Jeju indoor gallery with three kids: Gopeullak path at Nohyeong

Two moms and three kids are traveling around Jeju Island.

The weather was cloudy with light rain coming and going, so we looked for somewhere indoor for the morning and stopped by Nohyeong Supermarket, which is close to our stay and near Aewol and the airport.

Nohyeong Supermarket hours, tickets and admission

Nohyeong Supermarket ⏰️ Daily 09:00–19:00 🔔 Last admission 18:00 👶 Free entry for infants under 36 months ⛰️ ₩2,000 discount for Jeju residents

Nohyeong Supermarket offers an admission ticket and a drink package — since you can eat and drink freely inside the media gallery, I'd recommend the drink package :)

What can you buy at the black-and-white Nohyeong general store?

Right as you walk in there's a drink area and a general store, done up in a black-and-white concept as if all the color has drained away.

The Nohyeong general store is packed with things both kids and adults love to browse —

from gift sets to Jeju's signature tangerine hats and pajamas and trendy squishy toys, you can pick up all kinds of souvenirs.

The cute dol hareubang (stone grandfather) keyrings come in various types and colors too, and the basalt texture felt strange enough that the kids kept reaching out to touch them.

When to order drinks and snacks at Nohyeong Dabang

In the center is Nohyeong Dabang (tea room), where you order drinks and snacks. I liked that Nohyeong Supermarket lets you eat and drink freely. Since you can enjoy it comfortably inside the Beroong Beroong Warang Warang media gallery, it can be more convenient to look around first and order later.

There's candy and vitamins the kids love, and

ice cream made from freshly pressed Jeju fruit is also for sale.

The black-and-white entrance and old photos along the stairs

This is the very first entrance. Everything is in black and white, so the kids felt a little strange about it too — I guess I realized just how important the colors we see and feel really are.

Old photos line the stairwell walls as you go up — kids swimming in a river, a Miss Korea pageant, someone giving a speech, a schoolyard packed with old-school elementary students — full of black-and-white memories.

Beyond the Forgotten Door: the room where color returns

This is where the real tour begins.

As we walked in the door closed behind us, and while we were looking at the black-and-white objects an announcement played and everything went dark.

Then the Forgotten Door opened — the story goes that it once swallowed all the supermarket's color, but once people started searching for wonder again, the door opened and welcomed back a dazzling, colorful sight. Kind of like an aurora, isn't it?

It's a space that brings to mind a disco or an old-school club. Beyond the Forgotten Door is a world where color has been hiding, and it's gorgeous.

With the darkness, the sparkle, and the music playing, the kids seemed less shy and actually busted out some dance moves. We snapped a group photo too.

A bunch of old schoolbags from elementary-school days were clustered together, so I told the kids to each pick one out. These were probably pretty pricey bags back in the day, right?

Beroong Beroong Warang Warang media gallery with kids

At Beroong Beroong Warang Warang, you can watch a media show across 7 themes. It's a media gallery overflowing with vivid colors, as if it soaked up all the color from everyday life. It's HUGE, split across floors, so even with lots of people around it never feels crowded.

Each floor has chairs and tables where you can sit, sip your drink, and enjoy the gallery, with media playing all around you, front and back.

I was genuinely startled by how vivid it was. The kids were surprised at first too, but once they got used to it they just cracked up scaring each other.

We grabbed our drinks and rested while the kids played. Watching them run wild in a media gallery several times bigger than a movie theater, and knowing that even their stomping, rolling, and shouting wouldn't be heard, they got to play completely freely.

The Gopeullak path and the Naver review ball-drop game

Leading out from the media gallery is a path called 'Gopeullak.' Gopeullak means "to hide" in the Jeju dialect — apparently it's the word kids use when playing hide-and-seek.

Coming out of Gopeullak, there was a Nohyeong Naver review event. It runs every 30 minutes — the moms wrote reviews so all three kids got to play the board-game draw. But we all friendly-lost together ^^

Once you're out, there's a spacious outdoor table area and a smoking booth in sight too.

I asked them to pose between the dol hareubang statues and the little cuties broke into a shoulder dance.