Curly bob straightening perm at a Geomdan salon: Lee Kyung Min Foret

In short

Lee Kyung Min Foret Geomdan New Town Branch is a hair salon in Geomdan, Incheon, about 331 meters from Ara Station Exit 2, on the 3rd floor of Geomdan Nundambom 101. Manager Sein lifted the inner sections to check hair that was heavily curly and repeatedly dyed for gray coverage, then did a curly bob straightening perm. The frizz settled down and the ends of the bob stayed natural, closer to a soft, calm bob than a flat, poker-straight one.

Main photo comparing the curly bob before and after the straightening perm

Good to know

Location
3rd floor, units 304-305, Geomdan Nundambom 101, 377 Ieum 1-ro, Geomdan-gu, Incheon
Nearest station
About 331 m from Ara Station Exit 2
Parking
Underground parking lot in the building
Stylist
Manager Sein
Service received
Curly bob straightening perm
Drinks
Choice of coffee, tea or juice, with a light snack
Price
Varies by menu, hair length and condition — check on Naver booking or ask before visiting

as written by the visitor on Sep 21, 2026

Main photo comparing the curly bob before and after the straightening perm

My hair is quite curly, and I've also repeated gray-coverage dye jobs over and over, so I've always been worried about damage. Still, I couldn't give up on straightening perms or covering gray, so this time I decided to have my hair condition checked first.

Before the perm, the curl inside and the way it flared out at the sides really stood out. After the perm, the frizz calmed down and the bob's ends looked naturally tidy. It wasn't a flat, stiff bob — it was closer to the soft, calm bob I actually wanted.

Bob styled calmly after the straightening perm

My stylist at Lee Kyung Min Foret Geomdan New Town Branch was Manager Sein.

Where is Lee Kyung Min Foret Geomdan New Town Branch, and is there parking?

Lee Kyung Min Foret Geomdan New Town Branch is on the 3rd floor, units 304-305, of Geomdan Nundambom 101, 377 Ieum 1-ro, Geomdan-gu, Incheon. It's about 331 meters from Ara Station Exit 2.

  • Address: 3rd floor, units 304-305, Geomdan Nundambom 101, 377 Ieum 1-ro, Geomdan-gu, Incheon, South Korea
  • About 331m from Ara Station Exit 2
  • Stylist: Manager Sein
Exterior of the building housing Lee Kyung Min Foret Geomdan New Town Branch

I drove and used the building's underground parking lot.

Salon entrance signage on the 3rd floor of Geomdan Nundambom 101

Lee Kyung Min Foret Geomdan New Town Branch is on the 3rd floor of the Geomdan Nundambom 101 building. Getting off the elevator, the salon signage was right there, so it was easy to find.

Inside the salon: bright, spacious and easy to settle into

Spacious salon interior decorated in white tones
Styling seats with generous spacing between them
Salon view with natural light coming through large windows

Lee Kyung Min Foret Geomdan New Town Branch is a spacious salon in white tones, with generous spacing between seats. Natural light poured in through big windows, so even during the long perm process it didn't feel stuffy.

Partitioned seating area within the salon

Some seats were partitioned off, giving that area a different feel from the main salon floor.

Shampoo area separated from the regular seats
Neatly kept interior of the shampoo room

The shampoo area was set apart from the regular seats and looked neatly kept.

Hair products displayed on one side of the salon

On one side, hair products were displayed in a way that was easy to browse.

Checking curly, gray-dyed hair before the straightening perm

Hair showing curl and frizz before the straightening perm

My curl is strong, so I get straightening perms regularly. On top of that, I've repeated gray-coverage dye, so damage had to be checked as well.

Consultation scene checking hair condition by lifting the inner layers

Manager Sein didn't just look at the surface — she lifted the inner layers of hair herself to check the current condition. She also listened carefully first to how I usually style my hair and what bob shape I wanted.

What I wanted was a style that calmed the curl and frizz while keeping the bob's natural shape. After checking my hair condition and desired look, she started the perm with that direction in mind.

How the curly bob straightening perm was done

Iced coffee served to drink during the perm
Light snack served alongside the drink

Straightening perms tend to take a long time, so I could choose a drink from coffee, tea, or juice. I picked iced coffee and also got a light snack.

Hair sectioned off with solution applied

My hair was sectioned off and treated with solution, with the condition checked periodically along the way.

Straightening perm process using a heat treatment device
Stylist sectioning and straightening hair with the iron

Next came heat treatment and straightening with the iron, one step after another. At some points two stylists worked together, dividing my hair into small sections and straightening it very carefully.

Before and after: how the bob changed

Bob flaring out at the sides before the perm
Crisp bob line after the perm

Before the perm, curl and frizz made the sides of my hair look like they were flaring out, and the bob line was blurry. After the perm, the parts that flared out settled down and the bob shape became crisp.

Even up close, the strands that used to look frizzy were smooth and even, so the before-and-after change was really visible.

Calm sides of the bob seen from the front

From the front too, the sides no longer flared out too much and looked calm, which made the bob line stand out even more clearly.

Aftercare advice and final verdict on Lee Kyung Min Foret

After the styling was done, I was told when to wash my hair next and how to take care of it at home. I also got advice tailored to my current hair condition on what to be careful about when combining perms with repeated gray-coverage dye. Manager Sein and I ended up chatting about a lot of things we could relate to as parents, so the long perm time didn't feel boring at all.

Finished bob style checked in the salon after the treatment
Smooth hair texture after finishing the perm

The price can vary depending on the menu you choose, your hair length, and its current condition. It's best to check the exact amount through Naver reservation or by inquiring before your visit.

Full styled look after the curly bob straightening perm

What I liked most this time was that instead of jumping straight into straightening, they checked my hair condition first. After listening to the bob shape I wanted, they calmed the curl and frizz while keeping the natural line at the ends. If you're looking into a curly bob straightening perm at a Geomdan New Town hair salon, or want your hair condition checked alongside repeated dye jobs, this might be worth a look.

Where it is

Lee Kyung Min Foret Geomdan New Town Branch이경민포레 검단신도시점

377 Ieum 1-ro, Geomdan-gu, Incheon, South Korea인천광역시 검단구 이음1로 377 304, 305호

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