Fold pork sandwich split with a friend, Saturday at Selecto Coffee
In short
Selecto Coffee Sinnonhyeon Branch 24 Auto Brew Cafe is a 24-hour bakery café near Sinnonhyeon Station in Seocho, Seoul. Visiting around 5:40pm on a Saturday, the writer ordered a fold pork sandwich for ₩7,000, a lemonade for ₩5,500, and a café latte for ₩4,800, splitting the sandwich with a friend. The bread was moist with a spicy finish that cut through the meat's richness, and with a printer on site, it doubled nicely as a quick lunch-and-work spot.

Good to know
- Fold pork sandwich
- ₩7,000
- Lemonade
- ₩5,500
- Café latte
- ₩4,800
- Chewy bagels
- ₩2,900, ₩3,200
- Hours
- 24 hours; unmanned after 8pm
- Amenity
- Printer available
- Location
- 31 Gangnam-daero 79-gil, Seocho-gu, Seoul, near Sinnonhyeon Station
- Visit time
- Around 5:40pm on a Saturday
as written by the visitor on Sep 7, 2026
Selecto Coffee Sinnonhyeon Branch near Sinnonhyeon Station, from the outside
I had some business over in Gangnam and stopped by a café to rest for a bit — this one was Selecto Coffee Sinnonhyeon Branch 24 Auto Brew Cafe.
Even from the outside, the shop had that clean, tidy look Selecto is known for. The big orange "selecto" logo out front made it easy to spot even on a first visit.

Stepping inside, there was a lot more than coffee — plenty of bakery items, desserts, and sandwich options for a light meal, so it seemed like a good place not just for coffee but for grabbing a quick bite too.

The fold pork sandwich that caught my eye, ₩7,000
One menu item in particular caught my eye: the fold pork sandwich.
It was priced at ₩7,000, and sat neatly packaged in its container.
Looking closer, there was a generous amount of filling between the bread along with lettuce, tomato, and other vegetables — clearly packed with a variety of ingredients at a glance. It seemed like a good choice for when you want something simple but not too light.

Being individually wrapped also made it easy to carry around. It looked like a solid option for busy office workers grabbing a quick lunch, or for enjoying with coffee like a brunch.

By around 7pm, it looked like a lot of the sandwiches had already sold out.

There was a good variety of coffee too, so next time I'd like to try the coffee alongside some other desserts. Apparently Selecto Coffee is known for letting you choose from several types of beans depending on your taste.
24-hour operation, unmanned after 8pm
If you're looking for a café around Gangnam or Sinnonhyeon, accessibility is pretty decent here. The address is 31 Gangnam-daero 79-gil, Seocho-gu, Seoul, 1st floor, very close to Sinnonhyeon Station.
What stood out was being able to use it late at night. According to the store information currently available, it's listed as operating 24 hours, and after staffed hours end (after 8pm), it switches to unmanned operation.
So it seemed like a great place not just for coffee and sandwiches during the day, but also for finding a café late at night.
Selecto Coffee Sinnonhyeon Branch has a clean space overall, so it felt comfortable to drop by for a quick coffee break or a simple meal. A 24-hour café near Sinnonhyeon Station.

Bakery display, and bagel and cake prices
To the right of the kiosk, all kinds of bakery items are on display. This is also where ordered drinks and food are picked up. A bakery café near Sinnonhyeon Station.

Slice cakes and bakery items. This area sits at the center of the café, and it's where the drinks and sandwiches are made. I'd recommend it as a place worth trying near Sinnonhyeon Station.

Chewy bagels at ₩2,900 and ₩3,200. Pretty reasonable pricing for a café in Gangnam.

The slice cakes are good value too.

What we ordered: sandwich, lemonade, café latte
Fold pork sandwich ₩7,000, lemonade ₩5,500, café latte ₩4,800. I liked that everything came out quickly after ordering.
The day I went was a Saturday around 5:40pm, and the shop wasn't crowded — just a few tables with customers.

Lemonade, ₩5,500.

Café latte, ₩4,800. I liked that the coffee wasn't too bitter — it had a nutty flavor and was smooth.

Fold pork sandwich ₩7,000, lemonade ₩5,500, café latte ₩4,800. We split the sandwich between the two of us.

The fold pork sandwich had wonderfully moist bread
Fold pork sandwich, ₩7,000, tasted fresh — like something made not long ago. Most of all, the bread was moist and fluffy, which I really loved.
Earlier that same day at lunch I'd had a sandwich from a famous café — a sweet pumpkin sandwich with really delicious filling, but the bread was so chewy and tough it was uncomfortable to eat, so the comparison was immediate. This bread was genuinely good — it tore cleanly with each bite, which I appreciated.
And the finish had this spicy note that made it clean and tasty ~~~~ which is probably why there was no greasiness even with the meat inside. Overall verdict.

A printer and spacious seating, good for getting work done too
There's a printer on site, so I'd highly recommend this place to anyone eating lunch while handling some quick work.

The café runs 24 hours and switches to unmanned operation from 8pm onward, apparently. It's spacious, so I'd also recommend it to office workers doing work in the evening.

A slice cake from a table event sticker
There were event stickers stuck to every table. Before leaving, I entered the Naver receipt event and received a random slice cake. Also, apparently you can enter without a receipt too, just by uploading a photo through Naver Map — that's how I did it and got mine.

The cheese slice cake I received from the event, packed up in a container to take home.
Summary
- Selecto Coffee Sinnonhyeon Branch, 1st floor, 31 Gangnam-daero 79-gil, Seocho-gu, Seoul, near Sinnonhyeon Station
- Coffee, drinks, sandwiches, bakery items, slice cakes
- Printer available; spacious, bright, comfortable, and quiet
- 24-hour café
If you're looking for a café in Gangnam where you can also grab a simple meal, this is worth a visit. Next time I'd like to try a different sandwich along with another coffee menu item, and take my time enjoying it.
Where it is
31 Gangnam-daero 79-gil, Seocho-gu, Seoul, South Korea서울특별시 서초구 강남대로79길 31 1층





