Bucheon bakery blueberry cream cheese by the slice: Easy White Bread

In short

Easy White Bread Bucheon Sinjung-dong is a premium fresh milk bread bakery that recently opened in the restaurant alley near Sinjung-dong Station in Bucheon, Gyeonggi. The order was a Golden Beurre milk bread Half cut 2cm thick, a brewed coffee, one slice of cream castella bread and a tub of blueberry cream cheese, and the loaf kept its chew right out to the crust. Being able to buy bread by the single slice, plus free parking registration, makes Easy White Bread an easy stop for a quick takeout run.

Milk bread piled high with blueberry cream cheese

Good to know

Bread lineup
Golden Beurre milk bread (plain), walnut cranberry rye, streusel chestnut rice cake, olive cheese, cream castella
Cutting thickness
1.5cm (for butter and jam), 2cm (to taste the bread itself), 2.5cm (for toast)
Drinks
Special brewed coffee, brewed latte, Easy Latte, strawberry milk blended, real strawberry latte, sunset lemon hibiscus soda, Jeju matcha milk blended, Jeju matcha latte
Cream cheese
Plain, blueberry, pecan, honey fig
Handmade jams
Strawberry butter jam, blueberry butter jam
Sando (cream sandwiches)
Peach milk cream sando, apple mango milk cream sando (sells out fast, reserving is recommended)
What was ordered
Golden Beurre milk bread Half, brewed coffee, one slice of cream castella bread, blueberry cream cheese
Seating and parking
Mainly takeout, but there is a table off to one side; free parking can be registered with staff

as written by the visitor on Sep 16, 2026

These days premium milk bread is so popular that specialty bakeries keep popping up everywhere

Exterior of Easy White Bread in the alley near Sinjung-dong Station

A new bakery opened in the restaurant alley near Sinjung-dong Station, so I rushed right over :) I can never resist a new bakery!!!

What is Easy White Bread, the bakery near Sinjung-dong Station in Bucheon?

Entrance of Easy White Bread Bucheon Sinjung-dong
Fresh milk bread displayed inside the store

Easy White Bread's main item is the plain Golden Beurre fresh milk bread, but they also make and sell a variety of premium milk breads in-house, including walnut cranberry rye, chestnut rice cake, olive cheese, and cream castella bread

Display shelf of various premium fresh milk breads

They also serve all kinds of drinks — special brewing coffee, brewing latte / Easy Latte, strawberry milk blended / real strawberry latte, sunset lemon hibiscus soda, Jeju matcha milk blended / Jeju matcha latte — which was such a nice bonus

Brewing coffee and drink menu board
Drink order counter

Which milk bread cutting thickness should you choose?

The great thing about Easy White Bread near Sinjung-dong Station is that once you pick your flavor, you can also choose the cutting thickness

There are three thickness options: 1.5cm if you're spreading butter or jam, 2cm to enjoy the bread's natural flavor, and 2.5cm for making toast :) If you want to enjoy the bread's texture as is, tearing off a piece from the whole loaf is delicious too 🥰

Guide for milk bread cutting thicknesses

Handmade jams, cream cheese flavors and cream sandos

Of course milk bread needs jam, and they sell their own high-quality handmade jams. Strawberry butter jam and blueberry butter jam — flavorful handmade jams that are hard to find at other bakeries 🍓

Display of strawberry butter jam and blueberry butter jam
Handmade jam corner in the store

Uniquely, they sell all sorts of cream cheese that you'd usually only see at bagel shops. From plain and blueberry cream cheese to pecan and honey fig cream cheese — all of them looked so good it was hard to pick haha

Display of plain, blueberry, pecan, and honey fig cream cheese

They also sell peach milk cream sando and apple mango milk cream sando! These sell out fast, so I'd recommend reserving before you visit 🙌🏻

Golden Beurre milk bread Half cut 2cm, plus the brewing machine

The fresh milk bread and cream cheese combo is gorgeous ✨

I ordered the plain Golden Beurre fresh milk bread.

I asked for it cut 2cm thick and they sliced it right away, swish swish! The staff member was so kind, the service felt really pleasant, and I could see a bit into the bakery — the bakers' uniforms and the prep counters were spotless, which gave me a lot of confidence in the hygiene 👍🏻

There's also a premium milk bread brand called White Lily, but the branch I went to didn't sell any drinks, which was disappointing. At Easy White Bread near Sinjung-dong Station, you can drink coffee poured by a brewing machine! A robot machine pouring coffee consistently :) it was fun just to watch

Brewing machine pouring coffee
Brewing coffee extraction in progress

Cream castella bread sold by the slice, with blueberry cream cheese

What I got at this milk bread bakery near Sinjung-dong Station this time was the Golden Beurre milk bread half, brewing coffee, one slice of cream castella bread, and blueberry cream cheese 🫐

Golden Beurre milk bread half packaged with brewing coffee and cream cheese

Being able to buy just one slice, which White Lily doesn't offer, is really nice! The cream castella bread seems to crumble a lot when cut, so they package and sell it slice by slice, and you can also buy the Golden Beurre by the slice 👍🏻

Cross-section of Golden Beurre milk bread cut 2cm thick

Thick and full of flavor! Premium milk bread is delicious all the way to the crust, right? Regular milk bread's crust can be kind of dry and dull, but here it's firm with a satisfying chew — totally delicious!

A slice of milk bread spread with blueberry cream cheese
Milk bread piled high with blueberry cream cheese

Loading it up with blueberry cream cheese gave a totally different charm from the usual bagel-and-cream-cheese combo 💛 The bread itself is already so good, and the cream cheese is thick and full of flavor too, so good ㅠㅠㅠㅠ If you buy the plain milk bread, definitely get some cream cheese too, I highly recommend it 🤩

Can you eat in, and where do you park?

Would definitely come back!

Small table area on one side of Easy White Bread

That was my review of Easy White Bread, the milk bread bakery near Sinjung-dong Station

Packaged milk bread and coffee on a table

It's mainly takeout and packaging, but there's a table on one side and they offer parking support so you can register for free parking, so eating there in-store would be nice too :) You can hear the sound of dough being kneaded diligently and get a warm, friendly welcome from the staff 🥰

For breakfast, as a snack for the kids, or as a thoughtful gift, Easy White Bread is a great pick — have a happy day with it

Where it is

Easy White Bread Bucheon Sinjung-dong이지화이트브레드 부천신중동점

272 Gilju-ro, 113ho, Wonmi-gu, Bucheon-si, Gyeonggi-do, South Korea경기도 부천시 원미구 길주로 272 113호

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