Hongdae café for fig soufflé and matcha latte: Think Fruit

In short

Think Fruit (띵크프룻) is a dessert café in Mapo, Seoul, serving seasonal fruit soufflés. I had a fig soufflé piled high with whole figs alongside matcha latte and coffee in its bright, window-lined space. Think Fruit is worth visiting for a seasonal soufflé date in Hongdae.

Think Fruit’s signature seasonal fruit soufflé

Good to know

Hours
Daily 11:00–22:00 (last order 21:00)
Closed
No regular closing day
Parking
No dedicated parking; use a nearby public parking lot
Fig soufflé
₩20,000
Iced Americano
₩5,500
Café latte
₩6,000
Matcha latte
₩8,000
Peach soufflé
₩22,000
Strawberry soufflé
₩21,000
Peach parfait
₩19,800
Strawberry parfait
₩19,800

as written by the visitor on Sep 11, 2026

Think Fruit’s signature seasonal fruit soufflé

It’s fig season these days, so I’d been wanting to try a fig dessert—and then I found a soufflé topped with whole figs?! Today, I’m at Think Fruit (띵크프룻), a Hongdae dessert café where you can enjoy soufflés made with seasonal fruit!

Think Fruit’s location and exterior in a Hongdae side street

Think Fruit café exterior in a Hongdae side street
Think Fruit exterior with a modern white aesthetic

It’s tucked into a side street just off Hongdae’s main road, so I recommend turning on your map if it’s your first visit, haha. The white, modern exterior has exactly that trendy café feel. Modern + good vibes, literally... ✨

Think Fruit entrance and seasonal fruit soufflé banner
Seasonal fruit soufflé information banner at Think Fruit’s entrance

And there was a banner at the entrance! It was covered in photos of seasonal fruit soufflés, from peach to fig, so I could already tell this place was serious about dessert before even stepping inside. My heart was racing..~~

Photos of seasonal peach and fig soufflés

Plus, it’s an authorized Häagen-Dazs retailer! I was sooo excited.

Café entrance with a Häagen-Dazs retailer sign
Bright, clean interior of Think Fruit

A bright white interior with floor-to-ceiling windows

With floor-to-ceiling windows and white décor, the whole space felt bright and neat. I visited around 2 p.m., and warm sunlight poured through the windows, which made the atmosphere so lovely! There were all kinds of visitors, from couples on dates to groups of friends, haha.

Café seating with floor-to-ceiling windows and white décor

If you need more chairs, you can grab them from here!

Extra chairs and fresh fruit storage area inside the café

And on one side, they had fresh fruit stored like this. (Ah, I wanted to eat the soufflé already...)

Think Fruit soufflé and drink menu

Think Fruit soufflé and parfait menu

As you’d expect from a soufflé specialist, Think Fruit’s signature item is soufflé! At the time of my visit, the signature peach soufflé was ₩22,000, the strawberry soufflé was ₩21,000, and the peach and strawberry parfaits were ₩19,800 each. Please refer to the photo for the drink selection and prices!

Think Fruit drink and dessert menu information
Dessert menu photos displayed beside the ordering counter

There were also separate menu photos beside the ordering counter. Everything looked genuinely delicious, so I spent ages deciding.. hehe.

Drinks and fig soufflé ordered at Think Fruit
Fig soufflé with three drinks

The four items we ordered

With my heart fluttering, I quickly placed our order. We got four things in total that day!

  • Iced Americano ₩5,500
  • Café latte ₩6,000
  • Matcha latte ₩8,000
  • Fig soufflé ₩20,000
Matcha latte topped with ice cream

Matcha latte with rich matcha and ice cream

First, the matcha latte! My friend ordered this one and said the matcha flavor was quite rich, with a pleasant nutty note too. Especially when eaten with the ice cream on top, the combination of intense matcha + sweet ice cream was perfect, apparently. I think matcha lovers would be happy with it~!

Iced Americano served with fig soufflé

An iced Americano alongside the soufflé

Next was the iced Americano I ordered! It was generally solid, though the acidity came through a little strongly. Personally, I love an iced Americano with sweet desserts, so it was, as always, a great pairing with the soufflé haha.

Café latte with a mild coffee flavor

An easy-drinking café latte

The café latte was solid too! The coffee flavor wasn’t overly strong, so my friend said it was easy and comfortable to drink.

A fluffy soufflé loaded with figs

Soufflé piled high with figs

And finally, today’s main event!! When it arrived, the presentation was seriously overwhelming. The fluffy soufflé was piled high with figs, and maybe because they were in season, the figs were truly delicious!!ㅠㅠ I finally understood why there had been boxes of fruit by the entrance...!!

The soufflé itself was also incredibly soft and fluffy.

Soft and fluffy fig soufflé

Oh, and just so you know, the soufflé took about 20 minutes to make after ordering. But because the drinks come out first, it felt quicker than expected while we drank and chatted!

Overall, Think Fruit was a great dessert café to visit when you want a proper soufflé in Hongdae! Bright floor-to-ceiling windows + a clean white interior, plus a fluffy soufflé generously topped with seasonal fruit. If you’re looking for a café for a Hongdae date, Hongdae soufflé, or a Hongdae dessert café, I recommend giving Think Fruit a visit :)

Where it is

Think Fruit (띵크프룻)띵크프룻

14-12 Wausan-ro 29-gil, Mapo-gu, Seoul, South Korea서울특별시 마포구 와우산로29길 14-12 1층

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