Rice balls and perilla wraps at a 20-year Seomyeon ribs spot: Sinchon
In short
Sinchon Yangpuni Seomyeon Main Branch is a spicy braised short rib restaurant that has held the same spot near Seomyeon Station in Busanjin, Busan for 20 years. The writer ordered the yangpuni ribs for two at spice level 2, added pour-over cheese and rice balls, wrapped bites in perilla leaves, and had staff debone the ribs at the table. The heat comes purely from chili peppers with no capsaicin, making it a solid pairing for drinks too.

Good to know
- Hours
- Daily 11:30 - 22:00
- Parking
- Paid lots nearby (not provided by restaurant)
- Location
- 27-2 Seojeon-ro 10beon-gil, Busanjin-gu, Busan, South Korea — 2-minute walk from Seomyeon Station Exit 2
- Yangpuni Ribs
- 1 person ₩14,000 / 2 persons ₩28,000
- Sides
- Half octopus ₩23,000, Jeolla-do aged kimchi ₩7,000, homemade pork cutlet ₩6,000, pour-over cheese ₩5,000, sweet pumpkin topping ₩4,000
- Additional menu
- Seafood potato pancake ₩10,000, steamed egg ₩3,000, self-fried rice/rice balls ₩2,500, fried rice ₩4,000, plain rice ₩1,000, extra noodles ₩2,500
- Spice levels
- 1 to 4, with extra spicy sauce available
- Reservation perk
- Free seafood potato pancake with Naver reservation
as written by the visitor on Sep 6, 2026
Today's post is about Sinchon Yangpuni Seomyeon Main Branch, a Busan short rib restaurant packed with regulars who've kept coming back for 20 years. I came out of this place with all my stress melted away by its addictive spicy flavor — here's the review!

Location and hours of Sinchon Yangpuni Seomyeon Main Branch
- Daily 11:30 - 22:00
- Use nearby paid parking lots (no parking support)
- 27-2 Seojeon-ro 10beon-gil, Busanjin-gu, Busan
It's a 2-minute walk from Exit 2 of Seomyeon Station — just walk straight down the alley to the left of the Emart24 convenience store and you'll arrive!

Thanks to its popularity, a Sinchon Yangpuni annex branch has also opened right in front of the convenience store, so feel free to visit whichever location you prefer 🐾

I heard the recipe has been made by the owner's grandmother-in-law and loved for 20 years, so to fully enjoy that old-school restaurant vibe, I headed to the main branch ☑️


Weekday evening atmosphere and wait times
Even on a weekday evening the place was full of regulars — couples on dates, friends catching up, group gatherings, and quite a few foreign tourists too?!!

The atmosphere is clean and comfortable, not feeling its age at all. There are plenty of tables, but I heard weekend evenings can get so busy there's a wait, so check the waitlist with Tabling in advance‼️

They never use capsaicin here — the heat is controlled purely with chili peppers, so spice-lovers absolutely need to check this place out 🔥

Menu and prices
Yangpuni Ribs (1 person) 14.0
- Half octopus 23.0
- Jeolla-do aged kimchi 7.0
- Homemade pork cutlet 6.0
- Pour-over cheese 5.0
- Sweet pumpkin topping 4.0
- Seafood potato pancake 10.0
- Steamed egg 3.0
- Self-fried rice/rice balls 2.5
- Fried rice 4.0
- Plain rice 1.0
- Extra noodles 2.5
You can make the main dish, the braised back ribs, even heartier by adding various toppings and side dishes 🐽

If you book via Naver Reservation, you can get a free crispy seafood potato pancake, so definitely reserve ahead 🤩

How many spice levels are there?
Level 1: A flavor anyone can enjoy Level 2: Where spicy begins (hotter than Shin Ramyun) Level 3: Properly spicy (real cheongyang chili heat) Level 4: Spicier than cheongyang chili
The spice intensity goes up to 4 levels, so pick based on your taste — and you can add extra spicy sauce too!

The seasoning is made with sun-dried salt, soy sauce, and salted shrimp, then aged for 15 to 60 days before use — apparently that gives it delicious heat plus an easier stomach the next day.

Side dishes and savory soup
Once you order, they set the side dishes first — corn salad, acorn jelly, pickled onion, soup, and perilla leaves〰️

This savory soup especially hit the spot!!! It's a familiar flavor, but rich and thick, perfect for neutralizing the spice in between bites 👍🏻
Yangpuni Ribs for two, level 2, plus pour-over cheese
Yangpuni Ribs (2 persons) 28.0 Pour-over cheese 5.0 Rice ball 2.5

Looking at it again, my mouth's watering — drool 💦

The back ribs are hiding beneath a mountain of bean sprouts and scallions 👀 As a vegetable lover, I really love this hearty visual.
Staff debone the ribs for you, so you can just relax and eat!! I turned into a baby bird again today ••
Once the vegetables wilt down and it's ready to eat, finish it off with the pour-over cheese~~🧀

It looks so good bubbling away, and even at level 2 a spicy aroma comes right at you.
Cheese lovers should definitely add extra — the savoriness is a must
Made with 100% domestic back ribs, so there's no gamey smell — tender, well-seasoned, and totally stress-relieving. The crunch of the bean sprouts and scallions is great, and the heat builds gradually toward the end more than the start 🥹
And of course, when it's spicy, you dip into the special mayo sauce 😋 It's sweet and savory, a perfect match with spicy braised ribs


And don't even get me started on the soft rice cakes and glass noodles 🥺 They come generously included by default, and you can order more if you want extra after trying them.


Order rice balls ahead, and don't skip the perilla wraps
For the best experience, order the rice balls in advance so they're made into bite-sized pieces ✌🏻 They're a solid classic, made with sesame oil, seaweed flakes, and pickled radish.

Top a rice ball with meat and cheese, add some pickled onion, and take a big bite 👅

With fresh perilla leaves available, you can also wrap bites neatly 🥬 The portion was so generous that even the rice balls and cheese were leftover, so I couldn't get to the potato pancake — guess I'll have to come back and take that on next time too.
If you're looking for a hearty, spicy dish to pair with drinks, give this a try~

Dessert was a cute little xylitol candy 🍬 Since I was drinking too, the comfortable indoor restroom was also a nice plus — a satisfying find near Seomyeon Station!

With its addictive, stress-melting spice made from 100% domestic back ribs, I highly recommend this Seomyeon braised rib spot, Sinchon Yangpuni Seomyeon Main Branch ✨
Where it is
27-2 Seojeon-ro 10beon-gil, Busanjin-gu, Busan, South Korea부산광역시 부산진구 서전로10번길 27-2 1층








