Guwol-dong sashimi restaurant couple set for two: Veteran Guwol

In short

Veteran General Fish Market Incheon Guwol Branch is a live-fish sashimi restaurant on the Rodeo Street strip in Guwol-dong, Namdong-gu, Incheon. The couple set for two came as a course: an assorted sashimi platter of flounder, marbled flounder, salmon, yellowtail and red sea bream, then sushi, fried food and spicy fish stew, plus free ramyeon, sujebi and kimchi pancake from the self-bar and ice cream for dessert. Order a la carte to focus on the sashimi, or take the set if you want variety.

Full spread of the couple set for two

Good to know

Location
22 Inha-ro 507beon-gil, Namdong-gu, Incheon, Unit 102 (7-minute walk from Yesulhoegwan Station)
Hours
Daily 11:00 to 3:00 the next morning (last order 2:00)
Parking
Free basement lot behind the building; when full, use the Guwol Agricultural Wholesale Market lot
Lunch special sashimi course
13,900 won per person (sashimi, sushi, fried food, spicy stew)
What we ordered
Couple set (for two)
Seating
Room for 200-plus, with outdoor-tent-style tables and sofa seats
Good to know
Open year-round; takeout, delivery and reservations available; order at the kiosk, pay at the counter
Price reference
₩13,900 ≈ $10 (2026-09-22)

as written by the visitor on Sep 21, 2026

I found a great-value sashimi restaurant in Guwol-dong, Incheon! From fresh live-fish sashimi to seasonal seafood like shrimp and gizzard shad, this place is a seafood paradise — here's my review of Veteran General Fish Market Incheon Guwol Branch 👍

Where Veteran General Fish Market Incheon Guwol Branch is, and when it opens

Veteran General Fish Market Incheon Guwol Branch sits on Guwol-dong's Rodeo Street, so it's a great pick if you're looking for lunch, dinner, or drinking spots in Guwol-dong. It's near Lotte Department Store and Incheon Terminal Station, and about a 7-minute walk from Yesulhoegwan Station, so it's easy to reach by public transit!

  • 📍 Location: 22 Inha-ro 507beon-gil, Namdong-gu, Incheon
  • ⏰ Hours: Daily 11:00 – 3:00 the next day
  • ⚠️ Last order: 2:00
  • 🚘 Parking: Free parking in the basement lot behind the building (overflow at Guwol Agricultural Wholesale Market parking lot when full)
  • ✔️ Note: Open year-round, takeout, delivery, and reservations available
Exterior of Veteran General Fish Market Incheon Guwol Branch with menu poster

The clean yet cozy exterior caught my eye right away. It's open every day from lunchtime until 3am, so it's great for late-night visits too. They're famous for raw shrimp sashimi and salt-grilled king shrimp, with a big poster advertising it, and they had autumn gizzard shad too — perfect for seasonal seafood 👍

Live fish tank in front of the restaurant entrance

Since it's a live-fish sashimi specialist, there's a big fish tank too 🌊 The entrance is split into a front door and a back door, so either way is convenient!

Front and back entrances of the sashimi restaurant

How big is the restaurant, and can it take groups?

The interior felt clean and comfortable, and it was bigger than I expected. It seats over 200 people, with seating split across several sections, so it works well whether you're a small group or a big party.

Spacious interior split into several seating areas
Outdoor-tent-style table seating
Hall seating with sofa seats
Spacious seating area for group customers

I loved the variety of seating, from outdoor-tent-style tables to sofa seats. You order at the kiosk and pay at the counter. Naver reservations are available too, so for family gatherings or work dinners with a lot of people, booking ahead makes things a lot easier~

Order kiosk at the restaurant
Self-bar for side dishes and noodle add-ins

Free ramyeon, sujebi and kimchi pancake at the self-bar

At the self-bar you can grab extra side dishes plus self-serve kimchi pancake (kimchijeon), ramyeon, and sujebi (hand-torn dough soup). Free ramyeon and sujebi — such a generous place 🤭

Self-serve kimchi pancake, ramyeon, and sujebi corner

They're thoughtful about service too, right down to dessert ice cream and coffee~

Dessert ice cream and coffee corner

Menu lineup and the 13,900 won lunch special

Veteran General Fish Market is a live-fish sashimi specialist. Flounder, mullet, marbled flounder, sekkoshi (bone-in thin-sliced fish), red sea bream and more are available a la carte, as an assorted platter, or as a set, and there's a wide range of seasonal seafood too, like live squid and salt-grilled king shrimp and raw shrimp sashimi. The lunch special hoe-jeongsik (sashimi set meal) is ₩13,900 per person and comes with sashimi, sushi, fried food, and spicy fish stew, so it's great for a lunch visit too~

What comes in the couple set for two?

Couple set

Full spread of the couple set for two

I ordered the couple set, which is perfect for two people. Assorted sashimi is the main dish, but it comes with a wide variety of basic side dishes plus sushi, fried food, and spicy fish stew, so you get to enjoy seafood generously 👍

Basic side dishes served with the couple set
Plate of side dishes including pollack roe and baek-kimchi
Table spread with a wide variety of basic side dishes
Close-up of side dishes on the table
Side dish spread including wrap vegetables

The side dishes were incredibly varied! There are more side dishes like wrap vegetables at the self-bar too, so be sure to check it out~

Sushi plate with salmon and live-fish sashimi

The sushi lineup seems to change day by day. The day I went, they served salmon sashimi and live-fish sashimi as sushi, which was great for a carb boost before the sashimi 👍

Assorted fried food with shrimp, sweet pumpkin, and sweet potato

The fried food came in a hugely generous portion too. Shrimp, sweet pumpkin, and sweet potato tempura — it seemed handmade! Crispy outside, tender inside, and delicious 👏

Six kinds of sashimi on the platter, changing by the day

Here's the main dish — the assorted sashimi platter!! It came with flounder, marbled flounder, marbled flounder belly, salmon, yellowtail, and red sea bream, and the lineup seems to change day by day.

Assorted sashimi platter with flounder, marbled flounder, salmon, yellowtail, and red sea bream
Close-up of the thick-cut assorted sashimi
A slice of sashimi dipped in soy sauce

The slices were just the right thickness. The sashimi was fresh enough to enjoy with just soy sauce, but it was even better with pollack roe, baek-kimchi (white kimchi), and wrap vegetables on the side 🤭👍

Sashimi wrapped in vegetables
Spicy fish stew served at the end of the meal

I finished with the spicy and refreshing fish stew. Having everything from sashimi to spicy stew in one set was so satisfying 👍 If you want to focus on sashimi, go a la carte; if you want a variety of food, I'd recommend the set~

Set or a la carte: the verdict

  • ✔️ An Incheon sashimi restaurant with seasonal seafood (shrimp, gizzard shad, etc.)
  • ✔️ Seats over 200 people
  • ✔️ Great for group dinners, family meals, and dates
  • ✔️ Also has well-composed set menus

Where it is

Veteran General Fish Market Incheon Guwol Branch베테랑종합어시장 인천구월점

22 Inha-ro 507beon-gil, Namdong-gu, Incheon, South Korea인천광역시 남동구 인하로507번길 22 102호 베테랑종합어시장 인천구월점

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