Guwol-dong sashimi restaurant by Yesulhoegwan Station: Veteran

Veteran General Fish Market Incheon Guwol Branch: a sashimi restaurant on Guwol-dong's Rodeo Street

Veteran General Fish Market Incheon Guwol Branch is a restaurant near Guwol-dong's Rodeo Street in Incheon. As the weather's been cooling down lately, I kept craving sashimi and seafood. While looking for somewhere to eat dinner in Guwol-dong, I ended up here.

It's a good place to meet up around the Guwol-dong Rodeo Street area. It's within walking distance from Yesulhoegwan Station, so it's convenient by public transit too, and having in-building parking was a nice bonus.

The restaurant was bigger than I expected and the tables were spaced reasonably well. It looked good for a regular 2–4 person meal as well as larger group gatherings.

This place isn't just a sashimi restaurant — it felt more like a full seafood market, with live-fish sashimi, seafood, mul-hoe, and shrimp dishes all on offer.

Picking your fish from the tanks at the entrance

At the entrance of Veteran General Fish Market Incheon Guwol Branch, there are fish tanks where you can check out all kinds of fish and seafood. Whenever I visit a sashimi restaurant, I like to check out the entrance tanks first.

I could see raw shrimp, which is a popular seasonal pick these days — I liked that you can enjoy raw shrimp sashimi or grilled shrimp depending on the season.

The menu options were pretty diverse, so it seemed like a good place for a sashimi lover and a seafood lover to visit together and each order what they want.

What's on the menu, from live sashimi to mul-hoe

Looking at the menu board at Veteran General Fish Market Incheon Guwol Branch, there was a wide range — from basic live-fish sashimi like flounder and rockfish to assorted platters, sea bream, mul-hoe, and raw shrimp sashimi. If you're going with a group, ordering the assorted platter or a set menu to try a bit of everything looked like a good idea.

During lunch hours, there are lunch menu items like the sashimi set, hoedeopbap, egg roe rice, and mul-hoe noodles, so it's a good spot for lunch as well as dinner.

It's not just sashimi either — there are sets that come with sushi, fried dishes, and spicy fish stew, so it works well as a full meal.

What the self-serve bar includes

One thing I really liked while eating was the self-serve corner. You can grab basic side dishes yourself, and there's also ramen noodles or dumpling soup noodles available as extra add-ins.

What really stood out at Veteran General Fish Market Incheon Guwol Branch was the self-cooked kimchi pancake corner. While waiting for the sashimi to come out, you can fry up a simple kimchi pancake — it was oddly fun and kept my mouth from getting bored.

Fried until crispy and eaten right away while warm, it was a nice light bite before the main meal started.

With this kind of self-serve corner, the wait for the main dishes never felt boring, and it was convenient to grab as many side dishes or noodle add-ins as you wanted.

Worth a visit when you're craving sashimi in Guwol-dong?

Overall, with such a wide range of menu options, this felt more like a place to visit with a group and order a variety of sashimi and seafood rather than just one dish. The location near Guwol-dong Rodeo Street was convenient, and staying open until late was another plus.

Based on the store information currently available, it's open late every day, and takeout, delivery, and group dining are all listed as available. That said, business hours and menu prices may vary depending on when you visit, so it's worth checking before you go.

If you're craving sashimi or seafood in Guwol-dong and want a place with plenty of options — from a light plate of sashimi to a full spread of different dishes — this is worth a visit. Veteran General Fish Market Incheon Guwol Branch was a good pick when I wanted to enjoy various side dishes along with sashimi, or when a group wanted to each pick their own dish. If you're looking for a sashimi restaurant in Guwol-dong, this one's worth keeping in mind.