Nowon roastery café anaerobic El Paraiso drip coffee: Jeong Ji-young

In short

Jeong Ji-young Coffee Roasters is a roastery café on basement level 1 of the Lotte Department Store Nowon food hall in Nowon-gu, Seoul. My husband ordered the Colombia El Paraiso double anaerobic rich peach drip coffee and I had the signature coconut coffee, which has sold over 1.1 million cups — the drip released a deep fruit aroma the moment the lid came off, and the coconut coffee was clean rather than sugary. A fruity, bright hand drip and a smooth coconut coffee: neither one can go wrong.

Front of Jeong Ji-young Coffee Roasters, Lotte Department Store Nowon

Good to know

Location
B1 food hall, Lotte Department Store Nowon, 1414 Dongil-ro, Nowon-gu, Seoul (in front of Ttamttam, in the cookie and bakery zone beside the escalator)
Hours
Follows department store hours: weekdays 10:30–20:00, weekends 10:30–20:30
Last order
Weekdays 19:45 / weekends 20:15
Bean choice
Dark roast by default on every coffee; medium roast or decaf can be chosen
Perk for pregnant guests
Free switch to decaf
Cold brew promotion
Buy 2 get 1 free, September 4–23
Discount event
September 1–30: 20% off for basement 1 food court customers who show a receipt or payment record
What we ordered
Signature coconut coffee, Colombia El Paraiso double anaerobic rich peach drip coffee
Also on sale
Drip bags, whole beans, merchandise

as written by the visitor on Sep 13, 2026

Front of Jeong Ji-young Coffee Roasters, Lotte Department Store Nowon

This is Jeong Ji-young Coffee Roasters, Lotte Department Store Nowon — a Nowon coffee spot I've been dying to talk about. I used to travel all the way to Suwon just to drink Jeong Ji-young coffee... so I'm so happy they opened a branch in Nowon :)

I went when it first opened, and I went back again! I revisited the signature coconut coffee I fell in love with last time, along with the drip coffee. Same consistently great coffee as always, and they're currently running a 20% discount event throughout September. Let me walk you through the discount info, location, hours, and my menu review in detail!

Entrance of Jeong Ji-young Coffee Roasters on B1 of Lotte Department Store Nowon

Where is Jeong Ji-young Coffee Roasters in Nowon, and what are the hours?

📍 Jeong Ji-young Coffee Roasters, Lotte Department Store Nowon is located at B1, 1414 Dongil-ro, Nowon-gu, Seoul. ⏰ Following department store hours: weekdays 10:30–20:00, weekends 10:30–20:30.

It's on the basement 1st floor, near Ttamttam, in the area next to the escalator where the cookie and bakery shops are clustered!

Coffee menu board at Jeong Ji-young Coffee Roasters

Roast options and free decaf for pregnant guests

Here's the Jeong Ji-young coffee menu. All coffees come with dark roast beans by default, but you can choose medium roast or decaf~ Pregnant customers can switch to decaf for free, so take advantage of that perk and enjoy your coffee decaf :)

Sign for the cold brew buy 2 get 1 free promotion

They also sell cold brew coffee, and it was buy 2 get 1 free from September 4 to September 23.

Sign showing last order at 19:45 on weekdays and 20:15 on weekends

Be sure to check the last order time at this Nowon coffee spot too. Last order is 19:45 on weekdays, 20:15 on weekends.

Sign for the 20% discount event celebrating the Nowon store opening

20% off with a basement food court receipt

To celebrate the Nowon location's opening, they're running a 20% discount event from September 1 to September 30. Customers who used the basement 1st floor food court can get 20% off after showing their receipt or payment confirmation, so if you've used the food court, definitely take advantage of the discount :)

Grab a good meal and then take out a Jeong Ji-young coffee — sounds like a great date course, so I'd recommend it for that too.

Display of Jeong Ji-young Coffee Roasters drip bags
Display of Jeong Ji-young Coffee Roasters coffee bean packages
Shelf of dark roast beans for sale

Drip bags, whole beans and merchandise on the shelves

Jeong Ji-young Coffee Roasters also sells drip bags and coffee beans. They even run their own coffee academy, keeping their consistent, reliable flavor — dark roast notes of dark chocolate, walnut, and a rich body. I've bought their beans plenty of times to enjoy at home, and honestly, it's never once let me down... it's great to always have delicious coffee on hand.

Coffee merchandise sold in the store

They had merchandise for sale too!

Merchandise display corner at Jeong Ji-young Coffee Roasters
Open-layout coffee bar counter
Open kitchen area where coffee is brewed

It's an open layout, so you can watch them brew your coffee after you order~

Two cups: the ordered coconut coffee and drip coffee

Colombia El Paraiso double anaerobic rich peach drip coffee

Ta-da, we ordered the signature coconut coffee and the Colombia El Paraiso double anaerobic rich peach drip coffee.

Colombia El Paraiso anaerobic rich peach drip coffee
Drip coffee in a takeaway cup

My husband, who loves drip coffee, ordered the Colombia El Paraiso anaerobic rich peach. Apparently anaerobic processing enhances the raw bean's acidity and fruit aroma even more.

Drip coffee cup with the lid opened

Sure enough, the moment you pop the cup lid open, deep fruit aroma comes rushing up — so good, and clean and delicious too~ If you love hand-drip coffee with bright fruity acidity, you'll definitely be satisfied!

A cup of the signature coconut coffee
Coconut coffee and drip coffee placed together

What does the signature coconut coffee taste like?

I ordered the signature coconut coffee, which has sold a cumulative 1.1 million cups. I fell in love with this coconut coffee last time — apparently it's their patented, flagship menu item!

Coconut coffee with layered coconut milk and shaking espresso

It's coffee with coconut milk and a creamy shaking espresso layered in, so just stir it well before drinking~ The coconut milk and smooth espresso go together so harmoniously, and it's not too sweet at all — clean and delicious!

Close-up of coconut coffee showing the creamy espresso

Such a creamy espresso~~ True to its status as the flagship menu of Jeong Ji-young Coffee Roasters, this Nowon coffee spot's coconut coffee is so smooth and delicious that I'd definitely recommend trying it at least once.

Holding a cup of coconut coffee

The coffee I once drove to Suwon for is now in Nowon

Ever since I discovered Jeong Ji-young coffee, I kept thinking about it so often that I'd travel all the way to Suwon to drink it — so having a great coffee shop nearby now makes me so happy. Their other coffee types, like Americano and lattes, are also really delicious, so no matter what you order, you can't go wrong.

If you're looking for a great coffee spot in Nowon, or great coffee at Lotte Department Store Nowon, I highly recommend stopping by Jeong Ji-young Coffee Roasters, Lotte Department Store Nowon 👍

Where it is

Jeong Ji-young Coffee Roasters, Lotte Department Store Nowon정지영커피로스터즈 롯데백화점 노원점

1414 Dongil-ro, B1 Food Hall, Nowon-gu, Seoul, South Korea서울특별시 노원구 동일로 1414 식품관 지하1층

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