Jeonpo sashimi bar in Busan for mozzarella fritters and yukhoe: 12.24

In short

12.24 Seomyeon Branch is an izakaya on Jeonpo-daero in Busanjin, Busan, run by an owner who trained at the Swissotel in Osaka. Over drinks with a friend visiting from Yangsan, the order was mackerel stick sushi at 23,000 won, salmon and yukhoe (raw beef tartare) sashimi at 39,000 won, and mozzarella fritters at 6,000 won, finished by piling onion on top of the yukhoe and salmon. The yukhoe at 12.24 Seomyeon Branch tasted like a better version of the yukhoe the writer thought they knew.

A spread of sashimi and drinks at 12.24 Seomyeon Branch

Good to know

Hours
Daily 17:00–02:00, no break time
Groups
Group reservations available
Mackerel stick sushi (limited)
23,000 won
Salmon + yukhoe sashimi
39,000 won
Mozzarella fritters
6,000 won
Complimentary starters
Corn salad, cabbage, sweet potato chips
Seating
Bar table available, coat hooks provided
Price reference
₩23,000 ≈ $17 · ₩6,000 ≈ $4.5 · ₩39,000 ≈ $29 (2026-09-15)

as written by the visitor on Sep 14, 2026

A spread of sashimi and drinks at 12.24 Seomyeon Branch

Today I finally met up with a friend who lives in Yangsan!! We always go to Seomyeon or Jeonpo, and today we met in Jeonpo! I was trying to decide what to eat, and since I really love sashimi, I went looking for a good sashimi spot and found this place!! Let me introduce it to you~~

12.24 Seomyeon Branch hours and how to find it in Jeonpo

12.24 Seomyeon Branch is an izakaya at 225 Jeonpo-daero, 1st floor, Busanjin-gu, Busan. It's open daily from 17:00 to 02:00 with no break time, and group reservations are available.

The entrance and sign of 12.24 Seomyeon Branch on Jeonpo-daero

At first I wondered what '12.24' meant, but it turns out it's December 24th!!! The day before Christmas is always something to look forward to, and I bet 12.24 Seomyeon Branch gets a nonstop crowd of customers around Christmas!!! Especially since the owner, who used to work at the Osaka Swissotel, is waiting with a rich and varied spread of food!!! Seeing chairs set up out front, there's definitely a wait haha.

A menu board and waiting chairs set up outside the restaurant

I like that you can already look over the menu and decide out front like this.

The spacious interior tables at 12.24 Seomyeon Branch
Seating with coat hooks and a bar table

Inside 12.24 Seomyeon Branch: bar table, coat hooks and solo drinking

The inside of 12.24 Seomyeon Branch is spacious!! What I especially liked was that you can hang up your coat! It's an izakaya spot that can satisfy anyone from someone wanting a quiet drink to someone wanting a hearty full meal, haha. There's a wide menu and a bar table too, so office workers who enjoy drinking solo can come without feeling self-conscious!!

Basic side dishes of corn salad, cabbage and sweet potato chips

These are the basic side dishes — corn salad, cabbage, and sweet potato chips!! Just these alone are enough to fill you up a bit haha.

The set menu page at 12.24 Seomyeon Branch
The Japanese dishes and soup dishes menu page
The fried dishes and side menu page
A menu page listing kushikatsu skewers

The menu at 12.24 Seomyeon Branch and what we ordered

The menu lineup is really varied! Set menus of course, plus Japanese dishes, soup dishes, fried dishes, side dishes, and even kushikatsu (Japanese fried skewers)! Among them, the salmon sashimi + beef tartare and the mackerel stick sushi are the signature menu items.

  • Mackerel stick sushi (limited) ₩23,000
  • Salmon + beef tartare sashimi ₩39,000
  • Mozzarella fritters ₩6,000

This is what we ordered.

A sign explaining the no-fail side-dish draw event

If you look to the side, there's even a no-fail side-dish draw event!! The side-dish event works like this: 1. Follow the Jeonpo branch Instagram account 2. Share it on your story and show proof to staff 3. Take part in the 'no-fail side-dish draw' event (just don't unfollow after!). You should all come try the event too!

A plate of mackerel stick sushi with ginger

Mackerel stick sushi (limited), 23,000 won — piled with ginger

The mackerel stick sushi at 12.24 Seomyeon Branch is a limited menu item at ₩23,000. I already love mackerel stick sushi, but it turns out my friend was trying it for the first time!! And she said it was so delicious that she totally fell for the charm of mackerel stick sushi lol. Did you know that piling on tons of ginger with this makes it even better?? The ginger + mackerel stick sushi combo is genuinely the best!!!

A piece of mackerel stick sushi topped with soy sauce and wasabi

Dip the mackerel stick sushi lightly in soy sauce and top it with a bit of wasabi to eat~~

Mozzarella fritters served with ginger

Mozzarella fritters, 6,000 won — an upgraded cheese stick

The mozzarella fritters are ₩6,000. They're basically a totally upgraded version of cheese sticks lol. Eating these with ginger too was surprisingly delicious!! The combo of the two is pretty great!!

Salmon sashimi and beef tartare topped with egg yolk

Salmon and yukhoe sashimi, 39,000 won — the yukhoe is the star

The salmon + beef tartare sashimi at 12.24 Seomyeon Branch is ₩39,000. I've seen the yukhoe (raw beef tartare) + salmon sashimi combo tons of times around Seomyeon, but the salmon was always tastier than the yukhoe. But the yukhoe here at 12.24 is genuinely soooo good!! A more delicious version than the yukhoe flavor I already knew!!! I think I've fallen for 12.24's yukhoe starting today ㅠㅠㅠㅠ

You know you have to pop the egg yolk and mix it in like this, right? Adding a little wasabi on top makes it even better!!!!

A bite of beef tartare topped with wasabi and soy sauce

Top it with wasabi and soy sauce, and one bite!!!

연어에 양파 타르타르소스 무순 올린 한 입

And then a bite of the salmon + onion + tartar sauce + radish sprout combo!!

Beef tartare, salmon and onion combined together

The combo my friend built: yukhoe, salmon and onion in one bite

And this is the combo my friend came up with — beef tartare + salmon + onion. I was so curious I tried it too, and it turned out to be an unbelievably delicious combo ㅠㅠㅠㅠ You all have to try this combo!! Ate well and happily again today!!!

Where it is

12.24 Seomyeon Branch12.24 서면점

225 Jeonpo-daero, 1st floor, Busanjin-gu, Busan, South Korea부산광역시 부산진구 전포대로 225 1층 12.24 서면점

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