of items like sweaters, hoodies, and cardigans! It is still hot during the day, but it gets suddenly chilly at night, right? You will spot plenty of clothes here and there that are good to have on hand for just those moments.

The muted colors and distinctive patterns characteristic of Dongmyo vintage also have that appeal of making you think, “I could be the only one wearing this.” Easy-to-layer hoodies and sweaters are practical, so it is perfect to pick some up now in advance. There are also so many luxury scarves on one side now.

The batwing top and rings I chose

Fall batwing top chosen in the fitting room
Full-length mirror and space for vintage outfits
Rings bought with a 20% discount
Fall vintage shopping items

🛍 This Seoul vintage shop has fitting rooms and full-length mirrors, so it is also great for couples to take outfit photos. If you wear vintage clothes and take pictures of each other, that completes the date course, right? I picked a comfortable batwing top that is good for fall. The fabric was so, so nice! And I scored two rings too!! I was thrilled to get 20% off everything.

It is open until 21:00, so you can visit after watching DDP Seoul Light, or shop for a piece here and then wear something warm while you look around! It is an interactive performance where music and light respond in real time, and it feels a little magical. There is food everywhere nearby, so enjoy it all to the fullest!

Where it is

Viva Trade Eulji Dundaun Dongdaemun Branch비바무역 을지 던던 동대문점

5F, Dundaun Shopping Center, 264 Eulji-ro, Jung-gu, Seoul, South Korea서울특별시 중구 을지로 264 5층

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