Sinnonhyeon café with pumpkin sandwich and vanilla latte: Selecto
In short
Selecto Coffee Sinnonhyeon Branch 24 Auto Brew Cafe is a 24-hour bakery café in Seocho, Seoul, a 3-minute walk from Sinnonhyeon Station. I spent about 2 hours in the solo study zone writing my cover letter, with a fresh pumpkin sandwich and a thick, delicious iced vanilla latte. Verdict: a great pick for a roomy solo seat and a satisfying sandwich.

Good to know
- Location
- 3-minute walk from Sinnonhyeon Station
- Operation
- Staffed from morning to evening; self-service from night to dawn
- Hours
- Open 24 hours
- Study zone
- Solo seats with laptop charging
- Ordered
- Iced vanilla latte and pumpkin sandwich
as written by the visitor on Sep 9, 2026
A 24-hour bakery café near Sinnonhyeon Station

Today, I thought I’d introduce Selecto Coffee Sinnonhyeon Branch, a 24-hour bakery café I recommend near Sinnonhyeon Station~!! It operates as a staffed café from morning to evening, then as a self-service café from night until dawn! I had something to do nearby and stayed for about 2 hours, and both the sandwich and coffee were even tastier than I expected, so I reallllllllllly recommend it >_<
Getting there

Selecto Coffee Sinnonhyeon Branch, the bakery café near Sinnonhyeon Station that I recommend, is a station-area café just a 3-minute walk from the station!


And the café is insanely huge!
A spacious interior and sunlit seats


Now, let me show you inside~ Just like the exterior, the interior is incredibly spacious for a Seoul café! Honestly, I don’t think you’d ever have to wait~~


It also gets lovely warm sunlight~!


And I liked that the open kitchen lets you check the cleanliness with your own two eyes :>

A solo study zone that was great for writing my cover letter
If you ask me what the very best feature of the 24-hour Selecto Coffee Sinnonhyeon Branch is, I’d definitely say its study zone for café-goers.

It is set up for sitting alone, and first of all, the sofa was sooooo comfy—it gets my approval ㅠ


So I settled into the study zone (to write my cover letter). The table was really wide for one person~

Naturally, since it is a study zone, you can charge your laptop too!
Sandwich and dessert menu



Now, I’ll reveal the menu too~


As you would expect from a bakery café, there are lots of desserts ready to go. But Selecto Coffee mainly sells sandwiches, so I strongly recommend trying one ^^

Don’t forget your card! Such a small thoughtful touch—props to the owner~
Iced vanilla latte and pumpkin sandwich

I ordered an iced vanilla latte and a pumpkin sandwich.

As someone who absolutely loves sandwiches, I dare say this: Selecto really knows how to make a sandwich~~!

Of course, the food was fresh and generously filled! You can tell when a sandwich was made by looking at the egg, and this egg was super fresh, haha. I wanted to come back and try another kind of sandwich~
And the iced vanilla latte, which I had zero expectations for, was seriously thick and tasty too. If you like sweet coffee, trust me and order an iced vanilla latte just once!
Where it is
31 Gangnam-daero 79-gil, Seocho-gu, Seoul, South Korea서울특별시 서초구 강남대로79길 31 1층









