Bucheon café for pull-apart olive cheese bread: Easy White Bread

In short

Easy White Bread Bucheon Sinjung-dong is a bakery café in Sinjung-dong, Bucheon, Gyeonggi. I tried its 8,500 won olive cheese fresh milk bread with acidic drip coffee and found the savory filling and tender layers worked beautifully. Verdict: a delicious stop even for someone who does not usually seek out sliced bread.

Easy White Bread olive cheese fresh milk bread
Review of olive cheese fresh milk bread from Easy White Bread, a fresh milk bread bakery in Sinjung-dong, Bucheon

Good to know

Golden Beurre fresh milk bread
Half ₩6,000 / whole ₩11,000
Olive cheese fresh milk bread
Half ₩8,500
Soboro chestnut glutinous rice cake fresh milk bread
Half ₩8,500
Walnut cranberry rye fresh milk bread
Half ₩7,500
Recommended storage
1 day at room temperature after purchase / up to 2 weeks frozen
Recommended Golden Beurre slice thickness
1.5 cm, 2 cm, or 2.5 cm

as written by the visitor on Sep 12, 2026

Today, I visited Easy White Bread Bucheon Sinjung-dong in Sinjung-dong.

Visit to Easy White Bread in Sinjung-dong
Easy White Bread shop in Sinjung-dong

There had not been a fresh milk bread shop around Sinjung-dong Station, so when this one opened between Jjangine Spicy Pork Cutlet and Ten Percent Coffee, I kept an eye on it and had only looked at the standing sign outside.

Standing sign outside the Sinjung-dong fresh milk bread shop
Exterior of Easy White Bread

There were more kinds of fresh milk bread than I had expected. Along with the basic Golden Beurre fresh milk bread, there were olive cheese, soboro chestnut glutinous rice cake, and walnut cranberry rye versions. I had been waiting for an excuse to try one, and I finally brought home the olive cheese bread. Haha.

Easy White Bread Sinjung-dong shop atmosphere

The shop was not especially large. From outside it looked compact enough that I assumed it was takeout-only, but inside there was both a bread-selling area and seating where you could eat. The wood tones and light colors gave it an overall clean feel.

They also sell coffee and other drinks, so you can simply take bread away, or, if you have time, try the fresh milk bread with coffee in the shop. When I visited, several packaged loaves were sitting on the rack inside. Even looking back at the photos, the loaves are so perfectly square. Haha.

Packaged fresh milk bread displayed inside the shop

Fresh milk bread varieties and prices

At the time of my visit, there were four kinds of fresh milk bread in total.

Guide to Easy White Bread fresh milk bread varieties
Fresh milk bread menu and prices
Fresh milk bread menu displayed in the shop

The signature Golden Beurre fresh milk bread was ₩6,000 for a half loaf and ₩11,000 for a whole loaf. The special menu listed olive cheese fresh milk bread, half ₩8,500; soboro chestnut glutinous rice cake fresh milk bread, half ₩8,500; and walnut cranberry rye fresh milk bread, half ₩7,500.

I chose the olive cheese fresh milk bread. I debated getting the basic loaf, but I love olives and cheese so much, and that day I was craving something like ciabatta with little pockets of olives throughout, so olive cheese won in the end.

Ah... but while waiting for the bread, I saw that they sell sando too?! I seriously love sando, so now I am incredibly curious what one made with fresh milk bread tastes like....

Walnut cranberry rye fresh milk bread tasting sample
Easy White Bread tasting bread: walnut cranberry rye fresh milk bread

And this seems to change all the time, but the walnut cranberry rye fresh milk bread was the tasting sample that day, so I tried it. Perhaps because it was fresh milk bread, the combination of walnuts, cranberries, and moist bread was really lovely. It was mild and tasty, and completely my kind of thing too.

Choosing a Golden Beurre fresh milk bread size

The basic Golden Beurre fresh milk bread came in half and whole sizes. Seeing them displayed in person, the whole loaf was quite long sideways. If you do not eat much at once, the half size may feel more manageable; if you are sharing with family or planning to freeze it, the whole size also looked like a good choice.

There were separate boxes sized for the half and whole loaves, too. They were clean boxes with handles, so they looked suitable as gifts. The shop was also selling gift sets pairing fresh milk bread with house-made jam.

Golden Beurre fresh milk bread box
Fresh milk bread and house-made jam gift set
Half and whole fresh milk bread packaging

Golden Beurre fresh milk bread sliced to your preferred thickness

Golden Beurre fresh milk bread cutting guide

One fun detail was that the shop had a separate Golden Beurre Cutting Guide. It let you compare actual slices of bread to decide how thick you would like yours cut.

  • 1.5 cm: a light thickness for enjoying with butter or jam
  • 2 cm: a balanced thickness for enjoying the bread's flavor and texture itself
  • 2.5 cm: a recommended thickness for toast or French toast

I did not even know they would slice fresh milk bread for you, and it was nice that they showed the actual thicknesses so you had something to go by. The special fresh milk breads seem not to be available for slicing, though, because they contain so many ingredients. Keep that in mind if you visit!

Easy White Bread olive cheese fresh milk bread
Review of olive cheese fresh milk bread from Easy White Bread, a fresh milk bread bakery in Sinjung-dong, Bucheon

How should you store fresh milk bread?

And I really love things like this. I am the type who carefully reads any guide that tells you how to enjoy food properly and at its best. Haha.

The storage instructions were explained in detail at the shop. They recommend keeping leftover bread at room temperature for 1 day after purchase, or frozen for up to 2 weeks. Please refer to the guide below for storage, and note that fresh milk bread is supposedly best when you pull it apart along its layers and eat it on the day you buy it.

Guide to eating and storing fresh milk bread
Easy White Bread fresh milk bread eating and storage guide

Pulling apart the olive cheese fresh milk bread along its layers

Out of all the varieties that day, I brought home the olive cheese fresh milk bread.

Purchased olive cheese fresh milk bread

Following the guide, I pulled it apart along the layers. It was almost like pastry—the individual layers were truly all there.

Olive cheese fresh milk bread pulled apart along its layers
Fresh milk bread with distinct layers

I had never seen sliced bread pull apart in layers like this, so I was really surprised. Perhaps because they use good butter, it was nutty and rich, and it felt generously filled with olives and cheese.

Fresh milk bread with olives and cheese
Cross-section of olive cheese fresh milk bread

With olives and cheese in it, it was naturally saltier than plain fresh milk bread. I enjoyed it so much.

What was Easy White Bread's coffee like?

I had work to do that day and thought I would be so tired, so I picked up a coffee too,

Drip coffee from the shop
Easy White Bread drip coffee machine

And... it was drip coffee!? They also have a machine that brews the drip coffee, and it was so fascinating that I filmed a little video. Lol.

There was a nutty coffee and an acidic coffee, and I went for the acidic one. I do not know how it would taste to people who really know coffee, but to someone like me who does not drink coffee very well, it was not bitter at all—just clean and delicious! I personally really enjoyed it.

It looks like the shop is currently running several events, so if you are visiting anyway, join the review event to receive cream cheese, and get a piece of fresh milk bread through the follow event too!

Shop review event information
Fresh milk bread follow event information

I do not usually love sliced bread, but this was a fresh milk bread review that I enjoyed quite a lot! If you are looking for a great fresh milk bread spot near Sinjung-dong Station, Easy White Bread could be worth considering. Oh, and the female owner was truly kind. Even though quite a few customers came through while I waited for my coffee, she was consistently kind, so it was a visit that genuinely lifted my mood after work.

Where it is

Easy White Bread Bucheon Sinjung-dong (이지화이트브레드 부천신중동점)이지화이트브레드 부천신중동점

113, 272 Gilju-ro, Wonmi-gu, Bucheon-si, Gyeonggi-do, South Korea경기도 부천시 원미구 길주로 272 113호

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