Squid ink potato bread gift boxes with 10% off, Sokcho Bultan Gamja

In short

Sokcho Bultan Gamja Bread Main Store is a squid ink potato bread bakery café on Hagsapyeong-gil in Sokcho, with free parking looking straight at Ulsanbawi Rock. A set of 4 potato breads and 12 Sokcho squid-flavored jjondeugi got packed to go, and the crust turned chewy after just 20 seconds in the microwave. Buying 3 boxes gets a 10% discount plus delivery ordering, making it a great travel gift to bring home from Sokcho.

Packed 4-piece potato bread and 12-piece jjondeugi to go

Good to know

Address
34-20 Hagsapyeong-gil, Sokcho, Gangwon, South Korea (Main Store)
Hours
09:00–18:00, closed every Thursday
Parking
Large free parking lot in front of the store
Bultan Potato Bread (4pcs)
₩10,000
Sokcho Jjondeugi (12pcs)
₩10,000
Oranda
₩10,000
Mousse toy experience
₩10,000
Discount event
10% off when buying 3 boxes, ₩9,000 per box
Branch 1
1 Subokro 201beon-gil, Sokcho, Gangwon, South Korea
Branch 2
18 Jungangsijang-ro 6-gil, Sokcho, Gangwon, South Korea

as written by the visitor on Sep 7, 2026

Today I'm bringing you my review of Sokcho Bultan Gamja Bread 🥔, a spot I stopped by during my Sokcho trip.

Whenever I go to Sokcho, I always end up buying some food or souvenir, and I wanted something different from the usual stuff, so after digging around online I found Bultan Gamja Bread (burnt potato bread)!! The name alone — burnt potato bread — got me hooked 🔥

How many Sokcho Bultan Gamja Bread locations are there? Main store location and parking

There are 3 Bultan Gamja Bread locations including the main store!

  • Branch 1: 1 Subokro 201beon-gil, Sokcho, Gangwon, South Korea
  • Branch 2: 18 Jungangsijang-ro 6-gil, Sokcho, Gangwon, South Korea

My accommodation (Sono Calm) was about a 5-minute drive from the main store, so I decided to visit the main store.

Sign pointing the way to Sokcho Bultan Gamja Bread Main Store
Sign pointing toward the potato bread store on Hagsapyeong-gil

There are signs pointing the way multiple times, so you won't get confused :)

Free parking lot in front of the store with a view of Ulsanbawi Rock

There's a spacious parking lot right in front of the store, so you can just park there (free!!) Plenty of parking space made it easy to visit by car too. As you can see in the photo, you get a full view of Ulsanbawi Rock 🪨

Hours: 09:00–18:00 (closed every Thursday)

Store exterior painted with potato bread characters

Store vibe and the mousse toy experience

The storefront alone is pretty one-of-a-kind, right? Haha. The building's exterior is painted with colorful potato bread characters, giving it a really unique atmosphere. Thanks to that, I could spot the store easily from far away :)

Potato bread merchandise displayed at the store entrance
Celebrity photos and signatures hanging inside the store

As soon as I walked in, I was greeted by potato bread merch along with photos and signatures from various celebrities! As a well-known Sokcho bakery café, they had photos of famous celebrities.

Inside of the bakery café with seating

There were quite a few seats inside too, and it had a relaxed atmosphere where you could eat while calmly enjoying the view.

Hands-on mousse toy experience corner
Mousse toy

There was also a corner where you could make your own mousse toy! It costs ₩10,000 💵 Seemed like a good option to try with kids or as a couple activity. It's pretty cute, so it seems worth trying at least once.

Menu board listing prices for potato bread and jjondeugi

Sokcho Bultan Gamja Bread prices and menu

  • Bultan Potato Bread (4pcs): ₩10,000
  • Sokcho Jjondeugi (12pcs): ₩10,000
  • Oranda: ₩10,000
Coffee and drink menu sold alongside the potato bread

They also sell coffee and drinks to go with the potato bread haha

Beverage counter inside the store

There were also various drinks in the fridge next to it :)

Fridge stocked with various drinks

The potatoes are domestic!! And the staff are purely domestic too!! Haha

Sign noting the domestic origin of the potatoes

On one wall of the store, there's writing about the benefits of squid ink 🦑 and potato 🥔, the main ingredients of Bultan Gamja Bread.

Wall listing the benefits of squid ink and potato

Can you order delivery too?

Apparently delivery ordering is available too, so if it's hard for you to visit Sokcho, ordering by delivery seems like a great option!!

Corner of the store with delivery order information
Gift box packaging of potato bread

I bought the potato bread (4pcs) and the Sokcho squid-flavored jjondeugi (12pcs). The store is fairly spacious so I wanted to eat there leisurely, but since I was heading home, I had no choice but to get it packed to go!

Packed 4-piece potato bread and 12-piece jjondeugi to go

The potato breads come individually wrapped.

Individually wrapped Bultan potato bread

I opened them up once I got home, and aren't they just so cute, like they have eyes, nose and mouth? Haha

Pitch black potato bread with the wrapper opened

Unlike the potato bread you usually see, this one was truly pitch black like it was actually burnt, which made it even cuter.

Squid ink potato bread as black as if it were burnt

20 seconds in the microwave: the taste of potato bread and jjondeugi

I microwaved it for about 20 seconds before eating! The crust of the potato bread was totally chewy, and inside, the potato mixed with cream cheese was sweet and absolutely delicious.

Potato bread microwaved and split in half showing the inside

For the jjondeugi (a chewy squid-like snack), tearing off big chunks gives a texture more like tearing real squid, which was better haha. They also sell spicy chicken flavor and snow crab flavor jjondeugi, which seemed like they'd be tasty too, so I plan to try other flavors next time 🐔🦀

Good as a gift? 10% off for 3 boxes

Sokcho Bultan Gamja Bread is running a 10% discount event when you buy 3 boxes. With the discount, it comes to ₩9,000 per box, which seems like a nice, affordable option for gifting!

It's great as a snack while traveling, but the box packaging is also neat, so it works well to bring home or give as a gift to people around you.

Thanks to its black, unique look, it's fun just to look at, and with soft potato inside chewy bread, it made for a perfect snack. I'd recommend it to anyone who wants to pack a tasty snack as a memento of their Sokcho trip, just like I did! 🥔

Where it is

Sokcho Bultan Gamja Bread Main Store속초불탄감자빵 본점

34-20 Hagsapyeong-gil, Sokcho, Gangwon, South Korea강원특별자치도 속초시 학사평길 34-20 1층

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