Cheongdam hair salon 5-step keratin clinic, spa room massage: Beorn
In short
Beorn Hair Cheongdam is a hair salon on Seolleung-ro near Gangnam-gu Office Station in Cheongdam-dong, Gangnam, Seoul. On a weekday visit for hair that had turned dry with rough ends, designer Yumin ran the inner keratin clinic through all 5 steps and finished with a full-body massage in the spa room. Seeing the whole process laid out on a tablet beforehand helped, and the change in how the hair ends felt was noticeable.

Good to know
- Location
- 2F, 710 Seolleung-ro, Gangnam-gu, Seoul (near Gangnam-gu Office Station)
- Hours
- 09:30 – 20:00
- Closed
- Every Tuesday
- Treatment received
- Inner keratin clinic (5 steps in total)
- Stylist
- Designer Yumin
- Membership
- One-year membership, premium membership
as written by the visitor on Sep 19, 2026
My hair had gotten dry and the ends felt rough, so I took time off on a weekday to get a clinic done. This time I visited Beorn Hair Cheongdam, a hair salon in Cheongdam-dong.

📍 710 Seolleung-ro, 2F, Gangnam-gu, Seoul ⏰ 09:30 ~ 20:00 Closed every Tuesday

The salon is near Gangnam-gu Office Station, so it was easy to find. This time I had designer Yumin do an inner keratin clinic on me. I've been feeling like my hair needs actual care more than a new style lately, so I went with a clinic instead of a cut or perm.
Inside Beorn Hair Cheongdam, a hair salon in Cheongdam-dong
Beorn Hair Cheongdam is on the 2nd floor at 710 Seolleung-ro. I booked ahead and visited on a weekday, and the inside was clean and tidy. Instead of the usual busy salon vibe, it felt like a place where you could get treatments done comfortably, which I liked. The plant interior gave it a fresh feel too.





There's a shampoo area and a spa room. I finished up in the spa room, and with the full-body massage at the end, it felt like a real healing moment.



Membership options at Beorn Hair near Gangnam-gu Office Station
Beorn Hair Cheongdam offers an annual membership and a premium membership.

The hair clinic with designer Yumin
This inner keratin clinic was done by designer Yumin. Before starting, she checked my hair condition and explained the process, and she kept explaining briefly what each step was for as we went, which made it easy to relax through it.


Designer Yumin also specializes in consultations for layered cuts, C-curl perms, side-part perms, and see-through shadow perms. It made me think that next time, instead of a clinic, it might be worth getting a consultation for a style change.
How does the inner keratin clinic work?
The inner keratin clinic runs in 5 steps total. After I sat down, designer Yumin first looked over my hair condition and explained today's inner keratin clinic. Rather than jumping straight into the treatment, she showed me the whole process on a tablet first. Knowing it would be 5 steps, I could see in advance what order the care would come in.

A hair salon clinic in Cheongdam-dong, with a snack on the side
She explained the structure of hair and the difference between damaged and healthy hair.
This is my hair, before. It's quite damaged from frequent coloring and perming.
Step 1. Shampoo and first keratin care
It started with a shampoo to clean and smooth the hair's surface. She explained this prepares the hair so care products absorb well, then fills damaged hair with high-molecular keratin protein. Being the first step of the clinic, it felt like the real work was beginning.
Step 2. Low-molecular keratin
The second step cares for the inside of the hair using low-molecular keratin protein. She said this opens the cuticle so care products can absorb better.
Step 3. Protein, moisture and lipid care
The third step filled the hair with protein, moisture, and lipids. She explained it also includes a CMC replenishing process. Think of it as a step that addresses dry, rough hair from several directions at once.
Step 4. Cuticle care
The fourth step treats damaged cuticles. It smooths out split or lifted cuticles so hair feels bouncier and more hydrated. By this point my hair already felt calmer and more settled than at the start.
Step 5. Coating the hair surface
The fifth and final step finishes with a surface coating on the hair. She explained this adds shine and helps prevent color fading while keeping it lasting longer. She also finished with a scalp massage.
How the hair looked and felt after the keratin clinic
After the whole clinic, my hair definitely felt calmer than before. Running my hand along the ends, the part that used to feel rough was noticeably softer, and everything felt more settled overall.

Visually, the hair looked a bit shinier too. How much you notice from a clinic can vary depending on your hair's condition, but for me, feeling the difference in texture before and after with my own hands was satisfying.
Final thoughts on the keratin clinic at Beorn Hair Cheongdam
Getting the inner keratin clinic at Beorn Hair Cheongdam this time, what stuck with me was being able to actually see and follow the 5-step process rather than just having the clinic done and finishing without knowing what happened.

If your hair feels dry and rough like mine did and you're considering a hair clinic, it's worth getting a consultation on your current hair condition first to check whether it's the right care for you. If you're looking for a hair salon near Gangnam-gu Office Station or a Cheongdam-dong hair salon, consider consulting at Beorn Hair Cheongdam not just for cuts or perms but also for hair care like the inner keratin clinic. After this clinic, I plan to keep up treatments and home care for a while.
Where it is
710 Seolleung-ro, 2F, Gangnam-gu, Seoul, South Korea서울특별시 강남구 선릉로 710 2층 비오른헤어






