Jeonju café gifts and pistachio financiers: Ppajak Financier Bar

In short

Ppajak Financier Bar is a financier dessert café in Deokjin-gu, Jeonju. I tried pistachio, honey rice cake, and Udo peanut chewy rice cake financiers and loved the crisp-chewy honey rice cake most. Verdict: a lovely stop for dessert gifts in Jeonju.

Location of Ppajak Financier Bar in Jeonju

Good to know

Location
22 Beotkkot-ro, Deokjin-gu, Jeonju
Hours
Wed–Sun 09:00–18:30
Closed
Regularly closed Monday and Tuesday
Parking
No parking
Seating
Two tables for two and window bar seating
Financier prices
₩3,000–₩3,500
12-piece box
₩30,000
Gift bags
Small bag: 4 pieces; medium bag: 8 pieces

as written by the visitor on Sep 12, 2026

A financier bar within walking distance of Jeonju Express Bus Terminal

I went to Jeonju! As a total dessert fiend, I was looking up great restaurants and cafés there when I found this place! I visited Ppajak Financier Bar (빠작 휘낭시에바), a Jeonju dessert spot.

It is about a 10-minute walk from Jeonju Express Bus Terminal.

Location of Ppajak Financier Bar in Jeonju

The vivid orange sign really stood out even from far away, so I found it right away. Ppajak Financier Bar—anyone could tell this was a place that specializes in making and selling financiers.

Exterior of Ppajak Financier Bar with an orange sign
Ppajak Financier Bar storefront

Even the exterior was all orange tones 🧡

Orange-toned financier bar exterior

Inside, there were two tables for two and bar seats looking outside. The interior was rather cute and cozy. Lots of people seemed to be getting takeout.

Interior with tables and bar seating

Financier varieties and prices

Here is the menu. They also sold coffee, along with plenty of non-coffee drinks such as ades and fruit lattes. Now, shall we look at the main attraction—the financiers? There was quite a variety.

Display of assorted financiers
Display of financier varieties
Financiers in assorted flavors
Financier menu in the shop
Financier display case
Several varieties of financiers
Ppajak financier display
Financier dessert selection
  • Honey rice cake: ₩3,300
  • Candied sweet potato: ₩3,500
  • Chocolate vanilla, salted caramel, coffee crunch, lemon Earl Grey, blueberry cream cheese, chocolate churros, chocolate macadamia: ₩3,000
  • Matcha raspberry: ₩3,300
  • Chodang sweet corn, Jeonju Choco Pie, Royce nama chocolate, pistachio, Udo peanut chewy rice cake: ₩3,500

Isn't that an incredible number of varieties? I think there were almost 20 kinds. They were all between ₩3,000 and ₩3,500. The signatures among them are the honey rice cake and candied sweet potato ones. You really have to get these.

I visited around 1 p.m. on a weekday, and quite a few flavors were already sold outㅠㅠ I had to hold myself back from buying every single one,,

Return-gift packaging in orange bags

And this place does gift packaging. There was a reason the shop was so orange. The concept is Hermès-style.

Orange financier gift packaging
Financier gift packaging options

The box holds 12 financiers and costs ₩30,000. Such great value, I think!

Box packaging for 12 financiers
Financier gift bag

Isn't this so pretty? Hahaha, so cute. The small bag holds four financiers, and the medium bag holds eight. Perfect for gifting!!

If you gave delicious desserts in a bag this pretty, is there anyone who would not be happy? I thought they would be perfect as return gifts, and apparently they are already famous as Jeonju return-gift sets.

Financier return-gift packaging

This bojagi (traditional wrapping cloth) package would be nice for Chuseok gifts, too, or whenever you need something more formal. If you are planning to give dessert as a gift, Ppajak Financier Bar is the place!

Bojagi-wrapped financier gift package
Crème brûlée and quiche desserts

Besides financiers, they sell crème brûlée and quiche. Quiche is a French home-style pie. I heard they have even sold it through department-store pop-ups. Next time, I will have to try the quiche!

I filled up on financiers, and I wanted one of those bags so badly that I bought a small one, hahaha.

Small orange bag filled with financiers

Pistachio, honey rice cake, and Udo peanut chewy rice cake flavors

That orange bag is adorable no matter how many times I look at it >_< I really bought several, but as soon as I came out, I started taking them out and eating them one by one, so...

Pistachio, honey rice cake, and Udo peanut chewy rice cake financiers

From left: pistachio / honey rice cake / Udo peanut chewy rice cake.

Honey rice cake financier topped with rice cake

This is Ppajak's signature: the honey rice cake financier. It has tteok (rice cake) on top, so it is nice and chewy, while the financier itself is crisp. The texture is so fun.

It captured that crisp-outside, chewy-inside financier texture so well, and the toppings were delicious. It was fun choosing, and it made for a perfect dessert tour. If I go to Jeonju, my willingness to revisit is 1000%.

Where it is

Ppajak Financier Bar (빠작 휘낭시에바)빠작 휘낭시에바

22 Beotkkot-ro, Deokjin-gu, Jeonju, Jeonbuk, South Korea전북특별자치도 전주시 덕진구 벚꽃로 22 빠작휘낭시에바

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